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Fullintel Shortlisted For Five 2022 AMEC Awards

Fullintel, LLC

Fullintel, a leading media monitoring services company that specializes in human curation combined with powerful predictive intelligence, is pleased to announce it has been shortlisted for five 2022 AMEC Awards: Best use of social media measurement (2) Best crisis communications measurement and reporting Best use of measurement for a single event or campaign Best use of integrated communication measurement and research “As media becomes more fragmented and difficult to track, awards programs like AMEC’s are even more significant because they showcase how industry leaders like Fullintel are able to cut through the noise and find the content that matters,” said Fullintel President Andrew Koeck. “Our award-winning media analysis builds on this, providing our clients with strategic advice and customizing our reporting to address their specific objectives, resulting in actionable insights to drive their PR strategy to improve business results.” In the last two years, Fullintel has won four AMEC Awards including Gold for Best Multi-Market Reporting for their client at HelloFresh. The news comes on the heels of Angela Dwyer, a former senior vice-president at NYC-based PR agency Lippe Taylor and senior project manager at PRIME Research (now Cision), joining Fullintel as Head of Insights to further accelerate its media analysis program. As a member of the IPR Measurement Commission, Angela contributes to the development and promotion of standards and best practices for research, measurement, and analytics with a recognized global group of professionals in the industry. Her best-in-class measurement experience with solid research approaches will continue to elevate Fullintel’s work to help clients measure impact and make smarter business decisions – leading to better, award-quality results for clients. The 20th annual AMEC Awards is a global awards program for communications measurement held by the International Association for the Measurement and Evaluation of Communication (AMEC). The program highlights exceptional work while highlighting the vital importance of measurement, research, and analytics. Fullintel works with the world’s largest brands to offer daily executive news briefs, real-time media monitoring, and award-winning media analysis covering all traditional and social media platforms. Our real-time media monitoring service monitors every media source available, and Fullintel Hub's PredictiveAI™ engine will alert your team up to 48 hours in advance of trending stories that will become viral. You can view the full 2022 AMEC Awards shortlist here. About Fullintel: Fullintel offers a unique combination of talent, tools and technology for PR professionals looking for media monitoring and PR analysis services. We’re not just an app with canned reports - we tailor custom experiences for each client. Our reports feature easy-to-understand analysis that our clients leverage for continuous improvement, and are delivered with the accuracy, speed, relevancy and intuition that only trained industry analysts could provide. Contact Details Fullintel Samuel Chen +1 339-970-8005 schen@fullintel.com Company Website https://fullintel.com/

October 06, 2022 08:52 AM Eastern Daylight Time

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Minuteman Press Franchise Owner Steve Edman Celebrates 15 Years in Houston

Minuteman Press International Inc

When it comes to operating his Minuteman Press franchise in Houston over the past 15-plus years, Steve Edman keeps it simple and sticks to what has made him successful as a small business owner. He says, “Our success and longevity can be attributed to having fantastic employees, 3 full-time and 1 part-time. I also personally stay proactive with visiting and delivering excellent printed products to our customer base.” Steve adds, “We’ve grown our business by consistently providing quality print and quick turnaround. We provide all things printing such as booklets and manuals, as well as marketing and mailing services. Whatever our customers need, we can provide.” Minuteman Press in Houston/Bellaire is located at 4662 Beechnut Street; Steve describes his business community as “positive and appreciative.” He further shares, “I originally started in the beer business for the largest wholesaler in the world as a Driver Salesman. I retired after 24 years as a Regional Manager, and then decided to buy this business. Thanks to our hard work and building real relationships with our clients, here I am 15 years later and counting.” Steve also credits being part of the Minuteman Press franchise family for supporting him along the way. He says, “Minuteman Press International is very supportive. They give me the toolbox to be successful and I have the choice to pick and choose what will help me succeed in my local market. I appreciate their local and corporate support teams that are always there for me when I need them.” “I’d like to congratulate Steve Edman for his continued dedication to the Bellaire business community and his clients for over 15 years. I look forward to continuing to support Steve and his staff as he continues to build his business,” adds Erick Rios, Minuteman Press International Area Manager, Houston. Ultimately, as he reflects on the past 15-plus years, Steve is happy with his decision to change industries following his career retirement and buy a printing business. He shares, “Printing remains vital today because it puts your products, messaging, and brand directly in the customer’s hands. We love meeting our clients’ needs by providing high quality printed products that help them reach out to and engage with their target audiences.” Steve adds, “I get great satisfaction from making those deliveries and providing the finished products to my clients. I am also very gratified with being able to build my business and reap the rewards.” As for what advice he would give to other business owners, Steve keeps it simple again and offers some poignant advice: “Hit the streets, hire the right people, and always follow up with the customer so you can learn from them. That is what has always worked for me.” Steve Edman’s Minuteman Press franchise is located in the Bellaire area at 4662 Beechnut St., Houston, Texas 77096. For more information, call 713-490-9500 or visit their website: https://minuteman.com/us/locations/tx/bellaire/ Learn more about #1 rated Minuteman Press franchise opportunities and see Minuteman Press franchise reviews at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

October 05, 2022 10:00 AM Eastern Daylight Time

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Understanding the Importance of Lowering Your Cholesterol to Help Decrease Your Risk for Heart Disease

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/_EQumoCuW6U High cholesterol is the single biggest cause of illness and death in America affecting more than 94 million adults in the United States, according to the Centers for Disease Control and Prevention. For some people, it is their genes that lead to very high LDL (“bad”) cholesterol. One of the most common causes of genetically high cholesterol is familial hypercholesterolemia (FH). FH impacts 1 in 250 individuals worldwide, and if untreated it leads to early heart attacks and strokes. There are already decades of research showing that high LDL cholesterol is a major risk factor for heart disease. And recent data has shown that having lower LDL for longer is one of the best things people can do to reduce your risk for heart disease. While a healthy diet and exercise are important for many reasons, diet and exercise alone cannot lower many people’s cholesterol to a safe level, especially if they have a genetic cholesterol-related disorder. There are medications that can significantly reduce the level of cholesterol in the bloodstream. Statins are the first line of defense when it comes to getting your LDL-cholesterol to a safer level. A new study on the safety and effectiveness of statins shows the vast majority of people do not have side effects from statins, and they not only reduce the LDL cholesterol, they also reduce the risk for heart attacks and cardiac death. The American College of Cardiology also just updated its expert guidance for medical experts treating patients and suggested an LDL target of less than 55 mg/dL for individuals with established cardiovascular disease. The Family Heart Foundation has a variety of resources for understanding treatment options for lowering high cholesterol and treating FH. Visit MoreFamiliesMoreHearts.org to learn more. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

October 04, 2022 03:00 PM Eastern Daylight Time

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Development of New Drugs to Target Lyme and Other Infectious Diseases Subject of a New Webinar Now Available From Quidel Corporation

Quidel Corporation

Lyme disease is the fastest-growing vector-borne disease in the United States, and its increased prevalence is challenging the scientific community to look for new ways to diagnose and treat this worrisome infection. One answer is found in the discovery of novel drugs; and the breakthrough efforts taking place in this arena are the subject of a new webinar made available by Quidel Corporation, the California-based diagnostic health care manufacturer known for successfully developing rapid diagnostic health solutions. The 90-minute webinar, available free at https://education.quidel.com/category/lyme-disease, will explain what a small molecule drug is and how it works, identify the methods used to unearth a new drug by high-throughput screening, and discuss how to recognize the complexities involved in developing a new drug for infectious disease in general. It will also provide an overview as to the current antibiotics used for treating Lyme disease and explore how powerful new drugs—novel inhibitors—can selectively target Borrelia burgdorferi (the bacterium that causes Lyme disease). The webinar is PACE-accredited and sponsored in collaboration with Global Lyme Alliance. Conducting the webinar is Timothy Haystead, Ph.D., professor of pharmacology and cancer biology at Duke University School of Medicine. Dr. Haystead’s current research is focused on the use of chemical biology approaches to define novel drug targets. These drug targets are focused on the treatment of hypertension, obesity, cancer, inflammatory and infectious disease. Dr. Haystead received his Ph.D. from the University of Dundee, Scotland; and he completed post-doctoral work in pharmacology at the Howard Hughes Medical Institute, University of Washington, Seattle. The new webinar is the latest in an ongoing series sponsored by Quidel that has featured noted scientists, researchers and physicians discussing issues surrounding the prevalence of Lyme disease in America, including ways to reduce the chances of infection, early detection and treatment options. The timing and relevance for these webinars is particularly important as Lyme disease is on the rise to record numbers with approximately 476,000 new cases annually in the United States alone. Quidel is the diagnostic health care manufacturer behind the industry’s most rapid and reliable in-office test for Lyme disease, Sofia ® 2 Lyme FIA. It is the only FDA-cleared rapid point-of-care test on the market, which provides the patient and physician with indicative results in as few as three minutes, as opposed to days, which has historically been the norm (and during which time organisms can spread and become systemic). It can be performed in the privacy of a doctor’s office or local clinic; and it is the only test that can get results from a simple finger prick of blood. About Quidel Corporation Quidel Corporation (Nasdaq: QDEL) is a leading manufacturer of diagnostic solutions at the point of care, delivering a continuum of rapid testing technologies that further improve the quality of health care throughout the globe. An innovator for over 40 years in the medical device industry, Quidel pioneered the first FDA-cleared point-of-care test for influenza in 1999 and was the first to market a rapid SARS-CoV-2 antigen test in the U.S. Under trusted brand names, Sofia®, Solana®, Lyra®, Triage® and QuickVue®, Quidel’ s comprehensive product portfolio includes tests for a wide range of infectious diseases, cardiac and autoimmune biomarkers, as well as a host of products to detect COVID-19. With products made in America, Quidel’ s mission is to provide patients with immediate and frequent access to highly accurate, affordable testing for the good of our families, our communities and the world. For more information about Quidel, visit quidel.com. Contact Details Jim Yeager +1 818-264-6812 jim@breakwhitelight.com Company Website http://Quidel.com

October 04, 2022 06:00 AM Pacific Daylight Time

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Innersense Organic Beauty Launches Bright Balance Collection

Innersense Organic Beauty

Award winning hair care brand Innersense Organic Beauty is expanding their range with two new products, Bright Balance Hairbath and Bright Balance Conditioner. This collection is a clean, deeply hydrating, silicone-free alternative to traditional purple toning shampoos and conditioners on the market. Each product is specifically formulated with Certified Organic Ingredients to nourish blonde, gray and bleached hair while neutralizing brass and yellow tones in all hair textures. Bright Balance Hairbath thoroughly but gently cleanses hair without stripping natural oils, while working to tone and brighten hair. Bright Balance Conditioner works to deeply hydrate and moisturize strands. Both products are packed with vitamins, minerals, antioxidants and fatty acids and work synergistically to cool color without drying or damaging hair. Formulated with a custom crafted pigment blend, Bright Balance Hairbath and Conditioner provides the perfect amount of color correction for the most neutral tone possible. This collection also utilizes more effective natural carriers that help pigment adhere to hair for better color saturation and wearability. Key ingredients in the Bright Balance Hairbath include: Monoi Oil: extracted from the petals of the Tahitian Gardenia, this Vitamin-E rich oil moisturizes and helps shield hair from environmental damage Apple Extract: a natural nourisher, this humectant helps attract and retain moisture for softer and smoother hair Witch Hazel: the bark and leaves of this ancient medicinal plant include anti-inflammatory properties that gently cleanse hair and remove any color-dulling residue Organic Rice Syrup: known for its concentration of fortifying amino acids, this natural extract promotes hair elasticity Key Ingredients in the Bright Balance Conditioner include: Organic Rice Bran Oil: extracted from the rice kernel’s outer shell, this highly emollient, antioxidant oil bolsters color longevity and overall hair health Organic Pumpkin Seed Oil: a unique blend of minerals, vitamins and fatty acids to aid with hair thickness, softness and resilience Organic Coconut Oil: full of antioxidants to promote hair longevity while moisturizing strands deeply Avocado Oil: high in fat, minerals and antioxidants to help repair dry and damaged hair “We wanted to formulate a collection specifically to nourish and tone gray, blonde and bleached hair without silicones or other common cosmetic ingredients that build up over time and compromise overall hair health,” says Greg Starkman, Founder of Innersense Organic Beauty, “we are always looking for cleaner, healthier solutions using Certified Organic Ingredients to keep hair healthy and balanced.” Bright Balance Hairbath and Conditioner formulations are vegan, gluten-free, non-GMO and cruelty free. Bottles are created using 100% Post Consumer Recycled Plastic. Innersense Organic Beauty is a certified B-Corp organization and received their Climate Neutral Certification, to measure and offset its carbon footprint, while also reducing its emissions over time. Bright Balance Hairbath retails for $30 (10 oz) and $80 (32 oz ) and Bright Balance Conditioner retails for $32 (10 oz) and $90 (32 oz). The collection will be available on October 3rd at innersensebeauty.com and in-store at specialty retailers such as Credo Beauty, The Detox Market, Beauty Heroes, and Aillea. About Innersense Organic Beauty Beauty professionals Greg and Joanne Starkman founded Innersense Organic Beauty to bring clean, pure, toxin-free, and salon-quality hair care made with Certified Organic Ingredients to salons, stylists and consumers. The clean, sustainable hair care brand’s products include shampoo, conditioner, scalp scrubs, styling and treatment products for all hair types. For more information, visit innersensebeauty.com. Contact Details BPCM Archita Patel +1 281-725-2121 archita@bpcm.com Company Website https://innersensebeauty.com/

October 03, 2022 12:00 PM Eastern Daylight Time

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Stillwater, Minnesota based children’s mitten company, Chopper Mill, Inc., becomes a brand alliance partner with Protect Our Winters

Chopper Mill, Inc.

Chopper Mill is proud to announce a brand alliance with Protect Our Winters (POW). Protect Our Winters is one of the nation’s most prominent defenders of our northern climates and the winter season that makes them special. High profile athletes such as Stillwater, Minnesota’s own Jessie Diggins are part of the POW Alliance and Chopper Mill is proud to join in their mission to fight climate change. “POW has inspired me since the day it was founded” notes Chopper Mill founder Jill Kaufenberg. “Their mission is to help passionate outdoor people protect the places they live and lifestyles they love from climate change. POW is a community of athletes, scientists, creatives, and brands advancing cross-partisan policies that protect our world today and for future generations. How can you not want to partner with them!? At Chopper Mill, we’re proud to lend our voice and our capital to the cause.” As an entrepreneur and mom of hockey players, skiers, hikers and sledders—who are forever in need of warm mittens—Jill felt compelled to create a brand that met their standards. She set out to design the world’s best children’s mitten with a one-of-a-kind replacement program, and thus her company, Chopper Mill, was born. When her son, Kye, lost his “good mittens” for two weeks she decided that it should not be the fault of parents if the child loses the mitten. So she created a new solution to the inevitable lost mitten, aptly named, the re/PAIR™ plan. About Chopper Mill, Inc.: Chopper Mill is a female founded e-commerce company based in Stillwater, Minnesota. Proudly making children’s mittens to encourage children to enjoy the winter season with their families. They are dedicated to becoming the mitten solution company with the re/PAIR™ plan which allows families to rely on the company for a free single mitten replacement included with every pair purchased. Additionally, the company believes that their families should be able to buy just a right, or just a left, which is a new offering in the outdoor apparel industry. Lastly, the mittens are free to customize, and velcro is removable to hand down to the next sibling, or family friend encouraging longevity of use. For more information please visit www.choppermill.com, or email hello@choppermill.com. For information on Protect Our Winters, please visit www.protectourwinters.org. Contact Details Chopper Mill Jill Kaufenberg hello@choppermill.com Company Website https://www.choppermill.com

October 03, 2022 10:34 AM Eastern Daylight Time

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Ready for Ron Announces Military & Veterans Initiative

Ready for Ron

Ready for Ron, the only credible independent group working to Draft Florida Governor Ron DeSantis to run for President, announced a new initiative to recruit military, veterans, and families to sign its petition to encourage Ron DeSantis to run in 2024. ‘Veterans Ready for Ron’ led by Captain Bob “Shoebob” Carey, US Navy (Ret), will actively engage veterans, military and family voters, and veterans organization leaders. Carey had previously led the RNC’s highly successful 2016 Veterans programs, and numerous veterans and military engagement campaigns. Governor DeSantis is a U.S. Navy veteran, deploying to Iraq in support of the Navy’s SEALs, receiving a Bronze Star Medal, and as Governor is the Commander in Chief of the 12,000 members of the Florida National Guard. “Supporting Ron DeSantis is an easy decision for those who wore the uniform for our country,” stated Captain Bob “Shoebob” Carey, leader of the Veterans Ready for Ron effort. “His record supporting veterans and those in military service is unmatched.” “America needs Governor Ron DeSantis to run for President in 2024, to rebuild and restore our military and honor the pledges this country made to those military veterans once they leave service. He is a decorated veteran, runs one of the largest National Guard forces in the country, and tries to make up for VA ineptitude by building additional veteran assistance programs within his state of Florida,” Carey continued. As a Member of Congress, then Representative DeSantis was a leader on veterans issues, getting bills passed into law that restored combat wounded veterans’ unjustly reduced severance benefits, made Stolen Valor acts a crime, getting a Washington, DC memorial for veterans of the Global War on Terror, getting the VA to pay for service dogs for disabled veterans, and awarding the Congressional Gold Medal to American Ace fighter pilots. Veterans Ready for Ron is recruiting and deploying prominent veterans to lead a public effort to raise awareness, recruit additional veteran and military family voters, and build the veteran organization leadership support for a DeSantis candidacy. “I am thrilled to be working with Bob on this important initiative,” stated Ready for Ron Chief Political Strategist Ed Rollins. “His record of engaging with patriotic Americans who selflessly served our country is impressive. We are glad he is on the Ready for Ron team and look forward to building a movement together.” Bob Carey was a driving force behind the most successful military and veteran voter engagement campaigns in modern American political history. For the 2014 and 2016 campaigns, Bob Carey was National Director of Military and Veteran Engagement for the Republican National Committee, recruiting 50 full-time veteran staffers nationwide, more than 400 active veteran volunteer leaders, more than 500 members of state and regional military and veteran “Task Forces” to support the Republican National Committee and the Trump election effort, while also identifying 1.8 million voters nationwide in various databases as military and veteran voters. Republicans won the veteran vote by 27 percentage points in 2016, the greatest margin of victory ever. “I’m asking all military and veterans to join me in convincing Governor Ron DeSantis, U.S. Navy combat veteran, to bring to the rest of the country his leadership and understanding of what the military and veterans need from their Commander in Chief,” Carey continued. The declining economy, inflation, crime, and erosion of the American military significantly impact veterans and military families. We need confident, dependable, and proven leadership like only Ron DeSantis can deliver to turn the tide.” Since its launch in late May, Ready for Ron has enlisted tens of thousands of supporters, generated significant media attention, and run hundreds of ads to convince Ron DeSantis to run for President. Ready for Ron has emerged as the only credible independent organization in support of a Ron DeSantis candidacy. Americans are encouraged to sign the petition at readyforron.com to draft Ron DeSantis to run in 2024. ### For more information or to schedule an interview with a Ready for Ron or Vets Ready for Ron spokesperson, contact Dan Rene at 202-329-8357 or dan@readyforron.com. Contact Details Dan Rene +1 202-329-8357 dan@readyforron.com Company Website https://www.readyforron.com/

October 03, 2022 10:00 AM Eastern Daylight Time

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Understanding Inherited Cancer Risk and Genetic Testing

YourUpdateTV

For certain cancers that disproportionally or exclusively affect women, like breast and ovarian cancer, there is a bias to focus on the mother’s side of the family tree in health conversations. And for many, especially previvors – people living at risk of a particular disease but not yet diagnosed – that seemed like enough. But as research has evolved and our understanding of inherited risk has deepened, it has become clearer that genetic risk on our dad’s side of the family can also increase an individual's breast and ovarian cancer risk. Recently, Cancer Previvor Jen Culton and Board-Certified Physician Assistant, Skyler Jesz, participated in a nationwide satellite media tour to discuss inherited risk from dad’s side of the family and some tips to help you take a proactive approach to your health. A video accompanying this announcement is available at: https://youtu.be/0cFRDhC4JHs A recent survey from Myriad Genetics,, a leader in genetic testing, underscores that dad’s side of the family is often overlooked, and much more: More than a third of women do not feel knowledgeable about their father's side of the family. Only 30% of women are very comfortable speaking with their father about their potential risk of getting breast or ovarian cancer, compared to 57% being very comfortable speaking about it with their mother. This is much lower in comparison to the almost 80% of women who consider themselves knowledgeable about their mother’s family health history. 48-year-old Jen Culton sought genetic testing in 2013 after her older sister’s breast cancer diagnosis to find out if she might be at risk. Results showed that she carries a BRCA1 gene mutation and is at increased risk of developing the disease. The news came as a surprise. Jen knew her mother’s health history and it didn’t include cancer. What she didn’t know then: her father’s family history of cancer; the gene mutation came from him. She used this information to take proactive measures to address her risk. For more information, visit myriad.com/knowyourrisk About Jen Culton: Jen Culton is a 48-year-old living previvor. She is at risk for breast and ovarian cancer and came to learn about it in unexpected and surprising ways. It began with her sister Mickey Marasco. Mickey was diagnosed with breast cancer in 2013. Her doctors recommended she undergo genetic testing, and it was discovered that she carries a BRCA1 gene mutation. While undergoing cancer treatment, Mickey had one request: that all six of her siblings undergo genetic testing as well. The siblings went for testing together, and two of Mickey’s sisters (Jen being one of them) were also found to carry the same BRCA1 mutation. For Jen it came as a surprise. She knew her mother’s side did not have a history of cancer. Later she learned that her father’s side did and the gene mutations actually came from their father’s side of the family. But the family’s story doesn’t end there. Jen has three biological daughters – 26, 19, and 10 – who are now facing a similar reality. Genetic testing confirmed that Jen’s oldest daughter is not BRCA1 positive. Her second daughter, however, inherited the BRCA1 mutation from Jen, as well as an ATM gene mutation from her father. Her chances of developing cancer are extraordinarily higher than that of the average woman, up to 87% for breast cancer. With this knowledge, she’s ready to face what’s next, and is considering what proactive measures she should take for her health – just like her mom and her aunts, also BRCA1 positive who sought out proactive measures to manage their risks, and all three are now thriving. About Skyler Jesz, Board Certified Physician Assistant: Skyler Jesz is an Omaha native. She attended the College of Saint Mary, where she earned a Bachelor of Science in Biology. She moved away from Omaha for the first time to attend the physician assistant program at Des Moines University in Des Moines, Iowa. Upon completion of the program, Skyler began her career in the primary care setting, working in a private family practice just outside of Omaha. After more than four years as a primary care provider, she transitioned to her current OBGYN setting. Skyler loves being part of a medical practice that puts patients first and uses the most up-to-date research and recommendations to provide comprehensive and compassionate care. She has a passion for preventative medicine, including genetics and cancer risk assessment. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 29, 2022 03:46 PM Eastern Daylight Time

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VEHICLE CRIMES CRISIS

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/c2wvGfOBa7Y Crime continues to skyrocket across the nation with vehicle crimes increasing to near record highs. The National Insurance Crime Bureau (NICB) found nearly 1 million vehicles were stolen in 2021, and 2022 is looking even more grim for vehicle owners. Recent analysis shows vehicle and catalytic converter thefts and carjackings are continuing to rise. NICB’s data includes information on the following topics: Total auto thefts are the highest seen by the NICB since 2008. Catalytic converter thefts are up 1,215% since 2019, and are continuing to increase. Carjackings are up dramatically in many major cities. There is a new warning for anyone who owns or leases a vehicle: Vehicle Thefts, Catalytic Converter Thefts, and Carjackings are continuing to rise. According to NICB, there were more than 933,000 thefts of vehicles in 2021, a 27% increase since 2019. Catalytic converter theft insurance claims increased by 1,215% over 2019. Carjackings, the theft of a car by force or intimidation, continue to skyrocket in many major cities, increasing anywhere from 160% to nearly 530%. For more information, visit National Insurance Crime Bureau website at NICB.org Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

September 28, 2022 02:00 PM Eastern Daylight Time

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