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Thriving During Dry January

YourUpdateTV

Dry January – kicking off the New Year by cutting out alcohol for an entire month – is a trend that more and more people are embracing each year. After indulging over the holidays, it’s no surprise that so many people hit the reset button in January. Recently, Co-Founders of Athletic Brewing Company, Bill Shufelt and John Walker, participated in a nationwide satellite media tour to discuss changing the narrative around Dry January, industry trends, and much more. A video accompanying this announcement is available at: https://youtu.be/eGqAehAxn5w Athletic Brewing believes consumers shouldn’t have to “suffer” through a sober January, but instead continue to celebrate in a healthy way by substituting alcoholic beverages with delicious craft brews that forgo the booze but not the taste. “After indulging over the holidays, it’s no surprise that so many people hit the reset button in January,” said Athletic Brewing Company Co-founder Bill Shufelt. “We want to help people shift their mindset and make January into less of a sacrifice. The conversation around non-alcoholic beer has changed. It’s no longer about restricting yourself. It’s about rewarding yourself and making better choices.” The non-alcoholic beer market in the U.S. surged to $230 million in 2020. Despite the continuing pandemic, the craft non-alcoholic beer category is up over 300% year-to-date again this year (Nielsen). In just four years of operation, the company has grown from one 10,000 barrel capacity brewery headquartered in Connecticut to an additional 125,000 barrels in San Diego in 2020. In 2022, Athletic will open its third brewery, allowing them to brew more than 150,000 barrels on each, the East and West Coasts to keep up with surging consumer demand. With that level of capacity, Athletic will continue its distribution growth domestically and into new international markets Nearly 50 percent of American adults consume 0.1 drinks or less per week and Athletic offers a beverage that can be enjoyed seven days a week, at any time of day, in just about any venue or occasion. For more information, visit athleticbrewing.com About Bill Shufelt: Co-Founder, Athletic Brewing Company. When Bill Shufelt decided to get healthier and cut back on alcohol, he sought out a flavorful beer to fit his lifestyle. He soon realized there was nothing like that on the market. He wondered if he was left unsatisfied by the current nonalcoholic beer offerings, how many others like him were out there in thirsty silence? In 2017, with a community of like-minded individuals, Bill started Athletic Brewing, the first U.S. based beverage company devoted exclusively to brewing high-quality, nonalcoholic craft beer. Skepticism gave Athletic a first-mover advantage – today, the non-alcoholic beer category is the fastest-growing segment of the entire beer industry – with Athletic Brewing Company at the helm representing over 45% of the category. About John Walker: Co-Founder and Head Brewer, Athletic Brewing Company. John Walker was the Head Brewer at Second Street Brewery in 2017 when Bill invited him to re-imagine what non-alcoholic beer could taste like. It took hundreds of test batches, but the final beer was exceptional. Athletics’ beers have earned accolades throughout the industry, measuring up against full-strength beers, including three gold medals at the US Open Beer Championship 2021 and the recognition of “Craft Brewery of the Year” by Brewbound Magazine. The proprietary process developed by Athletic uses all-natural ingredients to make great-tasting craft beer that just happens to be nonalcoholic. At only 50-70 calories per can, Athletic brews fit into any occasion, so that drinkers don’t have to choose between having great beer or feeling great the next day. About Athletic Brewing: International Beer Challenge 2020 “Brewer of the Year North America,” Athletic Brewing Company is reimagining beer for the modern, active adult. Their great-tasting craft brews let you enjoy the refreshing taste of craft beer, without the alcohol or the hangover. You can enjoy them anytime, anywhere, and still be healthy, active, and at your best; it’s the very reason they started brewing them in the first place. With custom breweries on the east and west coasts, their lineup has earned accolades throughout the industry, even against full-strength beers, including the 2020 World Beer Award Gold medal for Run Wild. To top it all off, as part of the Athletic Brewing “Two for the Trails” initiative, 2% of all sales are donated to trail and park cleanups and maintenance. Additionally, as a part of their IMPACT Program, 1% of revenue goes to non-profit organizations that support positive impact and opportunity from the ground up in their communities. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

January 13, 2022 01:30 PM Eastern Standard Time

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Velocity Global and Icelantic’s Winter on the Rocks gives respite and relief to Marshall Fire victims

Velocity Global

$30,000 donation to relief fund VIP tickets to Red Rocks for those affected by the fire Velocity Global has partnered with Icelantic’s Winter on the Rocks to donate $30,0000 to the Boulder County Wildfire Fund to assist with recovery from the Marshall Fire, as well as a special VIP Red Rocks experience for those affected by the worst wildfire in Colorado history. “Our hearts go out to our neighbors who lost all of their possessions and precious life in the blink of an eye,” said Ben Wright, Velocity Global founder and CEO. “Money helps in times like this, but so does a brief escape from the realities of recovery. We chatted with our partners at Icelantic’s Winter on the Rocks to find a way to provide that getaway, even for just a night at Red Rocks.” Denver-based Velocity Global, the leading platform for global talent solutions, is a presenting sponsor of Icelantic’s Winter on the Rocks, a partnership between Icelantic Skis, The Pinecone Project, and AEG Presents Rocky Mountain. The group is donating VIP tickets to those affected by the Marshall Fire. “Music and community can help heal and we’re thrilled to be in a position to offer both to those impacted by this tragedy,” said Sam Warren, director and founder of Winter on the Rocks. “We’re asking anyone who knows someone affected to let us know and we’ll give them a night at Red Rocks.” The only winter concert at Red Rocks is celebrating its 10-year anniversary this year with Diplo, Sofi Tukker, Talib Kweli, DJ Matt Cassidy, and JACOBY on January 28th. Velocity Global will distribute tickets to those affected through its social media accounts on LinkedIn, Twitter, and Instagram starting today. About Velocity Global Velocity Global accelerates the future of work beyond borders. Its global work platform simplifies the employer and employee experience to employ any talent anywhere with just a click through its proprietary cloud-based workforce management technology, backed by personalized expertise and unmatched global scale. As the largest global Employer of Record (also known as International PEO) in 185 countries and all 50 United States, more than 1,000 brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. The company offers additional services including Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information visit velocityglobal.com. Contact Details Velocity Global John Hall +1 720-650-4348 news@velocityglobal.com Company Website https://velocityglobal.com/

January 13, 2022 07:01 AM Mountain Standard Time

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Democracy Think Tank, Section 1, Announces Release of Founder, Peter Biro’s, “Conscience-Shocking” First Music video of his Dramatic Rock Ballad, “Just History Now”

Section 1

Peter Biro, the founder of Section 1, a democracy think tank, has announced the release of a music video to accompany a powerful conscience-raising rock ballad, “Just History Now”. Biro hopes to attract the attention of politicians, educators, journalists and the civil society sectors to the song’s urgent and compelling message for the world of today. Biro calls it “a love letter to humanity in a dark age. A lament for the human condition. An irrefutable case for pessimism. An eternal reason for hope.” “This is us! This is about who we are”, says Biro. “Humanity is not divided into the good ones and the bad ones. We are each possessed of benign and evil inclinations. We seem condemned to both revisit and repeat our past atrocities, even as we atone and take stock of our own immortality. Every politician should watch. Every activist will want to share. Every high school should set aside 6 minutes and 22 seconds at its morning assembly for this.” Lawyer, writer, educator, think-tank founder, democracy activist, Chair Emeritus of the Jane Goodall Institute Global, and songwriter, Peter L. Biro, pays tribute to his late father and Holocaust survivor, George Biro, while calling us all “to look honestly at the hard truths about the nature of human nature!” “What have we done since Bergen Belsen? What have we learned from Birkenau? Where are the desaparecidos? It’s all just history now”. Beautifully conceived, performed and recorded in 2000, but never released, Biro decided that, tragically, the song was even more relevant and timely today than when he wrote it over two decades ago. JUST HISTORY NOW, and other songs by Peter, can be streamed at http://itunes.apple.com/album/id1601499105?ls=1&app=itunes http://itunes.apple.com/album/id/1601499105 https://open.spotify.com/artist/5D9wk6ZDyqCDKtm12gJXlo?4, and most online music stores. About Peter Biro: http://www.section1.ca/the-team/ and at https://www.linkedin.com/in/peter-l-biro-2438919/ Watch it. Share it. Broadcast it. Discuss it. Review it. And reach out to Peter at peter.biro@section1.ca with feedback and interview requests. www.section1.ca Contact Details Peter Biro peter.biro@section1.ca

January 12, 2022 11:30 AM Eastern Standard Time

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Entertainment Industry Leader Jed Weitzman joins Logitix as Head of Music

Logitix

Logitix, the leader in live event ticketing technology and analytics, announced they have named Jed Weitzman as their Head of Music. Weitzman brings over 25 years of experience as an executive in the entertainment industry, specializing in talent management, technology, and ticketing. Through this newly created position, Weitzman will lead the music division for Logitix to optimize concert ticket sales through real-time data, dynamic pricing, and distribution. “Jed is one of the most respected leaders in our industry,” said Logitix CEO Stuart Halberg. “He has a proven track record of helping artists and promoters navigate their ticketing strategy and increase revenue. He is joining an all-star team at Logitix that continues to prove that we are the most trusted solution to optimize ticket sales for live events.” Before joining Logitix, Weitzman built the music division for Ticket Evolution and consulted for over 60 major concert tours. He worked directly with agencies, promoters, venues, and managers to create revenue. Earlier in his career, Weitzman oversaw world tours and licensing deals, working with many of the world’s top artists, including Prince, Dave Matthews, Billy Joel, Tom Petty & The Heartbreakers, James Taylor, Jane’s Addiction, and Morrissey. “Throughout my career, I have always taken the approach to consider the artist first,” said Weitzman. “There is nobody helping artists, teams, and promoters more in the ticketing space than Logitix. They represent the present and future of the ticketing industry, and I’m thrilled to lead their music division.” Weitzman’s career started in television, working on shows like Saturday Night Live and Late Night with Conan O’Brien before becoming a sought-after talent manager and TV development executive. He spent nearly 10 years managing careers of comedic talents, including Zach Galifianakis, Stephen Colbert, and Steven Carell. During his time at Brillstein Grey Entertainment, he worked with the writing and production staff of The Larry Sanders Show, Mr. Show, and The Dana Carvey Show. From Oct. 1 through Dec. 31, 2021, Logitix managed 2.4 million tickets that sold for over $300 million through teams across the NFL, NBA, and NHL, plus NCAA events and live event properties. Logitix optimizes ticket sale outcomes for all of its partners through proprietary dynamic pricing and distribution. Its unique platform analyzes millions of real-time data points, providing up-to-the-minute insights within the live event marketplace. About Logitix Logitix is the preeminent monetization engine and ticketing platform for the live event industry, combining optimized pricing, distribution, and inventory management with real-time insights to help sellers and buyers respond to a rapidly changing market environment. The Logitix vision is to automate the entire ticket life cycle and provide data-driven insights to serve the diverse needs of its clients. The company is backed by ZMC and is privately held. For more information about Logitix, visit Logitix.com or find them on LinkedIn. Contact Details Eric Nemeth nemeth@ericpr.com Company Website https://logitix.com/

January 12, 2022 11:03 AM Eastern Standard Time

Velocity Global welcomes LPGA Tour Stars Lexi Thompson and Albane Valenzuela as brand ambassadors

Velocity Global

Velocity Globa l, the leading provider of global talent solutions, welcomed 11-time LPGA Tour champion, Lexi Thompson, and former Stanford collegiate standout and rising LPGA star, Albane Valenzuela, as global golf brand ambassadors. Both 2021 Olympians will display the Velocity Global logo on their hats throughout the 2022 and 2023 seasons. Thompson and Valenzuela join six-time PGA TOUR champion and 2021 DP World Tour BMW PGA champion, Billy Horschel, and four-time Advocates Pro Golf Association (APGA) Tour champion, Kevin Hall, as global brand ambassadors for Velocity Global. “Studies are backed by stories from our clients and employees on how important ‘work anywhere’ is to women, and it was time for us to welcome two of the best professionals in the world of golf to help us tell that story,” said Rob Wellner, Velocity Global chief revenue officer. “Lexi and Albane carry our message to a global audience that embraces the opportunity to work for anyone, anywhere. We can’t wait to support both of them as they compete around the world.” Thompson is one of the biggest stars on the LPGA Tour and across all of sports, and has been a top performer since she turned pro in 2010 at the age of 15. She owns 14 worldwide professional victories, including one major championship, and she is currently ranked 12th on the Rolex Rankings. She has represented the U.S.A. five times at the Solheim Cup and twice as an Olympian in Rio and Tokyo. She turned her passion for fitness and self-care into businesses as an entrepreneur with her LEXI Skin and LEXI Fitness brands. “I’m blessed to apply my talents all over the world, and that’s what Velocity Global makes possible for other professions,” said Thompson. “They help people work for anyone, anywhere around the world. And as an entrepreneur, I love their passion for helping businesses grow. Velocity Global is a perfect fit and I’m proud to represent them.” Valenzuela is truly a global citizen of the game as she was born in New York, moved to Mexico at a young age, and later grew up in Switzerland. Her father is from Mexico and her mother is from France, which led to her fluencies in English, French, Spanish, and German. She had a historic collegiate career at Stanford University where she competed in 11 major championships as an amateur, was the 2019 Pac-12 Golfer of the Year, and was a two-time runner-up in the U.S. Women’s Amateur. Albane turned pro in 2020 and represented Switzerland in the last two Olympic games. She uses her platform on the LPGA Tour to support her other passion, Alexis for Autism, a foundation established with and named after her brother that raises funds for associations, foundations, and medical research for autism. “I grew up in a family that knows what it means to be global citizens, and I found a partner in Velocity Global that aligns with that world view,” said Valenzuela. “Golf is truly a global sport. To achieve success, you must perform against anyone, anywhere. That’s exactly what Velocity Global enables for businesses and talent.” Thompson and Valenzuela begin their 2022 seasons at the Gainbridge LPGA at Boca Rio on January 27. About Velocity Global Velocity Global accelerates the future of work beyond borders. Its global work platform simplifies the employer and employee experience to employ any talent anywhere with just a click through its proprietary cloud-based workforce management technology, backed by personalized expertise and unmatched global scale. As the largest global Employer of Record (also known as International PEO) in 185 countries and all 50 United States, more than 1,000 brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. The company offers additional services including Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across six continents. For more information visit velocityglobal.com. Contact Details Velocity Global John Hall +1 720-650-4348 news@velocityglobal.com For Lexi Thompson Brett Falkoff, VP, Golf, GSE Worldwide bfalkoff@gseworldwide.com For Albane Valenzuela Jon Heaton, VP, Excel Sports Management jheaton@excelsm.com Company Website https://velocityglobal.com/

January 11, 2022 07:01 AM Mountain Standard Time

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My Code Releases Smart Health and Smart Home Survey Reports to Decode Multicultural Attitudes Towards Consumer Tech

My Code

My Code, the digital media company that enables brands, agencies and publishers to decode and connect with multifaceted and diverse audiences, today released its Smart Health and Wellness and Smart Home Survey Reports, which examine multicultural attitudes, opinions and behaviors towards smart home and healthcare tech. The two survey reports are the first research projects released by the company following its relaunch from Hispanic-focused H Code to My Code, a media company that allows advertisers to leverage targeted data and consumer insights to inform product development, media targeting, and content creation across representation-based verticals. Both reports were conducted to highlight the core issues that diverse audiences care most about when evaluating consumer electronics. These strategic analyses are designed to help smart home and smart health companies tap into the pulse of multicultural consumers, allowing them to anticipate attitudes towards marketing in order to create meaningful connections and experiences digitally. Representation and cultural relevance is becoming more integral to consumer purchasing decisions, especially for health and wellness and smart home technology products. The new My Code surveys measure consumer technology interest for multicultural audiences to understand whether potential unconscious biases are limiting brand growth and the resulting technology adoption among multicultural consumers. My Code released these findings to share its insights with leaders and innovators in the technology industry in order to educate them on opportunities to help their brands better engage with multicultural Americans. “Misunderstanding cultural nuances among diverse audiences can lead to consumer electronics brands missing out on opportunities to engage with a significant chunk of their potential customers,” said Parker Morse, Founder and CEO of My Code. “We conducted this research to provide brands with much needed insight to execute effective marketing strategies towards these audiences as there is much to be gained and lost among this rapid growth segment.” Research for both studies was conducted by My Code’s Intelligence Center, the company’s proprietary platform dedicated to providing a constant pulse on ever-changing multicultural American consumers’ sentiments, opinions, and habits. For both reports, the Intelligence Center conducted two surveys, each among a nationally representative sample of 1,275 + adults, ages 18-64 between November 4 and 16, 2021. Top insights from the Smart Health and Wellness Survey Report include: Compared to the average American, multicultural Americans comprising of Asian American and Pacific Islander (AAPI), Black, and Hispanic Americans, generally feel they are in better health, but are more concerned about their health and wellness. Health concerns vary, and while most are interested in smart health technology solutions, there is a division along ethnic and geographic lines. Accounting for nuances during product, marketing and advertising design can help close the gap and provide relevant health and wellness benefits to underserved segments. Multicultural Americans feel leading brands in this space are exclusive and not meant for them. These perceptions often result in less willingness to learn more and travel further down the purchase funnel. Multicultural Americans want to purchase from brands that have them in mind, indicating that bolstering perceptions of personal relevance can maximize brands’ ability to win the opportunity to positively influence Multicultural Americans’ health and wellness. There is no consensus among multicultural Americans about which brands’ product designs or advertising is inclusive, signifying strengths, weaknesses, and opportunities for all brands to better understand their preferences and needs. Key takeaways from the Smart Home Survey Report are: Despite hurdles to adoption, multicultural Americans have interest in smart home technology which points to opportunities for brands to spur growth. Smart home technology purchases are not a personal decision, as multicultural Americans are more likely to live in multigenerational households where the comfort levels of all family members are considered. Multicultural renters have relevant use cases for smart home technology purchases, but most do not feel smart home automation is relevant to them. Multicultural renters feel excluded from the smart home technology market, presenting opportunities for brands to create new market segments by engaging with these consumers. Multicultural renters and homeowners are unsure of their interest in home automation, presenting an opportunity for brands to transform this uncertainty into a convicted interest. “To avoid assumptions about health and technology obsession, which can obscure growth-driving cultural nuances, My Code uses proprietary data to take fresh and accurate outlooks on multicultural behaviors towards specific market segments. This allows marketing and advertising materials to be built on a foundation of knowledge and understanding, which in turn drives impactful messaging and effective calls to action,” said Adrian Whant, Vice President of Marketing at My Code. Data from the surveys show how brands in the smart health and smart home technology spaces can analyze multicultural market segments to enhance authentic representation. My Code will continue to scale its proprietary insights platform to progress inclusivity in other consumer sectors and connect with Hispanic, Black, AAPI, and additional cultural groups. To view the Smart Health and Wellness Survey and Smart Home Survey Report, please visit www.mycodemedia.com/resources. About My Code My Code is a digital media company that enables brands, agencies, publishers, and storytellers to decode and connect with multifaceted and diverse audiences. My Code was formed following the expansion of H Code, a 2x Inc. 5000-ranked company founded in 2015, into additional demographics beyond Hispanic consumers. With a diverse team of marketers, sellers, researchers, and storytellers specializing in an ever growing selection of Cultural and Affinity Codes, My Code helps companies of all sizes reach millions of Hispanic, Black, and AAPI consumers with unmatched authenticity. My Code combines proprietary insights from its Intelligence Center, first-party targetable datasets, and custom creative to deliver unparalleled multimedia content that effectively reaches diverse audiences across the digital landscape. Having evolved from its Hispanic-centric origins, My Code is now a robust, minority-dominant organization dedicated to the economic empowerment of the diverse communities and audiences it represents. Its purpose-driven media marketplace allows advertisers to easily invest in minority-owned and led publishers, creators, and producers. Today, My Code’s employee base is 85% multicultural, 70% Hispanic/Latinx, and 50% female across its offices in the U.S. and Latin America. Contact Details North 6th Agency for My Code Paolo Ramos +1 212-334-9753 mycode@n6a.com

January 11, 2022 08:00 AM Eastern Standard Time

Kenny Clark Grows Minuteman Press Printing Franchise in McKinney, Texas

Minuteman Press International Inc

Minuteman Press in McKinney, Texas is located at 1502 W. University Drive, Suite 111. Owner Kenny Clark has owned the local printing franchise since August 2014. Operating as an essential business over the past two years, Kenny has consistently grown his sales and helped other local businesses meet their ever-changing needs for custom design, print, and marketing services. Kenny says, “We have worked hard to serve our customers with anything they have needed over the past two years and that hard work has paid off. I was born and raised in Texas, and one thing I did was remain open. I went to work every single day because I wanted to be there to answer the phone when other businesses weren’t. If you could hear the relief in their voices when I answered the phone, you would understand just how huge that personal touch and human connection was at that time.” “I was fortunate enough to remain open as an essential business, and by being there for new and existing clients at a time where they needed me most, that really was a big key to growing our business. Today, I am stronger than I was before the pandemic, and our client base is stronger as well.” -Kenny Clark, owner, Minuteman Press franchise, McKinney, Texas. With eight years of business under his belt including two years of operating under unprecedented circumstances, Kenny is able to share his insights and keys to growth for Minuteman Press in McKinney. He says, “We have many products that are in high demand, and the key to our success is that we sell ourselves through our actions. We offer speed and service, and a job done right, no matter what our clients need.” He continues, “We offer custom graphic design services with fast turnaround, which then leads to fast production of banners, signs, blueprints, business cards and stationery, and anything our clients need or want to grow their business through increased brand awareness and visibility. Direct mail has also been a growth point for us.” Why direct mail? Kenny explains, “I find printing to be one of the absolute core essentials of any marketing strategy. More than ever, we see that there are thousands of emails that get lost in the shuffle and deleted. When you have something in your hand that you can physically hold and touch, you are more likely to take a closer look at it. Emails can get swallowed up by spam filters and deleted with one click, while direct mail has that unique ability to capture someone’s attention because it’s right in their hands.” “Right now, one of my biggest clients is doing direct mail campaigns with us more than any other types of products and services. They have found that direct mail really works for them, and that Minuteman Press is the perfect local partner to help them design, print, and deliver their messages to best reach their target audience.” -Kenny Clark When it comes to marketing his business, Kenny takes a multi-faceted approach. “I tell my team all the time, we don’t just get out there and market for the sake of marketing. I like to say, ‘We quote it to win it.’ We have really focused on marketing ourselves on speed and service, and direct conversations with our clients. We are not the cheapest printer in McKinney, Texas, but if you want and need the job done right, I am your guy.” Kenny has also taken advantage of the proprietary Minuteman Press FLEX software as well as the Internet marketing resources available to him. “We used the FLEX software all of the time when quoting jobs for clients, and it’s a valuable tool to make sure we are managing pricing and production correctly. Specifically, I have been using the CSSP function that helps me see how to properly price orders for quotes based on current pricing trends. A year and a half ago, I really started bolstering our Internet marketing, and that has really paid off as well in generating new business.” “The support from Minuteman Press International has been exactly what it was promised to be. My Regional Vice President Pete Scaglione and the local field team are there for me. When I call them, they will jump through hoops to help me out. If I email the IT team at World Headquarters with a question about the FLEX software or anything else I need, I always receive quick replies that contain precise, detailed answers. We all have the same mindset, and we are all in this together.” -Kenny Clark Prior to franchising with Minuteman Press, Kenny saw his job in the electronics industry take him traveling around the world. “I had a working background in electronics, manufacturing of circuit boards, and business development. Flying everywhere was getting really old really fast and I wanted to be there for my kids. Minuteman Press helped me do that.” When asked about additional reasons Kenny chose to buy Minuteman Press in McKinney, Kenny answers, “At the end of the day, the cost to buy a Minuteman Press franchise was reasonable and cost less than most other franchises. The majority of franchises have the philosophy of ‘the more you make, the more we take.’ Essentially, you are punished for having a successful franchise, but that is not the case with Minuteman Press International. Their royalty cap was the deciding factor for me in joining Minuteman. I am allowed to keep more of my well-earned money and invest it back into the business as I see fit.” Kenny continues, “The other thing that other people don’t realize is the benefit of having low turnover due to the fact that we hire skilled workers. I looked into the fast food industry, and there just seemed to be too much turnover due to the nature of the work as well as other headaches that would carry over into weekends such as staffing as well as food supply.” He adds, “Not having to worry about the business on weekends and having that freedom is huge. You can’t put a price on that.” For those who are researching businesses including Minuteman Press, Kenny’s advice is this: “Ask yourself if you see yourself running the business you are buying Also, are you willing to do the work? The biggest mistake people make is that they open the business and hope that clients will just walk through your doors and automatically come to you. If you don’t get out and market, if you aren’t hustling, you are not going to make it. You have to want it and follow the business model, get out there and go get it. All of your marketing efforts will come back to you and pay off. I can attest to that.” For more information about Minuteman Press in McKinney, Texas, visit their website: https://minuteman.com/us/locations/tx/mckinney. Learn more about #1 rated Minuteman Press franchise opportunities at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

January 10, 2022 10:00 AM Eastern Standard Time

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CSG Appoints Rasmani Bhattacharya as General Counsel

CSG

CSG ® (NASDAQ: CSGS) today announced Rasmani Bhattacharya as General Counsel, where she will lead the company’s legal and compliance teams. Bhattacharya joins the company at a time of accelerated growth and brings vital global leadership experience that will help CSG elevate and transform every part of its business. “CSG is focused on winning big in the market by having the best culture, the best talent, and the most globally diverse team that puts our customers and employees first,” said Brian Shepherd, CEO of CSG. “Adding an executive with Rasmani’s proven talent and experience is a huge momentum builder for CSG and our 5,000+ employees around the world, who are committed to helping the biggest brands monetize, engage, and retain their customers in a digital world.” Previously, Bhattacharya served as executive vice president, general counsel and corporate secretary at Gates Corporation. She led a global team responsible for legal, mergers and acquisitions, intellectual property, regulatory, compliance, insurance, and environmental matters worldwide with subsidiaries in over 30 countries. She played a central role in the dual track sale and IPO process of Gates to a private equity investor, as well as the divestiture of all non-core businesses around the world. A results-driven leader with a broad and deep global background, Bhattacharya has extensive experience in structuring and negotiating complex, multi-jurisdictional transactions supporting business transformations, including joint ventures, corporate restructurings, and strategic partnerships. “I am honored to join CSG and work with Brian and this outstanding team” said Bhattacharya. “CSG’s strategic vision and guiding principles resonate deeply with me. I look forward to strengthening our culture, accelerating our business growth, and helping CSG be an even better corporate citizen that makes a bigger difference in the communities where we operate.” # # # About CSG CSG is a leader in innovative customer engagement, revenue management and payments solutions that make ordinary customer experiences extraordinary. Our cloud-first architecture and customer-obsessed mindset help companies around the world launch new digital services, expand into new markets, and create dynamic experiences that capture new customers and build brand loyalty. For nearly 40 years, CSG’s technologies and people have helped some of the world’s most recognizable brands solve their toughest business challenges and evolve to meet the demands of today’s digital economy with future-ready solutions that drive exceptional customer experiences. With 5,000 employees in over 20 countries, CSG is the trusted technology provider for leading global brands in telecommunications, retail, financial services, and healthcare. Our solutions deliver real world outcomes to more than 900 customers in over 120 countries. To learn more, visit us at csgi.com and connect with us on LinkedIn and Twitter. Copyright © 2022 CSG Systems International, Inc. and/or its affiliates (“CSG”). All rights reserved. CSG® is a registered trademark of CSG Systems International, Inc. All third-party trademarks, service marks, and/or product names which are referenced in this document are the property of their respective owners, and all rights therein are reserved. Contacts: Tammy Hovey Global Public Relations +1 (917) 520-2751 tammy.hovey@csgi.com John Rea Investor Relations +1 (210) 687-4409 john.rea@csgi.com Contact Details Tammy Hovey +1 917-520-2751 tammy.hovey@csgi.com Company Website https://www.csgi.com

January 10, 2022 06:35 AM Mountain Standard Time

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Take a Walk on the Wild Side: Become a Better Leader by Following Nature’s Example

Greenleaf Book Group

Nature is the perfect teacher for the challenging and very personal concept of leadership. And no one knows this better than former zoo and aquarium senior leader turned leadership consultant Julie C. Henry. In Wisdom from the Wild: The Nine Unbreakable Laws of Leadership from the Animal Kingdom (Greenleaf Book Group, Jan 4, 2022), Henry shows you—whether you’re a new or experienced leader—how to learn from and be inspired by the wildlife and wild places all around you. This fun, new approach to leadership presents nine “Unbreakable Laws” from the animal kingdom. These true, fundamental guidelines with concrete examples from wildlife can steer your work and decisions as a leader. “This book has been twenty-five years in the making,” Henry said. “It’s a collection of the experiences, the memories, and the moments that I hope will challenge, inspire, and motivate you to continue growing as leaders…Nature is always teaching us, if we have the presence of mind to listen. I learned early in my career that deep down inside, people understand this—which is why they always want to hear ‘one more story’ about wildlife and wild places and the lessons they can teach us as leaders.” Creatures that might seem unusual or even unexpected in a book about leadership—such as naked mole rats, spiders, and even sea cucumbers—will teach you how to: Deal with change More effectively lead teams Build your resilience muscle as a leader “Julie Henry’s love of animals and the examples they provide for the human experience shine through in this engaging tutorial in leadership training,” said Dr. Bob Hueter, PhD, of Mote Marine Laboratory and OCEARCH. “Julie bares her soul and shows us how all our challenges, as humans living in an artificial world of our own making, can be met if we just draw from the beautifully evolved world of Mother Nature.” “There has never been a better time to follow Julie on a journey through the wild to change the way you view the world,” said Cathy Chambers, a senior corporate leader, echoing Hueter’s praise. “Julie’s advice and insights show leaders how to re-connect with nature to inspire employees and drive innovation in the workplace. Julie’s passion for unusual creatures and vibrant outdoor spaces is embedded in her DNA, and these leadership lessons are an absolute gift to be treasured and shared as you hike through life’s challenges and opportunities.” Reinforcing these essential lessons from the wild, Henry presents a myriad of business case studies and immediately actionable tools to strengthen your leadership skills. So join this extraordinary dive into the natural world as you’ve never seen it before, as you uncover your leadership prowess among the animals. Pick up a copy of Wisdom from the Wild and learn more about how Julie can bring value to your organization as a speaker and consultant by visiting juliechenry.com. About the Author: Julie C. Henry is an outdoor explorer and animal lover at heart who is continually learning and sharing leadership lessons inspired by wildlife and wild places. Henry is president of Finish Line Leadership, a training and consulting firm, and has worked with more than fifty-five organizations across corporate, nonprofit, government, association, and community sectors. She holds Bachelor of Science degrees in both zoology and education (Miami University of Ohio), a Master of Arts in communication (University of South Florida), a Postgraduate Diploma in outdoor education (University of Otago - New Zealand), an Executive Program Certificate in Sustainable Business Leadership (Green Mountain College), and has completed graduate coursework in winter ecology in Grand Teton National Park (Teton Science School). She was selected as a Fellow of the Toyota TogetherGreen program of the National Audubon Society, chosen for the Disney’s Animal Kingdom/World Wildlife Fund Biodiversity Leadership Institute, and a Rotary Ambassadorial Scholar to New Zealand. Julie has presented to over one million people across thirty-two states and six countries, in on-site and online settings ranging from auditoriums and ballrooms to boats, beaches, forests, theaters, boardrooms, and even underwater while feeding sharks and moray eels. She has yet to see a wolf in the wild, snorkel with whale sharks, or visit Antarctica, but continues to dream about those moments! She lives in Sarasota, Florida, with her two children, whom she lovingly describes as her “zoo animal” and her “wild animal” due to each child’s natural inclination toward life. # # # More about Greenleaf Book Group Greenleaf Book Group is an independent publisher and distributor located in Austin, Texas, dedicated to empowering authors. Greenleaf’s hybrid publishing model is uniquely positioned to offer the benefits of both traditional publishing and self-publishing. To learn more about Greenleaf, visit www.greenleafbookgroup.com. Contact Details Greenleaf Book Group Corrin Foster +1 512-891-6100 media@greenleafbookgroup.com

January 05, 2022 10:33 AM Central Standard Time

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