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Specificity shares how its unique approach to digital marketing led to 53% growth in its first year

Specificity Inc.

Specificity CEO Jason Wood joins Proactive's Natalie Stoberman to discuss how the company plans to navigate its client acquisition strategy after seeing significant growth in its launch year. Wood says Specificity has built technologies that do not rely on big text targeting mechanisms, instead leveraging behaviour and predictive analytics to identify audiences for clients. The company has seen massive growth since launching its client acquisition strategy in February 2023 and expects this to continue with a strong sales funnel and upcoming launches. Specificity plans to apply to the NASDAQ after lifting up into the OTC last year. Contact Details Proactive Investors +1 347-449-0879 na-editorial@proactiveinvestors.com

April 14, 2023 07:16 AM Eastern Daylight Time

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News Release

Phunware announces Siemens Connect partnership and the impact on its Smart Infrastructure offerings

Phunware Inc

Phunware COO Randall Crowder joins Proactive's Natalie Stoberman to share details of its latest partnership with Siemens Connect, an initiative by Siemens Smart Infrastructure, to create digital ecosystems that advance urbanization and protect the planet. Crowder says the partnership will integrate and sell Phunware software as a solution for creating smart infrastructure ecosystems. He adds that Siemens Connect chose Phunware as a strategic partner because of its ability to provide a seamless UX UI that gives consumers easy control over their environment. Contact Details Proactive Investors +1 347-449-0879 na-editorial@proactiveinvestors.com

April 14, 2023 06:07 AM Eastern Daylight Time

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Nextech3D.AI announces three key hires to its AI team as it continues to upgrade its platform

Nextech3D.AI

Nextech3D.AI CEO Evan Gappelberg joined Steve Darling from Proactive to share details of another update to its platform to meet growing demand for 3D models. Gappelberg also tells Proactive more about the new hires to its AI team to accelerate the production of 3D models related to Nextech3D.AI’s breakthrough generative AI, computer vision and 3D model mesh creation. Contact Details Proactive Investors Canada +1 604-688-8158 na-editorial@proactiveinvestors.com

April 14, 2023 06:03 AM Eastern Daylight Time

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News Release

3 Best AI Essay Writer Tools in 2023 Reviewed

Skyscrapers LLC

With the advent of AI essay writer tools, the writing process has become more streamlined, efficient, and accurate. These tools use algorithms and machine learning to generate content that is well-researched and free of errors. But with so many options available, it can be difficult to determine which one is the best fit for your needs. In this article, we'll take a closer look at three of the top AI essay writer tools in 2023 and evaluate their features, functionality, and overall effectiveness. By understanding the benefits and drawbacks of each tool, you'll be better equipped to make an informed decision about which one is right for you. So, whether you're a student looking to improve your grades, a professional writer seeking to boost productivity, or simply curious about the latest advancements in AI technology, read on to get valuable insights. Our Top Picks After reviewing 27+ AI essay writing tools available online, we’ve short-listed the three tools that students can use easily. In addition to our own user experience, we’ve also taken into account the reviews of multiple users that have used these tools and are satisfied with them. These tools are: PerfectEssayWriter.ai - Best for All Kinds of Academic Essay Writing FreeEssayWriter.net - Provides AI Writing Tool, Free Human Writing Services, and Free Essays MyEssayWriter.ai - Faster and More Detailed AI Essay Writing Here’s a comparison of some key features of these three AI essay writer tools: Let’s have a look at these sites in detail and see what they have to offer! 1. PerfectEssayWriter.ai Best for: Students who need help with multiple types of academic essays, lengthy papers, and outlines In 2023, students hailed PerfectEssayWriter.ai as the best tool for academic writing and essay writer help. This AI-powered platform uses natural language processing and machine learning algorithms to generate high-quality essays on any topic. Its advanced features include contextual analysis, plagiarism detection, and auto-referencing. This ensures that the essays are original, well-researched, and properly cited. The website interface is user-friendly, allowing students to input specific requirements and preferences for their essays. With its ability to generate insightful and coherent essays, PerfectEssayWriter.ai has quickly become the go-to tool for students looking to boost their grades and academic performance. How Does the Tool Work? Here is how students can generate an essay from PerfectEssayWriter.ai: Selecting the Tool: Firstly, students need to choose whether they want to use the AI essay typer or the AI essay outline generator. Fill in the Requirements Form: Students need to add essay topic, academic level, essay type, subject name, citation style, number of pages and required number of sources as requirements in the form. Generate Results: Once the students add their requirements, the tool will generate a unique and high-quality output accordingly. Edit & Download: The students can then review and improve the essay or download it right away! Pros: Can produce a large volume of content within 90 seconds only. Saves time and effort in generating content. Unique content every time. Follows the instructions perfectly. Coming up with a lot of other tools for students, including Citation Generator, Essay Topic Generator, Thesis Statement Generator, and Grammar and Style Checker. Cons: While the tool may offer suggestions for improving writing quality, it cannot provide the same level of feedback and guidance that a human teacher or editor can. Per month subscription charges of $5 to $14. Though the charges are lesser compared to other tools, PerfectEssayWriter.ai is not entirely free. 2. FreeEssayWriter.net Best for: Students who need free human essay writer help along with AI tools. FreeEssayWriter.net is a website that provides various resources to students to help them with their essay writing needs. One of the main features of the site is its free AI essay typer tool, which allows users to generate essays quickly and efficiently. In addition, the site offers the option for students to work with a free essay writer, where they can receive their first 2-page essay for free. This can be especially helpful for students who may need additional support with their writing. This is the very first website in the industry to offer free yet high-quality essays to students. The site also provides access to a database of free essays that students can use as a reference or to help them generate ideas for their own essays. How Does It Work? The students first need to choose whether they want to get a free essay from a human essay writer or want to use the AI essay writer tool. The process to get a free essay includes the following step: Order Placement: Placing the order by filling out the order form Writer Selection: The service assigns a suitable writer that starts working right away. Essay Download: The essay or paper ordered is sent to the client’s inbox within the deadline mentioned. On the other hand, if the students choose to use an AI essay writer tool, then the process looks like: Entering the Topic: The first step is to add the title or topic of the assignment in the tool’s input box. Checking the Results: The tool will generate an essay on the mentioned topic within a few minutes that you can review. Editing the Essay: Students can improve the essay themselves or take help from the essay writers on the service to get it revised. Download a Flawless Essay: Once the essay meets the requirements, students can easily download it from the site. Pros: Caters students who need AI essay writing help or Human-based essay writer assistance simultaneously. Free essay database to provide students with model essays to improve their learning and essay writing skills. Easy-to-use site interface with clear navigation between the tools and the human writing services. Very reliable service providing essay writing help to students worldwide for over a decade. 24/7 live customer service via live chat, email, text, or call. Cons: Concerns about the quality and accuracy of free essays. It is important for users to carefully review and verify any information contained in these essays before using them as a reference. The service or tool is not available through a mobile application. 3. MyEssayWriter.ai Best for: Students looking for entirely free tools without any subscription cost MyEssayWriter.ai is an AI essay writer tool that assists users in generating high-quality written content. It uses advanced algorithms to analyze user input and produce original and well-crafted essays on various topics. Users can input their essay requirements and receive a completed essay in a matter of minutes. While it is not a substitute for human writing, it can be a valuable tool for students, professionals, and anyone who needs to produce high-quality written content that is flawless. How Does the Tool Work? Students can use this AI essay writing tool by following these steps: Add Requirements: Firstly, students need to add their assignment requirements, like the topic, word count, citations, etc. Get Results: The tool will read the requirements entered by the students and generate an essay based on that data. Download the Essay: The tool only takes a few minutes to generate results, after which students can download their AI-generated essay easily. Pros: The tool is accessible to anyone with an internet connection and can be used anytime, anywhere. Available through a mobile application as well. Maintains a consistent writing style and tone throughout the essay Entirely free without any tool usage fee or monthly subscription charges. Cons: Only limited to the AI essay writer feature for now. Doesn’t have other options like a grammar checker, prompt generator, etc. The tool may not be able to understand complex topics. To Sum it Up, The emergence of AI has brought about new and exciting opportunities for students in academics. AI-powered tools such as essay writers can help students generate high-quality content quickly and efficiently. These tools offer suggestions for improving writing quality and can assist non-native speakers in learning new languages. Keeping students’ needs in view, we have hand-picked the 3 best AI essay writer tools for students after using and researching 27+ tools available only. The three most easy-to-use and reliable tools are PerfectEssayWriter.ai, MyEssayWriter.ai, and FreeEssayWriter.net. These AI-powered tools can save time and effort in generating content, help users overcome writer's block, and offer suggestions for improving writing quality. All this while producing a large volume of content in a short period. While AI may not replace the need for human writing entirely, it can be a valuable tool for students looking to improve their writing skills and complete assignments more efficiently. Contact Details Skyscrapers LLC Nova Allison novaallison741@gmail.com Company Website https://skyscrapersllc.com/

April 14, 2023 05:48 AM Eastern Daylight Time

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10 Best Proxy Server PS4 & PS5 Providers 2023 🎮

ProxyBros

What's a proxy server, and why do you need that for PS4 or PS5? Can a proxy server PS4 enhance your gaming experience? What is the best free proxy server, and which paid one will help you better? Learn all this and more, and find your best proxy server for PS4 and PS5 in this article! And before we get into the matter, here are the 10 best proxy server PS4 & PS5 providers in 2023 so far: MobileHop: Best for the US Gaming Experience Overall 🥇 Proxy-Sale: Best for Steam 🥈 Proxy-Seller: Best for Epic Games Products 🥉 Smartproxy: Best for Australian Gamers 🦘 Oxylabs: Best for the Largest Network 🌎 BrightData: Best for High-Speed Services 🚀 HideMyName: Best Cheap Proxy for Gaming of All IPRoyal: Best for the EU Gamers 🏰 NetNut: Best for Protecting Your Anonymity Storm Proxies: Best for Free Bandwidth 👍 What's a Proxy Server for Gaming? A proxy is a computer networking mechanism serving as a mediator between you and the service you need. Mostly, this is needed for load balancing, privacy, and security, but there are also additional benefits for different spheres. Why should I use a proxy on PS4 and PS5? Here is the answer: Gaming services may request extra apps for better connectivity. A console can repeatedly ask for such an application and lag if you have no proxy service. That often happens if your WiFi is unsecured, there is data corruption, hardware problems, or the PlayStation network bans you. Proxies ensure the possibility of interruptions is minimized. Your gaming console gets an additional security shield. PlayStation never uses VPNs directly, but a proxy service with rotating IPs can help gamers circumvent geo-restrictions. So, What Is the Best Proxy Server for PS4 and PS5? Discover the top proxy server address PS4 PS5 here! All of them are different and can be more helpful for a specific game. #1 MobileHop — Best for the US Gaming Experience Overall 🥇 IPs and locations MobileHop focuses on US locations. Moreover, it is rather precise because it gives you proxies by cities. So, you can get PS4/PS5 servers for Albuquerque, Jacksonville, Idaho Falls, Las Vegas, and other cities. It recently added San Francisco, Seattle, Dallas, and Orlando. Why this service? That is the hub of PS4 and PS5 servers with the highest-quality services prioritizing US players. It does not store logs, spoofs fingerprints, and uses more mechanisms to guarantee your security. #2 Proxy-Sale — Best for Steam 🥈 IPs and locations USA Kazakhstan France Germany England Netherlands Serbia Cyprus Ireland Malta Poland Canada, and many other regions. Why is this best? Proxy-Sale ensures high PS5 connection speed, as well as for PS4 players. It has flexible prices for all locations and can be the best option for NUMEROUS games. It even has specially designed proxies for Runescape Dofus Silkroad Metin 2 Lineage 2 WoW and other games. #3 Proxy-Seller — Best for Epic Games Products 🥉 IPs and locations Europe: Switzerland Sweden Denmark Spain Italy Malta Ireland Israel Romania France Finland Latvia Lithuania Germany England Sakartvelo Chezh, and some other countries. Asia: Taiwan Armenia Cambodia China India Indonesia Iran Japan Kazakhstan Turkey UAE and some other countries. North America: USA Canada Mexico The PS4 proxy service also provides services for South Africa, Brazil, Venezuela, and Australia. Why is this the best choice? This particular PS4 proxy service is versatile and flexible in price, and it is also the greatest option for Epic Games products like Fortnite, BulletStorm, Fall Guys, Alan Wake, etc. You acquire access almost immediately after purchasing it. It also has many subnets, and you can request multiple of those. You can change your proxy for another without paying extra if you have already purchased it for a long period. #4 Smartproxy — Best for Australian Gamers 🦘 IPs and locations Smartproxy has locs for almost all countries. It provides IPs in North America, South America, Africa, Europe, the Middle East, and Oceania. Creating a list of those here will take the whole website. But also, SmartProxy is a rare case that works with various locations in Oceania, such as Australia Fiji Micronesia Palau Tuvalu Christmas Island French Polynesia Nauru Papua New Guinea Vanuatu Cocos Islands Guam etc. Also, you can buy proxies for particular cities. Why choose SmartProxy? Besides the 195+ locs, this PS5 and PS4 proxy server provider guarantees a 99.99% uptime and 99.47% success rate and offers 50M+ residential, mobile, and data center IPs. SmartProxy is also great when you need PS5 servers for cheap. It also has the strongest support and a great community to help you. That is yet another best option for the fastest PS5 connection speed. #5 Oxylabs — Best for the Largest Network 🌎 IPs and locations Oxylabs covers over 195 countries. Worldwide is the only word for it. Why should I use a proxy server on PS4 from Oxylabs? Oxylabs is the synonym for high-speed, boosted cybersecurity, good expertise, and responsible support. This provider offers 100M+ residential proxies and 2M+ data center proxies — all at top speed and with great performance. Oxylabs is more suitable for business but can also be the handiest gaming tool. #6 BrightData — Best for High-Speed Services 🚀 BridghtData has five stars on most review platforms but deserves the night sky. That is a reliable proxy for gaming and other purposes, and the brand also contributes a ton to charity. Using BrightData, gamers get the needed fast connectivity with security and make this world healthier. #7 HideMyName — Best Cheap Proxy for Gaming of All This tested and trusted proxy provider protects all your passwords, transactions, and other data. HideMyName has been around for a long time, shows great performance, offers many locations, and has a strong customer protection policy. #8 IPRoyal — Best for the EU Gamers 🏰 IPRoyal has many payment plans and has made gaming-optimal ones the cheapest. This universal proxy solution focuses on business needs first and foremost but can provide great security and flawless connectivity for gamers alike. Note that this provider has more locations in the EU. Yet, it also works for the US and China. #9 NetNut — Best for Protecting Your Anonymity Staying anonymous on the net is important; NetNut can help you with that like nothing else. This cheap gaming proxy ensures fast performance and 100% informational safety online. #10 Storm Proxies — Best for Free Bandwidth 👍 Storm Proxies is another all-in-one service you can use for gaming. Moreover, the brand has created special services for gamers. Its wide bandwidth is 100% free! Furthermore, this best free proxy server has fast speeds and good support. Free Proxies VS Paid: Can a Free Proxy Carry You? 🤔 Free proxy servers are a popular consideration. Moreover, such apps and IP rotators can be costly, which does not help when a PS game already costs $50 and more. Like, excuse me, $30 for a security-boosting app when Dead Space is already $69.99, and Elden Ring is $59.99? Na, ima get a free proxy... The thing is, I do not recommend using even the best free proxy server. The so-called best free proxy app can be seemingly functional and helpful. Yet, practice shows that such tools usually have technical issues and only pretend to secure your device from digital threats. Moreover, the potentially best free proxy server will still have a lower speed than a paid one. Suppose you want a cool game and have two options: buy a licensed version or pirate it. You feel this difference, right? Sticking to the safest options is better, even when costly. Final Words 👋😀 Have you found the best proxy service for your needs? I hope yes! Stay safe, enjoy your gaming sessions, and may your PS always be protected! Best of luck! Contact Details Proxy Bros Nick +1 929-491-3157 hello@proxybros.com Company Website https://proxybros.com/

April 14, 2023 05:22 AM Eastern Daylight Time

EARTH DAY WITH CHERYL NELSON

News Media Group, Inc.

Contact Details News Media Group, Inc. Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

April 13, 2023 01:27 PM Eastern Daylight Time

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Comcast Texas Commits More Than $1M to Shrink Local Digital Divide in 2023

Comcast Texas

Comcast Texas, the Houston area's largest internet service provider, will commit more than $1 million to shrink the local digital divide this year by supporting more than 60 organizations and programs that help people connect to the Internet, learn digital skills, and climb the economic ladder. The investment is part of Comcast’s Project UP – a comprehensive $1 billion initiative to advance digital equity across the nation and help build a future of unlimited possibilities. To help fuel economic mobility locally this year, a large portion of Comcast Texas’ $1 million investment will go to area nonprofit organizations to fund community programs with the following focus: Connectivity & Adoption, Digital Skills in the Workforce and Entrepreneurship. Connectivity & Adoption Connectivity programs equip individuals, families and community partners with the right tools and resources to take advantage of the Internet. Adoption programs teach individuals the skills needed to increase competency and confidence in technology in order to use it proficiently. Digital Skills in the Workforce Over 90% of jobs available today require digital skills, yet nearly one-third of US workers lack opportunities to build these skills. Digital skills programs teach individuals the tech skills needed to land a job and stay competitive in the changing marketplace. Entrepreneurship Entrepreneurship programs focus on helping people build digital skills to launch and grow their businesses. “These investments are part of Comcast Texas’ ongoing commitment to provide people with the digital tools needed to succeed in this ever-connected world,” said Ralph Martinez, Comcast Texas’ Regional Senior Vice President. “As we expand our next-generation network across southeast Texas, we’re here to be good neighbors. We’re here to support and uplift the communities we’re honored to do business in by teaming up with trusted partners to invest in programs that make a difference.” The first round of Comcast Texas’ 2023 grant funding and other support to local organizations will be announced in May with more announcements made throughout the year. Additional support will be considered for local organizations that raise awareness about connectivity programs like Internet Essentials and the federal government’s Affordable Connectivity Program. Internet Essentials provides affordable home Internet for qualifying households ($9.95/mo for up to 50 Mbps, or $29.95/mo for up to 100 Mbps) — as well as low-cost computers, free WiFi hotspots, and free Internet training. The federal Affordable Connectivity Program (ACP) provides qualified households with a credit of up to $30/mo towards internet and mobile services. About Comcast Corporation: Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit www.comcastcorporation.com for more information. About Project UP Project UP is Comcast Corporation’s comprehensive initiative to advance digital equity and help build a future of unlimited possibilities. Backed by a $1 billion commitment to reach tens of millions of people, Project UP encompasses the programs and community partnerships across Comcast, NBCUniversal, and Sky that connect people to the Internet, advance economic mobility, and open doors for the next generation of innovators, entrepreneurs, storytellers, and creators. Contact Details Comcast Texas Steve Campion +1 281-605-9658 Steve_Campion@cable.comcast.com Company Website https://houston.comcast.com/

April 13, 2023 10:39 AM Central Daylight Time

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ToolsGroup to Launch Fully Integrated JustEnough Retail Solution at Retail Technology Show 2023

ToolsGroup

ToolsGroup, a global leader in retail and supply chain planning and optimisation software, will be introducing its latest innovations in retail planning at Retail Technology Show, the flagship event for retail, in 2023. Retail Technology Show is the event that brings together Europe’s most forward-thinking retailers and leading tech innovators, where retailers can fast-forward their digital transformation strategies and empower their businesses to thrive, survive, and disrupt, powered by technological advancements and innovation. Taking place at London’s Olympia on 26-27 April 2023, Retail Technology Show’s mission is to drive the industry forwards through innovation, by bringing together the brightest minds in retail and future-forward technology providers. The first day of the show, ToolsGroup will announce exciting new enhancements to its groundbreaking JustEnough Dynamic Retail Planning & Execution solution, on its stand, 6B68. Powered by ToolsGroup Inventory Hub, which provides real-time perpetual inventory signals from across the enterprise, JustEnough enables complete dynamic forecasting, allocation, replenishment, and fulfilment for more accurate forecasts, more agile merchandise financial plans, and more precise assortment and inventory stock plans. With true network-wide visibility and streamlined execution, companies enjoy fewer stockouts and markdowns, higher margins, and increased customer satisfaction and loyalty. Dan Turner, VP Retail Industry Sales EMEA at ToolsGroup, commented: “We are thrilled to bring JustEnough to Retail Technology Show. This is the perfect forum to bring together the innovators spearheading new ideas and strategies in the retail sector. As the speed of business accelerates, we’re excited to introduce new technology that delivers better, faster decision making for a seamless customer experience, no matter what channel a shopper chooses. With the advantages of AI and automation, companies can meet demand, lower inventory costs, and boost profitability while protecting the environment from the dangers of surplus inventory.” To register to attend or exhibit at the Retail Technology Show, visit: https://bit.ly/RTS_RegInterest For further press information about ToolsGroup, please contact Meir Kahtan at Meir Kahtan Public Relations: mkahtan@rcn.com For further information about the Retail Technology Show, the event that is transforming retail today, please contact Sarah Cole: sarah.cole@fieldworksmarketing.co.uk About Retail Technology Show Launched in April 2021, the Retail Technology Show is brought to you by the experienced team who previously organised the UKs largest retail exhibition: RetailEXPO (formerly RBTE). For ten years we've been showing how to evolve ahead of the market, building a community of retailers, brands and hospitality providers with the courage to seize the opportunities ahead. This event is unlike other expos. Here you can see, feel, hear and touch the future of retail. Be the first to see the ideas as they land. You can try out the tech and meet the people who make it happen. Not on a computer screen but face-to-face. The business interaction we have all missed. Our conference programme has always been known for bringing together the industry's leaders and most influential voices. This year will be no exception. This will be the place to gain first-hand insight to shape your growth plans ahead. Our Story - Retail Technology Show - Transforming Retail Today ToolsGroup’s innovative AI-powered solutions enable retailers, distributors, and manufacturers to navigate through supply chain uncertainty. Our retail and supply chain planning suites empower a new level of intelligent decision making and unlock powerful business improvements in forecast accuracy, service levels, and inventory - delighting customers and achieving financial and ESG KPIs. Stay in touch with ToolsGroup on LinkedIn, Twitter, YouTube, or visit www.toolsgroup.com. Contact Details Meir Kahtan +1 917-864-0800 mkahtan@rcn.com Company Website https://www.toolsgroup.com

April 13, 2023 10:30 AM Eastern Daylight Time

Creative.ai redefines gaming video ad production using generative AI

Creative.ai

Generative AI is advancing and innovating vast swathes of work. Creative.ai has launched to bring this technology to video ads creation for mobile game publishers. Creative.ai is using generative AI to revolutionize the world of video ad production and ad analytics. Users simply need to input their desired ad parameters and then the Creative.ai AI algorithms take care of the rest; generating data-driven, measurable, and high-quality ads in a matter of minutes. Ads are produced 6x faster, enabling creative teams to focus on new concepts, while Creative.ai generates high performing iterations. All of this removes the heavy lifting and time-consuming process of manual ad production. In today's digital landscape, where Apple's App Tracking Transparency (ATT) framework has reshaped online advertising, a robust and innovative creative strategy is crucial for marketers to unlock success. As privacy takes center stage and tracking signals become limited, creatives have emerged as the most critical factor in driving profitable ad spend and achieving marketing excellence. Generating data-driven, high-performing, and captivating ads to engage your target audience is now possible with the advancements in Generative Ai technology that is made accessible through Creative.ai. Creative.ai is the evolution and brainchild of Athar Zia and Jay Shah, the founders’ previous venture, BLKBOX.ai. That platform analysed millions of dollars of ad testing data to unlock the DNA of a winning ad which helped it generate the blueprint for successful ad creation, something that was previously considered a "Black Box”. With the advancements in Generative AI technology, the founders were able to take the creative blueprint they had developed and, now, produce winning ads within minutes. “Creative.ai is a Generative AI Video Platform, leveraging millions of dollars of creative testing data within the Gaming vertical to unlock the DNA of a winning ad. This allows us to build data-driven, high-performing ads in a matter of minutes, empowering businesses to take their advertising efforts to the next level. Our platform is poised to revolutionize the way businesses approach their marketing strategies, and we're excited to see the unprecedented success it will bring to our clients” commented Creative.ai co-founder & CEO Athar Zia. “Performance marketing within Gaming is extremely scientific and measurable, yet creative production, and creative measurement are still stuck in the stone age with limited knowledge of what makes a winning ad, while assuming a 95% failure rate. It’s time for the industry to evolve, and leverage the advancements in Generative AI to produce data-driven ads that are measurable and deliver scaled performance” Creative.ai was founded in January 2023 by a team of seasoned experts in the advertising and technology industries including a former Meta ads auction expert [Athar Zia], and former Meta solutions engineer [Jay Shah]. Renowned creative production expert William Hughes joined as Chief Creative Officer having worked at EA, PopCap, BigFish, Social Point, and Tilting Point across more than 59 game titles. "User-Acquisition managers and creative teams are under pressure to deliver high-performing campaigns with limited resources. However, every decision is based on human interpretation of performance data, competitor and market analysis and production limitations leading to low performance. Generative AI replaces human bias and outdated production methods allowing studios to reduce overhead, increase production volume, and improve performance, giving creatives more time to be creative." added William Hughes, Chief Creative Officer at Creative.ai The Creative.ai team is of the firm conviction that the future of Gaming advertising lies in empowering user acquisition managers with tools that enable them to generate creative iterations faster to support their growth initiatives, without requiring any creative production skills. This will expand the scope of a user acquisition manager to include data-driven creative iteration production, while allowing creative teams to focus on what they do best, which is creating new concepts for business growth. User-generated content is a key feature in today's digital landscape. Creative.ai recognizes this and plans to roll out new technology features that enable advertisers to reduce the cost and time associated with producing user-generated content. This will allow businesses of all sizes to tap into the power of user-generated content and leverage it to drive growth and engagement. “The goal is to be the one-stop-shop where you can produce, test, iterate and get analytics on your creative strategy and production.We will do this by demystifying creative challenges and helping companies scale their advertising efforts profitably. Our advanced technology can produce highly-effective ads in a fraction of the time and we can share real-time analytics that highlight the DNA of a winning ad. This two pronged approach will enable businesses to focus on growth and success. We're excited to be at the forefront of advertising innovation and are looking forward to empowering businesses with the power of generative AI.” said Athar Zia. Contact Details Creative.ai Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.trycreative.ai/

April 13, 2023 09:00 AM Central Daylight Time

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