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Embracing the ‘Long Drink’

YourUpdateTV

Long Drink – or “lonkero” – is a traditional Finnish cocktail that typically consists of gin, grapefruit soda, and tonic. Inspired by the Long Drink, The Boston Beer Company is launching all-new ‘Bevy Long Drink.’ Recently, Annette Fritsch, Senior Director of Product Development at The Boston Beer Company, participated in a satellite media tour to discuss the inspiration of the ‘Bevy Long Drink’ and much more. A video accompanying this announcement is available at: https://youtu.be/IZOxmeqyGkk The Long Drink was first created when the Finnish government commissioned a refreshing cocktail to serve guests attending the 1952 Summer Olympics in Helsinki. While inspired by the traditional cocktail, Bevy Long Drink will be the first Long Drink inspired beverage available in the U.S. without spirits. Bevy Long Drink is made with an original malt base containing natural flavors and wild juniper berries and is currently available in two styles, Hard Citrus Refresher and Hard Berry Refresher. Bevy's new hard citrus refresher is made from a delicious and easy-drinking blend of citrus flavors and wild juniper berries for an exceptionally thirst-quenching beverage that's perfect for any occasion. Bevy Long Drink is slightly sweet, tart, refreshing, and packed with flavor, all at 5.8% ABV. Boston Beer, maker of other industry leading alcohol beverages Samuel Adams beer, Twisted Tea, Truly Hard Seltzer, Angry Orchard, and Dogfish Head beer plans to continue its proven track record of innovation to bring Finland's best kept secret to US drinkers. For more information and to find Bevy Long Drink near you, visit bevylongdrink.com About Annette Fritsch: Annette is director of new product development for Boston Beer Company. She loves beer, and yet she was inspired by the great opportunities she envisioned in the rapidly expanding “Beyond Beer” category. She oversaw the development of Truly which attracted an immediate following and was the biggest industry innovation since the introduction of light beers in the 1970s. Always up for a new challenge and anticipating the next big thing, Annette’s most recent project is the development of the first malt-based long drink – or “lonkero” called Bevy, a refreshing and flavorful innovation inspired by the national beverage of Finland. About The Boston Beer Company: The Boston Beer Company, Inc began in 1984 brewing Samuel Adams beer and the Samuel Adams brand is currently recognized as one of the largest and most respected craft beer brands. Our portfolio of brands also includes Truly Hard Seltzer, Twisted Tea, Angry Orchard Hard Cider and Dogfish Head Brewery as well as other craft beer brands such as Angel City Brewery and Coney Island Brewing. For more information, please visit our investor relations website at www.bostonbeer.com, which includes links to all of our respective brand websites. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

December 14, 2021 05:00 PM Eastern Standard Time

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Symphony wraps up 2021 with two acquisitions, new partnerships and an expanded global leadership team

Symphony Communication Services

Symphony, the leading markets’ infrastructure and technology platform, is now serving over 1000 financial institutions, capping off a year that was marked by significant growth for the company. Symphony spent 2021 executing on partnerships, acquisitions, and continuing to build its global leadership team. Continual technological advancements throughout the year have proved Symphony’s commitment to solving markets challenges, providing secure communications and networked infrastructure while consolidating itself as the largest secure community of financial firms and professionals in the world. On June 24, Symphony announced it had acquired Cloud9 Technologies, an innovative trader voice and electronic communication business, and on August 2, the company announced the acquisition of StreetLinx, the counterparty mapping platform, to offer the most complete and secure verified identity directory in financial services. In the last year, Symphony also chose Google Cloud as its primary cloud provider as part of a strategic multi-year deal, while also establishing partnerships with AccessFintech, Saphyre, Unqork and Quant Insight. Symphony had previously announced a partnership with low-code, no-code Genesis to provide the financial markets community with interoperable technology and applications, built and deployed both securely and at speed. The company has successfully proceeded with the rollout of Symphony 2.0, the second generation of its core collaboration platform, built in close partnership with financial firms to address their workflow needs, from front to middle, to back office and from the buy-side to the sell-side. Additionally, HSBC Global Private Banking engaged Symphony to develop and deploy HSBC GPB Chat, a client engagement platform that enables the private bank’s clients to interact with their relationship management team via one-to-one chat, group chat, document sharing and video/audio conferencing on WhatsApp or WeChat, in a secure and compliant way. Global leadership team 2021 also saw the appointment of Brad Levy as CEO. “We continue to be committed to delivering networked market infrastructure,” Levy said. “We are thrilled to enter 2022 with an expanded team and are energized by the momentum from this year’s new partnerships and acquisitions.” Levy had joined Symphony in July 2020 as president and chief commercial officer. In addition to Levy, Corinna Mitchell was named general counsel, Benjamin Chrnelich, the company’s chief financial officer, assumed the additional role of president, while Dietmar Fauser became chief information officer. Also, Michael Lynch joined as Symphony’s new chief product officer, Gary Godshaw - former CEO of Streetlinx - was named the company’s chief revenue officer, and Jim Miller - Cloud9’s former COO - was named chief customer experience officer. Additionally, industry veteran Marie Patton joined Symphony as managing director for APAC. The team actively engaged with employees, customers and industry partners in London, Paris, Sophia Antipolis, New York, Boston, Washington, D.C., Miami and Sunnyvale when travel resumed post COVID-19 restrictions. Innovate conference On November 2, the firm hosted its flagship conference Innovate, where it showcased a live demonstration of how it is integrating the technology of Symphony, Cloud9 and StreetLinx into one powerful inter-firm workflow, and introduced new features such as the Secure Event Service and Groups. The audience heard from senior leaders from BlackRock, BNY Mellon, Citi, JP Morgan Asset Management, Zoom and Google Cloud on lively and relevant discussion panels. About Symphony Symphony is the most secure and compliant markets’ infrastructure and technology platform, where solutions are built or integrated to standardize, automate and innovate financial services workflows. It is a vibrant community of over half a million financial professionals with a trusted directory and serves over 1000 institutions. Symphony is powering over 2,000 community-built applications and bots. For more information, visit www.symphony.com. Contact Details Odette Maher +44 7747 420807 odette.maher@symphony.com Company Website https://symphony.com/

December 14, 2021 10:32 AM Eastern Standard Time

Earth-scorching electric motorcycle, fleet fueling with no credit card, AI-powered telematics for driver safety and training coming to ShowStoppers press event during CES 2022

ShowStoppers

Earth-scorching electrified speed, fleet payment for fuel, and AI-driven telematics for driver safety and training are coming to ShowStoppers® at CES, the press event scheduled for 5 Jan. 2022 during the CES tradeshow in Las Vegas. For press registration, please contact Steve Leon, mailto:sl@showstoppers.com, +1 310-936-8530. Journalists attending the press event will see advances to the winner of multiple transportation awards -- the new earth-scorching HyperSport streetfighter model, HyperFighter, the smartest, safest, all-electric sportbike in the world, from Damon Motors, https://damon.com. Car IQ®, https://www.gocariq.com, has created a payment solution that enables fleet vehicles to pay for fuel without a credit card. All it takes is three easy steps: Pull into the station, select the pump number and let the vehicle take it from there. Video telematics provider SmartWitness, https://www.smartwitness.com, a CES 2022 Innovations Award Honoree, showcases two cameras and a suite of AI solutions that improve safety and risk analysis for commercial truck fleets. The press event organizes product launches, sneak previews and hands-on demonstrations of new tech for work, home and play for journalists, industry and financial analysts, venture capitalists and business executives -- from AI to 5G to cloud, VR to digital health; to better, safer, healthier tools for working from home or going back to the office; to future mobility and autonomy, robotics or smart cities; to apps and hardware that drive mobile and desktop innovation; to wearables, IoT, appliances, entertainment, and more. About ShowStoppers Now in its 26th year, ShowStoppers, https://www.showstoppers.com/, is the global leader in producing press and business events spanning the U.S., Europe and Asia. Each event organizes product launches, sneak previews and demonstrations for selected journalists, bloggers, industry and financial analysts, venture capitalists and business executives. Industry leaders, innovators and startups exhibit to generate news coverage and product reviews, make new connections, promote brand and open new markets. ShowStoppers produces official press events at CE Week, IFA and NAB; partners with CTA, IFA, GSMA and CEATEC; and produces events during CES, IFA, MWC, NAB, CE Week, CEATEC and other tradeshows. ShowStoppers streams online, broadcasting live events, month after month. To learn more about how you and your company can meet the press at ShowStoppers press events in person and online at ShowStoppers TV, contact Lauren Merel, mailto:lauren@showstoppers.com, +1 908-692-6068, or Dave Leon, mailto:dave@showstoppers.com, +1 845-821-6123. Contact Details For press registration, please contact: Steve Leon +1 310-936-8530 sl@showstoppers.com Company Website https://showstoppers.com

December 14, 2021 09:45 AM Eastern Standard Time

The Roberto Clemente Museum Tour Experience Sponsored By AARP

Atlantino LLC

Atlantino LLC, producers of the broadcast special “The Roberto Clemente Museum Tour Experience,” announced today that it will air this one-hour special on December 18th and 19th, 2021 via Regional Sports Networks in English and select Hispanic Networks in Spanish. AARP will be the broadcast’s presenting sponsor. The Roberto Clemente Museum Tour Experience will air in multiple markets in the United States and Puerto Rico, at varying dates and times on December 18th and 19th, 2021. The broadcast event will take the audience on a tour through the newly re-opened Roberto Clemente Museum at the Museo del Deporte in Guaynabo, Puerto Rico. It will also feature interviews with: Manny Ramirez, Richie Ray, Lou Melendez, Ray Negron, Omar Minaya, Bart Hernandez, Luis Sojo, Leonor Colon, and more! The special broadcast event will air during Prime Time on the following channels and platforms December 18th and 19th in the US: YES Network, NBC Sports, Vme TV, AT&T SportsNet, MASN, BronxNet, Bally Sports, Spectrum TV Noticias en Español, and Mega TV. NESN will also air it on December 26th, 2021. Local air dates and times can be found at http://atlantinoevents.com/. “With the 50th anniversary of the passing of Roberto Clemente approaching on December 31st, 2022, this broadcast marks the beginning of a year-long campaign to promote the legacy of Roberto Clemente by encouraging Clemente fans to visit this historic museum exhibit and see first-hand the Clemente memorabilia, art, personal documents, and photos,” according to Broadcast Executive Producer, Ralph Paniagua of Atlantino LLC. "We are proud to continue to highlight the enduring legacy of Roberto Clemente, one of the greatest sports icons of our time,”, said Yvette Peña, AARP's vice president of Hispanic/Latino Audience Strategy, in the Office of Diversity, Equity and Inclusion. "Through service, integrity and grace, Clemente continues to be an example for our communities and AARP is committed to keeping that Latino legacy alive," she added. This broadcast event is co-sponsored by Goya Foods and Guaynabo City. Strategic partners, producers, and media allies for this event include FizzyLabs, 3 Eyes LLC, HypeSmack, LatinoBaseball.Com, Museo del Deporte de Puerto Rico, 21 In Rights, Inc, The Roberto Clemente Foundation, and Soundwave Riders. About AARP AARP is the nation’s largest nonprofit, non-partisan organization dedicated to empowering Americans 50 and older to choose how they live as they age. With nearly 38 million members and offices in every state, the District of Columbia, Puerto Rico, and the U.S. Virgin Islands, AARP works to strengthen communities and advocate for what matters most to families with a focus on health security, financial stability, and personal fulfillment. AARP also works for individuals in the marketplace by sparking new solutions and allowing carefully chosen, high-quality products and services to carry the AARP name. As a trusted source for news and information, AARP produces the nation’s largest circulation publications, AARP The Magazine and AARP Bulletin. To learn more, visit www.aarp.org or follow @AARP and @AARPadvocates on social media. About Atlantino LLC Over the past 36 years, Ralph and Joseph Paniagua have built Atlantino into a powerhouse sponsorship and activations platform for Latino sports, entertainment, experiential, and digital. Through Atlantino and the company’s Latino Baseball and Latino Boxing media properties, Ralph has spearheaded Fortune100 brand activations with more than 18 Major League Baseball teams, the Roberto Clemente Foundation, and more recently Golden Boy. Contact Details Heather Lopez +1 305-647-9275 atlantinollc@gmail.com Company Website https://atlantinoevents.com/

December 14, 2021 09:30 AM Eastern Standard Time

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Agora Data Advances Technology

Agora

Agora Data, inventor of the first-ever crowdsourced securitization and reducing interest rate line of credit for the Buy Here Pay Here industry, recently fueled its technology platform, AgoraInsights, with more robust reporting functionality, historical trends, and real-time data. The added features provide a vital resource for an underbanked and underserved industry by making data-driven analytics easily accessible, and free of charge to all members. Agora seeks to enable auto dealers and small to mid-sized finance companies to have better analytics into their portfolio’s performance and value, and as a result make more effective business decisions. The recent AgoraInsights enhancements, based on input obtained from Agora customers and industry experts, fulfills an important need for more knowledge to plan strategically and proactively. The easy-to-use dashboards display both high-level as well as detailed information with impactful graphics, including make and body style, most sold vehicle, age of collateral, repossessed most often, highest down payment, loan valuation, loan delinquency, and more. In addition to the enhanced reporting capabilities, dealers can compare their portfolio’s performance with national and regional trends. “It is our goal to continuously improve, create, and organize data-driven information so our customers are on the forefront of industry trends and can better understand the key drivers that impact their portfolio’s performance,” said Zach Maynard, SVP of Product, Agora Data. “Agora makes available to customers the ability to utilize data-rich reporting to determine the cars that perform well, or poorly, in their region and use the information to ultimately better manage their business.” “Data science provides the backbone for all our industry-changing solutions. We’ve back-tested and trained our models with over $15 billion of loan data creating predictability and accuracy using artificial intelligence and machine learning,” said Steve Burke, CEO of Agora Data. “Reimagining auto finance with industry-changing solutions is helping dealers establish best practices and gain the freedom and resources to build wealth.” For more information about AgoraInsights https://agoradata.com/agorainsights/. Dealers and finance companies wanting to connect and gain more knowledge about their portfolios, we invite to join us at https://app.agoradata.com/signup. About Agora Data, Inc: Agora Data's platform delivers a suite of tools to empower Buy Here Pay Here dealers and finance companies to finance their subprime customers. Agora's family of auto finance products provides a wide range of critical funding paths so originators can obtain the cash they need to fuel growth, compete, and build wealth. Powered by patent pending technology, originators now have access to robust data analytics and planning resources to help optimize the performance of their portfolio. Agora Data made history by closing the first-ever Crowdsourced Subprime Auto Securitization in 2020 and followed that up with its second transaction in early 2021. For more information, visit agoradata.com or contact us at 877-592-4672. Contact Details Shelly Vandeven +1 682-282-4130 media@agoradata.com Company Website https://agoradata.com/

December 14, 2021 09:03 AM Eastern Standard Time

Catalyst Marketing Agency Wins Two MarCom Awards

Catalyst Marketing Agency

Catalyst, a Denver-based creative marketing agency, is the recipient of both a 2021 Gold MarCom Award for the agency’s blog and a Platinum MarCom Award for an e-Book created for Redis. The Platinum-winning e-Book, created jointly for Redis and Microsoft, is a sales tool used to educate current customers on Redis’s new offerings, enabling the sales team to increase the adoption rate for their latest platform. The Gold Award-winning Catalyst blog features news and insights on the latest trends in marketing from Catalyst’s Co-Founder and Chief Marketing and Growth Officer, Robin Emiliani. “We are thrilled that our blog, a place where we share our experience and point of view about all things marketing–with a touch of humor–was acknowledged as a top digital resource,” said Robin Emiliani. “And to have a client project win MarCom’s highest recognition speaks to our commitment to delivering high-quality deliverables that are not only smart and creative but better connect our clients with their customers.” MarCom Awards recognizes outstanding achievement by creative professionals involved in the concept, direction, design, and production of marketing and communication materials and programs. The 2021 competition saw more than 6,000 entries from the United States, Canada, and 39 other countries. Judges are industry professionals who look for companies and individuals whose talent exceeds a high standard of excellence and whose work serves as a benchmark for the industry. About Catalyst Catalyst is a creative marketing agency devoted to helping you reach your most audacious marketing goals. We exist to jolt your creativity—giving you the strategy and unexpected creative direction your business needs to capture your customers' attention. Learn more at catalystmarketing.io. Contact Details Catalyst Marketing Agency Maureen Walker +1 303-929-0481 maureen@catalystmarketing.io Company Website https://catalystmarketing.io/

December 13, 2021 09:00 AM Mountain Standard Time

Velocity Global hires Colin McDonagh from Facebook to expand contractor management expertise

Velocity Global

Velocity Global, the leading provider of global talent solutions, today announced it welcomed Colin McDonagh as its vice president of Emerging Business. McDonagh applies more than a decade of experience innovating programs to source top contractor talent for global companies. McDonagh is a frequent expert speaker and contributor on the Future of Work and was the architect for Meta’s (formerly Facebook) highly respected Direct Source program. “We help companies work with anyone, anywhere, anyhow. Colin is an expert on all three,” said Eric Schroeder, Velocity Global chief operating officer. “Colin built a world-class contractor program at one of the largest companies on the planet and solved the complexities that stand between flexible talent and getting work done. He’ll apply that knowledge for our clients and our own triple-digit growth.” Velocity Global’s work platform combines the company’s proprietary cloud-based talent management technology, personalized expertise, and unmatched global scale to build globally distributed teams. More than 1,000 clients rely on Velocity Global’s platform in 185 countries and all 50 United States without the need to set up their own legal entities or state registrations. “There’s no such thing as a company that relies solely on internal employees. Companies like Meta can’t execute big ideas without a diverse workforce from every corner of the globe,” said McDonagh. “I chose to join Velocity Global to contribute proven methods to simplify the process to work with anyone, anywhere, anyhow and honestly change the future of work at incredible scale,” said McDonagh. McDonagh is based in Dublin, Ireland, and is building a global team to deliver products and solutions for contractors and freelancers. Those positions are posted with other Velocity Global opportunities at https://velocityglobal.com/about-us/careers/. About Velocity Global Velocity Global accelerates the future of work beyond borders. Its global work platform simplifies the employer and employee experience to employ any talent anywhere with just a click through its proprietary cloud-based workforce management technology, backed by personalized expertise and unmatched global scale. As the largest global Employer of Record (also known as International PEO) in 185 countries and all 50 United States, more than 1,000 brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. The company offers additional services including Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across five continents. For more information visit velocityglobal.com. Contact Details Velocity Global John Hall +1 720-650-4348 johnhall@velocityglobal.com Company Website https://velocityglobal.com/

December 13, 2021 07:01 AM Mountain Standard Time

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ThriveFantasy Partners with Fanatics to Continue NFL and College Football Growth Strategy

ThriveFantasy

ThriveFantasy, the leading player prop daily fantasy sports and esports platform, announced today it has signed a partnership deal with Fanatics, the fast growing American online retailer of licensed sportswear, sports equipment and merchandise. Through this partnership, Fanatics will provide ThriveFantasy with several co-branded marketing benefits aimed at cross promoting its unique offerings to the growing and active Fanatics fan and user base. Among these services will include advertising on Fanatics social media platforms and co-branded email marketing to its fan base. “Fanatics has become a one-of-a-kind brand in this space. Because of this, it made complete sense to create this type of partnership,” says Adam Weinstein, founder and CEO of ThriveFantasy. “We believe that there is a large cross over between the Fanatics fan base and those who play daily fantasy and esports and we can’t wait to engage, so that ThriveFantasy can become a go to destination for them.” About ThriveFantasy ThriveFantasy is a Daily Fantasy Sports and Esports App for Player Props. Thrive eliminates the countless hours of research users have to spend, by only focusing on the top-tier athletes that have the biggest impact on the game. Follow ThriveFantasy on Instagram (@ThriveFantasy), Twitter (@ThriveFantasy) and Facebook (ThriveFantasy). Download the app today via the App Store and Google Play. App Store https://apps.apple.com/us/app/thrivefantasy/id1240062484 Google Play https://play.google.com/store/apps/details?id=com.appster.p2f&hl=en_US Contact Details Michael Adorno +1 917-399-3743 mvadorno@gmail.com Company Website https://www.thrivefantasy.com/

December 13, 2021 09:01 AM Eastern Standard Time

Spotlight Sports Group and Diario AS Enter Into Joint Venture

Spotlight Sports Group

Spotlight Sports Group (SSG), a world-leading technology, content and media company specializing in sports betting and fantasy sports, announced today a joint venture with Diario AS (AS.com), the #3 sports publisher globally. The partnership will unleash new, high-growth revenue streams by combining Spotlight Sports Group's sports betting expertise and user engagement technology with AS.com’s millions of unique monthly visitors. The joint venture brings together elements of the two businesses to create a team of specialists to oversee the management of the website. AS.com’s selection to partner with Spotlight Sports Group and its state-of-the-art affiliate technology platform reflects the size of opportunity the partnership presents for the publishing giant. “We are thrilled to have created this true partnership with AS.com. They are a progressive company with an engaged audience and alongside our specialist sports betting content, this innovative platform will keep fans fully informed to make educated bets using Spotlight Sports Group’s data-driven affiliate technology,” said Harry von Behr, Managing Director (Sport) & co-US CEO of Spotlight Sports Group. “This partnership positions Spotlight Sports Group as a leading provider of sports betting affiliate and engagement technology across the global publishing sector.” Spotlight Sports Group will deliver: Native Spanish language betting content Responsive website using Spotlight Sports Group’s bespoke affiliate technology Proprietary data sets AI-based automated content generation Smart content modules, bet builders and free-to-play games Specialist services across technical SEO, social media and real-time CRM Revenue optimization management Gonzalo Teubal Rodriguez of AS.com commented “This partnership is a win-win for AS.com. It will deliver a world-class purpose-built platform for millions of sports fans built on the foundations of Spotlight Sports Group’s affiliate technology and empowering our users by giving them access to quality content and intuitive betting information and tools.” Rodriguez added, “It’s a chance to build a long term partnership with a like-minded global publisher while creating a sustainable revenue model to complement our core publishing business.” Spotlight Sports Group announced its intention to work with the world’s largest media companies by recently expanding its global proposition. This new-look offering includes a suite of products designed to showcase its specialist expertise in turnkey affiliate solutions for global publishers. AS.com’s Spanish-language content and sports betting affiliate platform is now live and available for sports fans in Spain. For more information on Spotlight Sports Group please visit: https://www.spotlightsportsgroup.com/en_us/ ABOUT SPOTLIGHT SPORTS GROUP Spotlight Sports Group (owned by Exponent Private Equity) is a world-leading technology, content and media business specializing in sports betting and fantasy sports. Evolved from the Racing Post Group, Spotlight Sports Group engages millions of people directly through Racing Post, Pickswise, Fantasy Alarm, Free Super Tips and myracing. The company also has decades of experience in powering growth and conversion for the world’s biggest sportsbooks and media companies, delivering best-in-class technology and expert scalable content experiences in more than 70 languages. ABOUT DIARIO AS (AS.com) AS.com serves millions of users each month to its platform by using three language editions in Spanish, English and Arabic. The site primarily focuses on news, stats and commentary on soccer leagues throughout the world. In addition, it also features Spanish-language coverage of the major sports leagues in America, including the NFL, MLB and the NBA. Contact Details Hot Paper Lantern Michael Adorno +1 212-931-6143 madorno@hotpaperlantern.com Company Website https://www.spotlightsportsgroup.com/en_us/

December 13, 2021 08:01 AM Eastern Standard Time

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