News Hub | News Direct

Lifestyle

Beverage: Coffee/Tea/Non-Alcoholic Beverage: Spirits/Beer/Wine Casino/Gaming Fashion Food/Cooking/Baking Health & Fitness Home Goods Hospitality Leisure Activities & Hobbies Parenting Pets Photography Seniors Travel & Tourism
Article thumbnail News Release

The Bermuda Business Development Agency (BDA) Leads Economic Growth as EIRC Initiative Surpasses $500 Million Milestone

Bermuda Business Development Agency

October 10, 2024 – The Bermuda Business Development Agency (BDA) is pleased to announce that the Economic Investment Residential Certificate (EIRC) initiative has surpassed $500 million in investments. This milestone reinforces Bermuda’s position as a premier destination for global investors, showcasing the EIRC’s pivotal role in driving sustained economic growth while enhancing the island’s appeal to high-net-worth individuals seeking both exceptional investments and an unmatched island lifestyle. Since its launch in 2021, The BDA has successfully provided concierge services for all EIRC applicants, guiding them through each phase of the process and ensuring a smooth, seamless experience. This tailored approach has been instrumental in driving economic growth, attracting affluent investors from around the world, including the U.S., U.K., Canada, and Spain. With a minimum investment of $2.5 million, participants gain permanent residency in Bermuda and the flexibility to invest in real estate, new and existing local businesses, Government bonds (previously offered), or social causes. To date, 58 approved applications have driven substantial capital into local enterprises and the property market. The EIRC does however offer more than financial benefits; many certificate holders are drawn to Bermuda because of personal connections, whether through birth, marriage, or long-standing relationships with the island. As a result, these stakeholders are not solely investing capital—they have become part of Bermuda’s community. Data shows that nearly half of a country’s economic growth typically originates from individuals already embedded in the community, and Bermuda is no different. By becoming part of the island’s fabric, these stakeholders unlock even greater opportunities for investment and growth, driving Bermuda’s continued economic success. The Honourable Jason Hayward, Minister of Economy and Labour, commented on the programme's success: "The EIRC initiative has proven to be a vital tool for stimulating economic development in Bermuda. By attracting high-net-worth individuals who are not only investing but also establishing Bermuda as their home, we are creating long-term opportunities for the island. Surpassing the $500 million mark is a significant achievement, and we are confident that the BDA and EIRC programme will continue to contribute positively to Bermuda’s economic growth." Kyle Rogers, Research and Intelligence Manager at the BDA, is also responsible for overseeing the concierge service that supports applicants throughout the entire EIRC process. He ensures seamless management of the certificates, providing crucial guidance from initial inquiry, through comprehensive candidate evaluation, to final approval. He stated, "Reaching $500 million is a testament to Bermuda’s unique offering as both a business hub and an exceptional place to live. The EIRC initiative continues to generate significant value by attracting capital and new residents who are committed to the island’s long-term success. We are excited about the programme’s growth and the bright future ahead." Of the total $500 million investment, $212 million has been directed towards new businesses, $231 million into real estate, $49 million into existing local enterprises, $2.6 million into Government bonds, and $6 million into social ventures deemed beneficial to Bermuda and subject to the Minister’s approval. Jonathan Halata, a developer, investor, and successful EIRC applicant, shared his experience: "As Canadians and Brits, my family has been connected to Bermuda since the 1970s. The EIRC wasn’t just about investing money; it was about building a life for my husband and daughter, and contributing to the community my family has become part of." "My investment in Bermuda extends far beyond financial returns—it's about contributing to the development of premier assets like hotels and tourism infrastructure. Island Realty projects like Azura and Nautilus have brought something unique to Bermuda and created dozens of jobs, which are vital for both airlift and the livelihoods of Bermudians. "I see a direct link between the EIRC programme and Bermuda’s future growth. It’s not just about selling homes—it’s about creating lasting opportunities. Multiplying our experience by 10, 50, or 100 could generate significant new jobs for Bermudians." "The EIRC certificate process was much easier than I expected, especially knowing the complexities with immigration and work permits. The BDA’s white-glove service, with Kyle’s personal attention to detail, made a tremendous difference. They delivered exactly what was promised, with a ribbon on top." For more information on the Economic Investment Residential Certificate and how to apply, visit bda.bm. Media Contact: Simone Gibbons Head of Marketing, Communications & Events D. +1 441 297 7774 | M. +1 441 707 0038 | E: simone@bda.bm The Bermuda Business Development Agency (BDA) encourages direct investment and helps companies start up, re-locate, or expand their operations in our premier jurisdiction. An independent, public-private partnership, we connect you to industry professionals, regulatory officials, and key contacts in the Bermuda government to assist domicile decisions. Contact Details Bermuda’s Business Development Agency (BDA) +1 441-707-0038 info@bda.bm Company Website https://bda.bm

October 10, 2024 02:35 PM Eastern Daylight Time

Article thumbnail News Release

MedCognetics Introduces the First Embedded AI Cancer Detection System for Mammography Imaging

MedCognetics

MedCognetics, Inc., a company focusing on medical imaging AI, today announced the successful testing and implementation of the first embedded AI image processing and cancer detection system for mammography. The system utilizes the NVIDIA IGX Orin TM medical-grade edge AI platform alongside MedCognetics’ advanced AI-enabled software, CogNet AI-MT, which was developed in collaboration with clinical leaders worldwide. CogNet AI-MT has been trained on a diverse global dataset to enhance the performance of radiologists and help improve patient outcomes worldwide. Incorporating MedCognetics’ new system would allow for AI-driven image enhancement and cancer detection to occur in real-time within the mammography device itself. The embedded solution eliminates latency, delivering immediate, high-quality image analysis, a significant improvement over traditional setups that require external workstations or cloud-based processing. This approach is poised to improve patient outcomes through faster results, enhanced image quality and reduced hardware costs. “Embedding our CogNet AI-MT software directly into mammography imaging equipment means we can enhance image quality and provide immediate cancer detection without the need for costly hardware upgrades,” said Debasish “Ron” Nag, CEO of MedCognetics. “Using the NVIDIA IGX platform, we’re advancing medical imaging technology, making high-quality diagnostic tools more accessible to radiologists and imaging centers around the world.” The NVIDIA IGX Orin platform combines enterprise-level hardware, software, and support. It is purpose-built for industrial and medical edge computing. The platform delivers the performance, durability, security, and safety required for advanced AI applications and features programmable safety extensions, commercial OS support, and powerful AI software. These capabilities, equip organizations to confidently deploy AI safely and securely for enhanced human and machine collaboration. The embedded AI system developed by MedCognetics offers several key benefits: On-Premises Device: Rapid, complete analysis right in the radiology workflow. Enhanced Image Quality: AI-driven enhancements improve the clarity and detail of images without requiring high-end, expensive hardware. Immediate Results: Processing occurs within the device, providing instant analysis and reducing the wait time for results. Cost Efficiency: Medical device manufacturers can achieve high-end image quality at a fraction of the cost by utilizing AI rather than upgrading hardware. Workflow Optimization: Enables worklist prioritization and clinic-determined workflow optimization, enhancing the accuracy and efficiency of radiologists and imaging centers. Easy Upgrades and Maintenance: Software-based solutions are easier to update and maintain, helping to ensure that medical imaging equipment remains cutting-edge without frequent hardware replacements. Earlier this year, MedCognetics was awarded a groundbreaking patent by the United States Patent and Trademark Office (USPTO) for its inclusive, unbiased medical imaging AI technology in mammography. Its expertise in embedded engineering, combined with the NVIDIA IGX platform, is poised to significantly advance medical imaging technology. This work underscores the importance of integrating AI into medical devices to enhance diagnostic capabilities and patient care. For more information about this new embedded AI cancer detection system, visit here. About CogNet AI-MT® CogNet AI-MT is part of MedCognetics' comprehensive CogNet AI™ platform, designed to enhance radiologists' capabilities by expanding insights and awareness in medical imaging. This unbiased platform, trained on a diverse global dataset, advances the performance of radiologists and imaging centers, delivering accurate care for patients worldwide. CogNet AI-MT employs advanced AI and Machine Learning (ML) to detect early signs of cancer across all ethnicities and can be deployed on customer premises, in the cloud, or via the web. The platform is FDA 510(k) cleared for triage of mammogram images. Useful Links: Learn More: www.medcognetics.com Follow us: X | LinkedIn Sales and Partnership Inquiries: Please contact MedCognetics, Inc. at: media@medcognetics.com About MedCognetics, Inc. MedCognetics provides an advanced AI software platform that integrates into radiology workflow. In addition, the AI algorithm is trained on a diverse global patient dataset to mitigate data biasing. The future of AI in healthcare is unbiased services and MedCognetics is at the forefront of creating a more predictable medical outcome and ultimately saving lives. Founded in 2020, the company is based in Dallas, Texas. For more information, please visit our website at www.medcognetics.com. # # # Contact Details ANW Networks Alicia Nieva-Woodgate +1 415-515-0866 alicia@anwnetworks.com Company Website https://www.medcognetics.com

October 10, 2024 11:15 AM Eastern Daylight Time

Article thumbnail News Release

HUSQVARNA® VIKING® Introduces Epic Quilt™ 97

SVP Worldwide

SVP Worldwide, the parent company of HUSQVARNA® VIKING®, a leader in the sewing industry, proudly announced today the launch of its latest innovation, the Epic Quilt™ 97, what quilt dreams are made of. The Epic Quilt™ 97 boasts a spacious workspace perfect for large projects, accommodating even king-sized quilts. With over 12" (310mm) to the right of the needle and a working area height exceeding 5.5" (140mm), it provides ample room for handling bulky materials. A particular standout feature of the Epic Quilt™ 97 is its sewing projection technology, allowing quilters to preview their stitches before sewing. Stitch preview ensures perfect placement every time. The adjustable lines, angles, and grids in sewing mode make aligning stitches effortless, saving valuable time while achieving precision. The Epic Quilt™ 97 also comes equipped with meticulously designed accessories that enhance creativity and ease of use. Included are advanced accessories providing quilters with the tools needed to elevate their craft to new heights including an Extension Table with Adjustable Guide, Rotating Self Healing Cutting Mat (12” x 12”), Rotary Cutting Tool + Replacement Blades, Ruler Set (6” x 12” and 6” x 6” sizes), Free Motion Ruler Foot, Quilt Binder, HUSQVARNA® VIKING® Universal Needles 80/12 5-Pack and the HUSQVARNA® VIKING® Quilting Needles Assorted Sizes 5-Pack. "We are excited to unveil the Epic 97Q, a groundbreaking advancement in our tradition of innovation,” stated Jason Zielke, chief product officer at SVP Worldwide. “Leveraging AI technology, the machine recommends the optimal sewing foot setup for each stitch, and the built-in projection system simplifies the process of creating complex stitches leading to exceptional precision and quality. We added to this machine a suite of the most important accessories that will advance the quilting experience. The Epic 97Q combines our rich heritage with cutting-edge technology, empowering you to create intricate, beautifully executed quilts with unparalleled ease and accuracy." The Epic Quilt 97 is now available online. For more information, please visit our website at www.husqvarnaviking.com. Media Assets About SVP Worldwide SVP Worldwide is the world’s largest consumer sewing machine company, accounting for approximately one out of every three sewing machines sold globally. The company’s iconic brands - SINGER®, VIKING®, PFAFF®, and mySewnet™, have collectively delighted consumers for over 170 years with a distinct heritage and global fanbase. These premium brands and products are regarded as the first-rate choice for a range of consumers from serious sewists to beginners in crafting. SVP Worldwide operates facilities around the globe that support designing, manufacturing, selling, and supplying the world’s most iconic sewing machine brands. Headquartered out of Nashville, TN (USA) with operations internationally, SVP Worldwide boasts regional headquarters, manufacturing facilities, and commercial offices across Europe, South America, Asia, and Australia. Combined, SVP reaches consumers in more than 180 countries on five continents. SVP brands and products are sold online at www.Singer.com and across a network of sewing machine dealers, mass, online, and specialty retailers, distributors, and through the company’s 130+ internally operated retail stores. In 2021, Platinum Equity acquired the controlling stake in SVP-Singer Holdings, Inc., and its wholly owned subsidiaries ("SVP Worldwide"). To learn more, visit www.svpworldwide.com. Contact Details Razor Sharp PR Ray Young +1 512-694-6097 ray@razorsharppr.com

October 10, 2024 10:00 AM Central Daylight Time

Article thumbnail News Release

SUNGLASS HUT HOSTS SHOPPING EXPERIENCE AT GEORGETOWN, D.C. STORE IN CELEBRATION OF HOMECOMING SEASON

Sunglass Hut

Sunglass Hut, the world’s premier destination for high-quality sunglasses and member of Luxottica Group S.p.A, is set to host an exclusive shopping event to celebrate Howard University’s Homecoming with a special event hosted by Beauty and Style Expert Blake Newby. The event will be taking place on Thursday, October 17 th at the Sunglass Hut store located in Georgetown. The Shades and Shine Sunglass Hut Homecoming Celebration invites students, alum, and consumers to preview an array of eyewear selections, learn about Sunglass Hut ’s customization program for personalized glasses and case options, and benefits of The Sun Club loyalty program. To continue revolutionizing sunglasses style, care, and quality, Sunglass Hut aims to connect with consumers, media, and influencers on the multifunctional selection of available frames and inspire self-expressions through eyewear. Sunglass Hut has partnered with Creator, and Howard University alumnae Blake Newby to host and offer her top styling tips and sunglasses recommendations. Utilizing Sunglass Hut ’s Smart Shopper digital interactive platform, guests can explore the vast inventory of brands, styles, and colors at their fingertips to create a custom pair and order directly to their home. The event features interactive activations with renowned Black and woman owned beauty brand The Lip Bar for skincare and makeup product trial and gifting, along with eyeglass chain customization in-store. Light refreshments and music by DJ Soul Sugar will be provided, and guests can explore the aisles to discover new arrivals and best-selling selections, with a special in-store promotion available from select brands. "We're thrilled to host this special event at our Georgetown flagship store! It’s a fantastic opportunity to connect with our community, showcase our exclusive collections, and celebrate the loyalty of our valued members", notes Sunglass Hut. We are excited for the Shades & Shine Event to show our commitment to providing our customers with an engaging experience.” As an integral part of the DC shopping community, Sunglass Hut aims to have the Shades and Shine Event create a memorable experience to prepare guests for an eventful weekend. For more information on Sunglass Hut, please visit www.sunglasshut.com ABOUT SUNGLASS HUT Founded in 1971, Sunglass Hut has grown into the best curated destination for the most sought-after high-quality fashion and performance sunglass brands, with more than 16,000 North America retail locations. Stores can be found in fashionable shopping districts across the globe, from the Americas, Europe and the Middle East to Australia, South Africa, China, Southeast Asia and beyond, providing consumers with a fun, highly engaging shopping experience in-store and online. www.sunglasshut.com. Part of the Essilor Luxottica Group, the world's leading manufacturer and distributor of eyewear. https://www.sunglasshut.com/ Contact Details First and Last PR First and Last PR sunglasshut@firstandlastpr.com Company Website https://www.sunglasshut.com/us

October 10, 2024 08:00 AM Eastern Daylight Time

Image
Article thumbnail News Release

Edit Suits Co. Introduces New Service to Help Men Build Flexible Business Casual Wardrobes

Rev Up Marketers

As more companies shift towards business casual dress codes, Edit Suits Co. is pleased to announce the launch of a new style advisory service. This service aims to assist men in creating versatile wardrobes suitable for both formal and business casual occasions. With the decline of formal dress codes, the traditional suit is no longer a daily necessity. However, this has introduced a new challenge for men: finding coordinated and stylish combinations of jackets, trousers, and shirts. To address this, Edit Suits Co. has developed a service focused on three key principles to ensure every wardrobe remains adaptable and fashionable: Choose Softer Jacket Fits: To achieve a wardrobe that transitions effortlessly from formal to casual, opt for softer fits with soft shoulders and construction. Structured jackets are typically reserved for formal wear, while softer styles work well in both formal and casual settings. Select Textured Fabrics: Fabric selection is crucial when wearing separates. Worsted wool, commonly used for formal suits, may seem out of place when worn as separates. Instead, textured fabrics such as high-twist wool, hopsack, linen, flannel, or brushed cotton are ideal for creating versatile and intentional separates. Opt for Versatile Colours: When building a flexible wardrobe, stick to timeless colours such as blues, greys, browns, and greens. Midnight blue jackets, charcoal trousers, and light beige separates can be easily mixed and matched, ensuring a sharp appearance for any occasion. To experience the new style advisory service and create a personalised, versatile wardrobe, visit one of the Edit Suits Co. showrooms in London, Birmingham, Manchester, or Leeds. About Edit Suits Co.: Edit Suits Co. is a leading provider of custom menswear that specialises in crafting bespoke wardrobes, versatile custom suits, jackets, trousers, and shirts. Their experienced team work closely with each client to create a wardrobe that combines style and confidence in every setting. For more information on how to build a versatile wardrobe visit www.editsuits.com or contact care_uk@editsuits.com. Contact Details Edit Suits Co. Laura Wood +44 20 3795 9003 care_uk@editsuits.com Company Website https://www.editsuits.com

October 10, 2024 04:29 AM Eastern Daylight Time

Image
Article thumbnail News Release

Silexion Therapeutics to Present at 2024 Maxim Healthcare Virtual Summit

Silexion Therapeutics Corp

Silexion Therapeutics Corp. (NASDAQ: SLXN) (“Silexion” or the “Company”), a clinical-stage biotech developing RNA interference (RNAi) therapies for KRAS-driven cancers, today announced its participation in the 2024 Maxim Healthcare Virtual Summit, scheduled to take place from October 15 to 17, 2024. Ilan Hadar, Chief Executive Officer and Dr. Mitchell Shirvan, Chief Scientific and Development Officer will join a fireside chat hosted by Jason McCarthy, Senior Managing Director and Head of Biotechnology Research at Maxim Group, on Thursday, October 17, 2024, at 9:30am ET. The event will be streamed live on M-Vest and accessible to members by clicking here or via following link: https://m-vest.com/events/healthcare-10152024. The Company’s management team will be available for one-on-one meetings throughout the summit. Interested investors are encouraged to contact their Maxim representative to schedule a meeting. About Silexion Therapeutics: Silexion Therapeutics (NASDAQ: SLXN) is a pioneering clinical-stage, oncology-focused biotechnology company developing innovative RNA interference (RNAi) therapies to treat solid tumors driven by KRAS mutations, the most common oncogenic driver in human cancers. The company's first-generation product, LODER™, has shown promising results in a Phase 2 trial for non-resectable pancreatic cancer. Silexion is also advancing its next-generation siRNA candidate, SIL-204, designed to target a broader range of KRAS mutations and showing significant potential in preclinical studies. The company remains committed to pushing the boundaries of therapeutic innovation in oncology, with a focus on improving outcomes for patients with difficult-to-treat cancers. For more information please visit: https://silexion.com Contact Details Silexion Therapeutics Corp Ms. Mirit Horenshtein Hadar, CFO mirit@silexion.com ARX | Capital Markets Advisors North American Equities Desk silexion@arxadvisory.com

October 09, 2024 04:30 PM Eastern Daylight Time

Article thumbnail News Release

Holsper Launches New Line of Luxury Bedding to Redefine Sleep Experience

Rev Up Marketers

Holsper, a premier name in the world of home comfort, has officially launched its latest collection of luxury bedding, offering consumers an elevated sleep experience. Known for combining elegance, quality, and affordability, Holsper continues to innovate in the market by expanding its range with high-thread-count sheets, duvet covers, pillowcases, and blankets made from premium materials like Egyptian cotton and eucalyptus silk. The launch is a significant milestone for Holsper, which has already built a strong reputation for its customer-first approach and dedication to providing top-tier bedding options. The company’s new offerings aim to enhance both the comfort and style of any bedroom. The collection features soft, breathable fabrics designed for optimal temperature regulation, ensuring users enjoy a luxurious, uninterrupted night’s sleep. "At Holsper, we believe that everyone deserves a better night’s sleep. That’s why we’ve launched a new collection that blends comfort, durability, and modern design, all while remaining accessible to a broad audience," said a spokesperson for Holsper. "We’ve worked tirelessly to source the finest materials from around the globe to create products that not only meet but exceed expectations." The new line includes a variety of thread counts and fabric blends, allowing customers to select bedding that matches their personal preferences and home décor. From 100% silk pillowcases to high-thread-count cotton duvet covers, the collection caters to diverse needs, whether one is looking for ultra-softness, moisture-wicking properties, or hypoallergenic benefits. Holsper’s launch is also complemented by their ongoing commitment to sustainability. The company carefully selects eco-friendly materials, such as organic cotton and eucalyptus silk, to create products that are gentle on both the skin and the environment. As a part of their launch strategy, Holsper is also offering special discounts and promotions, with free shipping included on all orders. As Holsper expands its product line, the company plans to continue listening to customer feedback and introducing innovations that address both comfort and aesthetic demands. With more than 30,000 satisfied customers and a growing community, Holsper’s latest launch is a testament to its commitment to redefining home comfort. About Holsper: Holsper specializes in luxury bedding and home textiles, offering a variety of high-quality products, including sheets, blankets, duvet covers, and pillowcases. Their collections feature different fabrics like Egyptian cotton, linen, and eucalyptus silk, with options in various designs, from embroidered to gradient patterns. Known for providing comfort and elegance at accessible prices, Holsper aims to transform sleep experiences with products that are soft, breathable, and durable, catering to over 30,000 satisfied customers. Contact Details Holsper Mike Cedric info@holsper.com Company Website https://holsper.com/

October 09, 2024 01:10 PM Eastern Daylight Time

Image
Article thumbnail News Release

Equality CA Presents 2024 Community Leadership Award to Greg Sarris

Federated Indians of Graton Rancheria

Equality CA, the nation’s largest statewide LGBTQ+ civil rights organization, presented Tribal Chairman Greg Sarris with their annual Community Leadership Award at their gala in Los Angeles. The award celebrates Chairman Sarris’ longtime service to equal rights, and was presented by California State Treasurer, Fiona Ma. In presenting the award, Ma commented, “I'm thrilled to present honoree Dr. Greg Sarris, whose activism and philanthropic efforts over many years have improved the lives of so many. He has also been incredibly generous in supporting LGBTQ causes and uplifting underrepresented communities.” Chairman Sarris commented, “In Los Angeles this past Saturday, I was presented with the Community Leadership Award from Equality, California. I accepted this award on behalf of and in recognition of my wonderful Tribe, the Federated Indians of Graton Rancheria. Our Tribal Council has generously supported not just Equality California but a host of other organizations and causes in line with our mission of social justice and environmental leadership. This particular honor was special to me. I believe service to others and the larger world is needed now more than ever, and certainly is in line with the beliefs and life ways of our Southern Pomo and Coast Miwok ancestors. Whether university teaching for over 35 years, Tribal leadership for over 30 years and writing several books with the hope of educating others, I’ve lived my best moments in service. Thank you, Tribal Council and all Tribal Citizens of Federated Indians of Graton Rancheria, thank you students and book publishers for enabling me to live my best life.” About the Federated Indians of Graton Rancheria Graton Rancheria is a federally recognized Indian tribe comprised of Coast Miwok and Southern Pomo Indians. Legislation restoring federal recognition to the Federated Indians of Graton Rancheria was signed into law in December 2000. Tribal lands are located in Rohnert Park, Sonoma County, CA. For more information about FIGR, visit www.gratonrancheria.com. Contact Details Landis Communications Inc. Brianne Miller +1 415-766-0887 graton@landispr.com Company Website https://gratonrancheria.com/

October 08, 2024 01:41 PM Pacific Daylight Time

Image
Article thumbnail News Release

Innovation Beverage Group (Nasdaq: IBG) Welcomes Former Angustora Holdings CEO Genevieve Jodhan As Chief Sales Officer

Benzinga

By Kyle Anthony, Benzinga Australian company Innovation Beverage Group Limited (NASDAQ: IBG) is a developer, manufacturer and marketer of a growing beverage portfolio of 60 formulations across 13 alcoholic and non-alcoholic brands. The firm recently appointed Genevieve Jodhan as its Chief Sales Officer (CSO) after becoming a publicly traded company on the Nasdaq, garnering $5.4 million on its issuance of 1,350,000 ordinary shares at a public offering price of $4.00 per share. IBG Strengthen Its Executive Suite Genevieve is a renowned leader in the beverage industry, recognized for her exceptional track record in building robust, market-leading brands. For over a decade, Genevieve served in many executive leadership roles at Angostura Holdings Ltd, the world's largest cocktail bitters producer, including being the company’s first female CEO. While at Angostura Holdings Ltd, Genevieve directed the commercial team that re-engineered the distribution model for Europe, the Middle East, Africa, Asia and Australia and marketed Angostura's international brands, including Angostura Aromatic Bitters. In addition to her role as CEO, Genevieve continued to lead the brand-building team and developed strategic brand re-positioning tools that enabled international growth in the beverage alcohol industry. Regarding her appointment as CSO at Innovation Beverage Group, Dean Huge, CEO of the firm, stated, “With Genevieve on our team, IBG is ready to capture greater market share and continue our momentum as a disruptive innovator in the beverage market. Specific to bitters, as well as the broader alcoholic beverage market, she brings a strong industry network and a wealth of know-how as the former CEO of Angostura, reported to be the world's most widely distributed beverage alcohol brand. Genevieve coming on board with IBG is a testament to the strength of our brand's portfolio”. New Era Of Growth For IBG IBG’s stated mission is to quickly expand its portfolio of innovative brands and products across the North American market, defining the future of beverages. As a publicly traded company, IBG is now accessible to investors who believe in its product and want to participate in its growth story. IBG's new CSO provided an industry perspective on IBG’s growth and market positioning by stating, “IBG brings creativity and innovation to the market with its new products, branding, and market positioning. I've been very impressed with its portfolio of cocktail bitters under the Australian Bitters and Bitter Tales brands and non-alcoholic drinks under the Drummerboy brand. In a short time, Australian Bitters has built brand awareness and favorability with bartenders who are seeking to create spicier more flavorful cocktails. I'm pleased to join this progressive team and look forward to leading the growth of an expanding portfolio of new beverages”. Apart from the strong brand recognition Jodhan referred to, the firm has also established key brand-name partnerships, a primary example being its exclusive distribution agreement with Coca-Cola Europacific Partners (CCEP) for the distribution of Australian Bitters. Furthermore, IBG has multiple-owned proprietary direct-to-consumer channels that it says allow for scale and back-end integration of its owned brands. IBG plans to continue utilizing technology and its vertically integrated supply chain with the goal of redefining the traditional pathway from distillery to consumer. For more information on IBG’s competitive positioning and strategic outlook, their latest investor presentation can be accessed here. Featured photo by Aleksandar Andreev on Unsplash. Benzinga is a leading financial media and data provider, known for delivering accurate, timely, and actionable financial information to empower investors and traders. This post contains sponsored content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

October 08, 2024 08:35 AM Eastern Daylight Time

Image
1 ... 56789 ... 410