SeneGence and Lashify Launch DIY Lash Extension System LashSense® Lashes by SeneGence®
SeneGence
For the first time today, SeneGence ® has announced its new product LashSense® Lashes by SeneGence® powered by Lashify® Technology. SeneGence is thrilled to collaborate with Lashify®, the inventor of the DIY lash extension system, to bring high-quality, incredible at-home DIY lash extensions. LashSense® Lashes by SeneGence® are high-quality at-home lash extensions featuring an undetectable spine and are virtually weightless for a luxurious and damage-free experience. As the leading innovator for at-home lash extension technology, Lashify revolutionized this product concept and made the DIY lash extension possible. This partnership came to life through a shared mission of female empowerment through Founder and CEO of SeneGence, Joni Rogers Kante, and Sahara Lotti, CEO and Founder of Lashify. “I am honored to partner with Sahara Lotti, a true innovator in the beauty space. As two women founders who have each brought revolutionary products to the industry, we share a common mission to empower and improve consumers' lives. This new lash kit marks a major milestone for SeneGence as we expand our product offerings and bring the latest beauty innovations to our customers. I am thrilled about this partnership and excited for the incredible new product line it brings to SeneGence,” said Joni Rogers Kante, CEO and Founder of SeneGence. “Joni is a stand-up businesswoman; what you see is what you get. She has enormous respect for female entrepreneurs, innovators, and intellectual property and understands the trials and tribulations. Creating the SeneGence lash kit using our revolutionary technology has been an excellent experience. I am thrilled to have them introduce this groundbreaking system to an entirely new demographic.” - Sahara Lotti, CEO and Founder of Lashify. The new SeneGence LashSense Lashes “Bloom Box” kit will offer consumers everything needed to get started and enjoy Lashify technology with eye-fluttering results. Packaged in a custom kit entitled the “Bloom Box,” each box contains three lengths of lash florettes in short, medium, and long, the Blooming Bond in Black, and a patented Applicator and Fusing Tool. Exclusively designed to attach your LashSense Lashes and hold them in place, the Blooming Bond creates a flexible and nourishing cushion underneath the lash line for long-lasting results. At the same time, the patented Applicator & Fusing Tool allows for precision when applying the LashSense Lashes. LashSense® Lashes by SeneGence® are now available at www.senegence.com, retailing at $95.00. To learn more about best lash uses and practices, please visit the LashSense Lashes Q&A site here. About SeneGence In 1999, SeneGence disrupted the cosmetics industry with the launch of LipSense and became a household name with its innovative long-lasting lip color. Today, after two decades of growth and evolution, SeneGence boasts an impressive lineup of a full range of cosmetics that stay put, anti-aging skincare solutions, hair care products, and a dedicated men's line. For more information on SeneGence, please visit www.SeneGence.com or @senegence. Contact Details Six One Agency Khortlyn Cole khortlyn@six-one.com
May 16, 2023 12:01 PM Eastern Daylight Time