Entertainment

Animation Dance E-Sports Entertainment/Celebrity Film Music Radio Restaurants Sports Television Theater Video Virtual Reality
News Release Digital Asset Direct

Analyst's Bold SOL Forecast Grabs Headlines; KANG and DOGE Reign Supreme in the Meme Coin Space

Kangamoon

The crypto market was recently shaken after analyst Altcoin Sherpa made a bold Solana (SOL) price prediction. Meanwhile, KangaMoon (KANG) and Dogecoin (DOGE) are soaring in the meme coin space. In fact, numerous analysts claim that KANG, which is now in Stage 5 of its presale, could become the next 100x meme coin in 2024. Today, we find out why. Altcoin Sherpa: The Solana Price Could Surge to $500 Solana (SOL) has been showing some volatility in the market. CoinMarketCap data shows that the price of SOL fell from $154 to $133 on the one-week chart. In that time, the Solana market cap also moved between $68B and $59B. However, crypto analyst Altcoin Sherpa remains bullish. In his new tweet, he predicts SOL's growth to $500 this year. From a technical analysis standpoint, this prediction could come true. For example, the Solana coin trades above its 100 and 200-day EMAs. As a result, experts have made a bullish Solana price prediction - reaching $177 before the end of Q2 2024. KangaMoon (KANG): Among the Best Meme Coins To Buy As Solana steals all attention, other cryptos are still making headlines. KangaMoon (KANG) is one coin that has shone with its stellar presale performance. Notably, this meme coin has already raised over $6M and will reach $7M before May 2024 ends. There are now over 6K KANG holders and 20K registered community members. Evidently, global traders are interested in this meme coin since it will bring something new - utility. KANG will be the main in-game currency for KangaMoon's upcoming P2E game. With this meme coin, you can buy in-game items as well as upgrade characters. This utility immediately separates KANG from 99% of other meme coins, which are hype-driven only. Another aspect that makes KangaMoon different is its community-driven focus. For instance, KangaMoon rewards its most active community members with free KANG tokens before its launch. Thus, 20K members rush to like/share/comment on KangaMoon's social media posts and earn this meme coin for free. Early buyers of KANG have already experienced a 290% ROI as KANG costs $0.0196 in Stage 5 of its presale. But remember that KangaMoon has ties to the P2E gaming market, which may reach $885M by 2028. This means that KANG's long-term growth potential is outstanding. Experts foresee a 100x jump once this meme coin gets a Tier-1 CEX listing in Q2 of 2024. Analyst Kevin Makes a Bullish Dogecoin Price Prediction Meanwhile, Dogecoin (DOGE) is another meme coin that is seeing some bullish signs. For example, the Dogecoin volume has jumped 26% in the past week alone. In that period, the price of DOGE fluctuated between $0.15 and $0.13. Based on the historical performance, analyst Kevin predicts that this meme coin may soar to $3.80. The technical analysis for the Dogecoin crypto also shows bullish signals. For example, DOGE is trading above its 100 and 200-day EMAs. Thus, experts foresee a rise to $0.21 for Dogecoin within Q2 of 2024. Solana vs. KangaMoon vs. Dogecoin - Which One Rises First? In the battle between Solana, KangaMoon, and Dogecoin, the spotlight shines on KangaMoon. This is because KANG boasts a low market cap of $19.6M, hinting at its potential for explosive growth with fewer new funds needed for its price to skyrocket. If you want this meme coin, sign up for its presale and get a 10% bonus. Discover the Exciting Opportunities of the KangaMoon (KANG) Presale Today! Website: https://Kangamoon.com/ Join Our Telegram Community: https://t.me/Kangamoonofficial Integrating GameFi and Play To EarnEmbark on your quest for glory. Assemble your champions, engage in epic battles or bet on your favorite fighters to earn $KANG tokens and exclusive rewards. Gain control of rare NFTs, unlock exclusive content and build alliances with fellow gamers as you ascend the ranks and leaderboards. Disclaimer: The following disclaimer is important to read and understand before engaging with Kangamoon, a play-to-earn meme coin. By accessing or participating in any activities related to Kangamoon, you acknowledge and accept the terms outlined below: 1 No Financial Advice: This whitepaper and any associated content do not constitute financial advice, investment recommendations, or solicitation to purchase Kangamoon tokens. The information provided is for informational purposes only. It is your responsibility to conduct thorough research and seek professional advice before making any financial decisions. 2 Volatility and Risks: Cryptocurrencies, including Kangamoon, are volatile and subject to significant price fluctuations. Investing in or holding Kangamoon tokens involves substantial risks, including the possibility of total loss. Past performance is not indicative of future results. 3 Regulatory Compliance: The regulatory environment surrounding cryptocurrencies is evolving and varies across jurisdictions. It is your responsibility to ensure compliance with applicable laws and regulations in your country or region before engaging with Kangamoon. 4 Uncertain Market: The market for meme coins and play-to-earn platforms is highly speculative and subject to rapid changes. There is no guarantee of market demand, liquidity, or utility for Kangamoon tokens. Token values may fluctuate drastically and may not reflect the intrinsic value of the project. By continuing to engage with Kangamoon, you acknowledge and accept the risks and limitations outlined in this disclaimer. You should only participate if you fully understand and are willing to assume these risks. Contact Details Kangamoon marketing@kangamoon.com Company Website https://kangamoon.com/

May 11, 2024 05:39 AM Central Daylight Time

Image

ASSOCIATION OF PICKLEBALL PLAYERS ANNOUNCES HISTORIC SPONSORSHIP WITH THE JAMES AT OHIO STATE

AOPP

The Association of Pickleball Players (APP) announced today a landmark sponsorship with The Ohio State University Comprehensive Cancer Center – Arthur G. James Cancer Hospital and Richard J. Solove Research Institute (OSUCCC – James), one of the nation’s leading cancer research and treatment centers. The OSUCCC – James is now the presenting sponsor of the inaugural APP Women’s Open, which will take place Oct. 4-6, 2024, at Pickle & Chill in Columbus, Ohio and broadcast nationally, to kick off National Breast Cancer Awareness Month. Evident in its name, this APP Signature Event will be a global platform for female competitors at all levels. The professional and amateur tournament will offer $75,000 in prize money and feature women competing in doubles and singles, including skinny singles for women 50 and over. The event will also feature social programming and entertainment designed to celebrate and fuel the growth of pickleball for women, ultimately creating a healthier and more active community. All key elements of the vibrant, multi-day event will be presented by women—from players and referees to administrators and broadcasters. “I am thrilled to stand alongside The James to elevate and celebrate women in pickleball and support Breast Cancer Awareness Month,” said Shannon Dan, APP EVP of global partnerships. “The APP Women’s Open presented by The James will be part tournament, part festival and 100% fun for women of all ages and skill levels. It’s an event designed by and for women: a place to compete, celebrate and connect.” The OSUCCC – James is a world-class cancer treatment and research institution. It has been a designated National Cancer Institute Comprehensive Cancer Center since 1976 and has been one of the top cancer hospitals in the nation as ranked by U.S. News & World Report for 25 years. It also has achieved Magnet® recognition, the highest honor an organization can receive for quality patient care and professional nursing practice. With 21 floors, more than 1.1 million square feet and 356 inpatient beds, The James is the third-largest cancer hospital in the nation. In addition to the presenting sponsorship of the APP Women’s Open, The James has been named the official and exclusive hospital of the upcoming 2024 APP Vlasic Classic in Cincinnati on May 7-12, and for the APP Tour beginning in 2025. Pickle & Chill in Columbus, Ohio, the largest dedicated indoor/outdoor pickleball facility in the Midwest, will host the first-of-its kind pickleball event. Founded in November 2022, Pickle & Chill features 19 total courts, a 30,000-square-foot event plaza, and an indoor bar and mezzanine space. Additional information on registration, tickets and more will be available at theapp.global. # # # About The Ohio State University Comprehensive Cancer Center – James Cancer Hospital and Solove Research Institute: The Ohio State University Comprehensive Cancer Center – Arthur G. James Cancer Hospital and Richard J. Solove Research Institute (OSUCCC – James), is the only cancer program in the United States that features a National Cancer Institute (NCI)-designated comprehensive cancer center aligned with a nationally ranked academic health center and a freestanding cancer hospital on the campus of one of the nation’s largest public universities. The OSUCCC – James has been designated as an NCI Comprehensive Cancer Center since 1976. Also, it is one of only a few centers funded by the NCI to conduct both phase I and phase II clinical trials on novel anticancer agents provided by the NCI. As the cancer program’s adult patient-care component, The James is one of the top cancer hospitals in the nation as ranked by U.S. News & World Report for 25 years and has achieved Magnet® recognition, the highest honor an organization can receive for quality patient care and professional nursing practice. With 21 floors, more than 1.1 million square feet and 356 inpatient beds, The James is the third-largest cancer hospital in the nation. The Association of Pickleball Players (APP) provides opportunities for pickleball players of all ages and skill levels—professionals, amateurs and recreational—to compete in world-class pickleball events for the opportunity to win prize money and be seen on more than 40 hours of nationally televised pickleball action on CBS Sports, ESPN and FOX Sports. Since its launch in 2019, the APP has operated the first and only pro and amateur pickleball tour fully and officially sanctioned by USA Pickleball and became the first pickleball organization ever to establish an official headquarters and training center with The Fort in Fort Lauderdale, Fla. The APP Tour’s 2024 schedule features the most robust pickleball showcase across pro and amateur competitions, with 20 events across the country offering various combinations of single, doubles and mixed doubles play as well as pro team competitions. The APP prides itself on growing the game and developing the next generation of pickleball champions through its nationwide network of APP UTR Sports Pickleball Leagues and the Doubles Dink for Cancer fundraising program benefitting the American Cancer Society; support of international pickleball events and the APP’s Atlantic Cup, featuring Team USA vs. Team Europe; and youth initiatives including the APP Junior Circuit, APP Next Gen Series and APP Next Gen U.S. National Team. The 2024 tournament schedule, recent news and additional information about the APP are available at theapp.global and on Instagram, X, Threads, TikTok, Facebook and LinkedIn. Contact Details Daniel Sagerman +1 847-800-8182 dsagerman@theapp.global Company Website https://theapp.global

May 09, 2024 08:30 AM Eastern Daylight Time

MODERN MARKET EATERY DEBUTS SUSTAINABLE SHRIMP IN ITS NEW SUMMER MENU ROLLOUT

Modern Market Eatery

Modern Market Eatery, the Colorado-based fast casual concept specializing in scratch-made meals using clean ingredients, announced today the addition of sustainable shrimp to the summer menu. The new summer menu rolls out across Modern Market Eatery’s 31 restaurants nationwide today. The shrimp is sourced only from farms certified by the Marine Stewardship Council (MSC), whose work with fisheries, scientists and industry stakeholders ensure oceans are fished sustainably to make it easier for consumers to find and buy certified sustainable seafood. Modern Market Eatery is doing just that for its guests by incorporating only MSC-certified shrimp in its menu items. Modern Market Eatery guests have demonstrated their affinity for seafood as salmon and tuna are among the brand’s best-selling options. After careful sourcing, the summer menu will feature the following sustainable shrimp entrees in addition to the core menu: Shrimp BLT Salad – In Modern Market Eatery’s take on BLT, magical bacon bread crumbs (combination of panko and bacon) join chilled herbed shrimp in its salad made of arugula and spring mix, heirloom cherry tomato and red onion. To top it off, blue cheese and avocado are placed on top of the chilled herb shrimp along with a generous sprinkle of these special bacon breadcrumbs. The dish is finished with a low-fat, basil buttermilk dressing, bringing diners a bright, fresh and delicious summer option for combatting the heat. Green Goddess Shrimp Bowl – Contrary to typical green goddess dressing, Modern Market Eatery’s version is lighter and healthier with its Greek yogurt base and capers’ addition. The dressing is drizzled on top of a bed of organic rice and quinoa, marinated kale, roasted zucchini, watermelon radish, marinated red pepper, goat cheese and the menu’s debut -- chilled herb shrimp to make this bowl the perfect dish to enjoy during the heat of summer. Protein Option – Sustainable shrimp can now be added to any menu item as a protein selection in guests’ customizations. Modern Market Eatery’s emphasis on healthy-sourced proteins has been at its core since the company’s founding 15 years ago. The quality of the proteins, coupled with their versatility, have been offered as freshly sliced-to-order options, and sustainable shrimp will afford diners the same choices. Also debuting on the summer menu is the Sweet Corn Chicken Pizza and a return of a Modern Market Eatery fan favorite, Summer Seared Ahi Tuna Salad. “At Modern Market Eatery, we never cease to innovate. That’s exactly what we did with the debut of sustainable shrimp on our new summer menu. We continue to deliver food our guests enjoy through a healthy, sustainable lens without ever skimping on flavor,” explains Nate Weir, vice president of culinary at Modern Market Eatery. “The new, herbaceous menu items are no exception to our commitment to food standards and our guests’ preferences. Our seafood entrees have continuously been among our top sellers, and the addition of these new shrimp items affords them yet another choice. Our sustainable shrimp offers a lighter, versatile protein that can complement any dish on Modern Market Eatery’s menu, even those where shrimp isn’t the headliner. It pairs well with many of our new and core menu items, and we’re confident our guests will embrace this new protein option,” Weir concludes. About Modern Market Eatery Founded in 2009 in Boulder, Colo., Denver-based Modern Market Eatery continues to prove faster food can be better food by making it easy to access fresh, nourishing and delicious meals. Fresh salads, grain and protein bowls, toasted sandwiches and brick oven pizzas comprise the brand’s scratch-made menu. Modern Market Eatery, part of the restaurant platform company Modern Restaurants Concepts, operates more than 30 locations across Colo., Texas, Ariz., Mo. and Kan., as well as Denver International Airport and the University of Notre Dame campus. For additional information about Modern Market Eatery, please visit modernmarket.com or visit the brand on Instagram or TikTok. Information on franchising opportunities can be found here. About Modern Restaurant Concepts Modern Restaurant Concepts is one of the largest fast casual restaurant platforms in North America, with nearly 800 units across two brands, QDOBA and Modern Market Eatery. The system operates corporate-owned and franchised units across nearly every U.S. state as well as Canada and Puerto Rico. Contact Details PAIRELATIONS, LLC Susan J. Turkell +1 303-766-4343 sturkell@pairelations.com Company Website https://modernmarket.com/

May 08, 2024 08:26 AM Mountain Daylight Time

Image

5thScape Lists "MMA Cage Conquest" on Meta Store: Step into the Ultimate Virtual MMA Arena

Spark Metro PR

Mixed Martial Arts fans and enthusiasts, your virtual fighting dreams have arrived! 5th Scape delivers a transformative experience with "MMA Cage Conquest," stepping far beyond traditional fighting games into true sensory immersion. Step into the iconic MMA cage, feel the roar of the crowd and become the champion you always envisioned. The 5thScape Project is an ambitious venture that aims to create a comprehensive Virtual Reality ecosystem. In this VR ecosystem many developers, gamers and experts from various industries can collaborate. This is a VR gaming studio startup in which they focus on developing games, movies, animations etc. Apart from this, they are also planning to launch a special VR headset and a VR Chair which is an ergonomically perfect chair for long gaming sessions. Now, coming back to the MMA Cage game, - "MMA Cage Conquest" redefines virtual combat. Its skill-based system demands true martial arts strategy along with honed reflexes. Learn and master strikes like a real-life wrestling professional. It includes (not limited to) powerful grappling throws and the intricacies of ground control to secure your victories. Feel the impact of every blow, the thrill of a perfectly executed submission, and the tension of a match fought on the razor's edge. Training lies at the heart of "MMA Cage Conquest." This journey transcends button-mashing and enters the realm of personal development. Start as an eager underdog, mastering the fundamentals through rigorous simulations. Refine your striking, defense, and ground game, tracking your progression and building unshakeable confidence. With each session, you don't just play the game – you live the fight. MMA Cage Conquest is all set to make gaming experiences more vigorous and a powerhouse for the senses. Feel the rush in your bones as you climb the leaderboards, and establish yourself as the ultimate MMA cage conqueror. Ready to unleash your inner champion? "MMA Cage Conquest" will be available on the Meta platform. Submitted for listing on May 2, 2024, the developers await approval. Visit 5thscape.com for trailers, release updates, and the latest news on your journey to become the undisputed MMA Cage conqueror. Contact Details 5th Scape 5th SCAPE Team +1 302-597-6768 team@5thscape.com Company Website https://5thscape.com

May 08, 2024 06:18 AM Eastern Daylight Time

Video Image

StreamLayer and Kaizen Partner to Transform the Betting Experience

StreamLayer

StreamLayer, an audience engagement technology company focused on transforming the live sports viewing experience across mobile devices and CTVs, is bringing interactive viewing to Kaizen bettors worldwide. The partnership extends across 12 countries on three continents, accommodates seven different languages, and is already delivering impressive results. StreamLayer’s next-generation video engagement and monetization solution enables streaming platforms—including media companies, leagues, and increasingly, sportsbooks—to transform their live content into highly engaging interactive viewing experiences. This innovation drives subscriber growth, reduces churn, and significantly expands monetizable opportunities. Having been utilized during some of the largest live-streamed sporting events on record, StreamLayer’s technology consistently generates substantial boosts in viewing times and other key engagement metrics. Now, for the first time, StreamLayer and Kaizen are leveraging this technology to give sports bettors compelling reasons to stay engaged on their apps during live games, thereby increasing user sessions and, consequently, overall handle. "Until now, sportsbooks have struggled to retain users in their apps once the game begins, missing out on a tremendous monetization opportunity between the kickoff and final whistle," said John Ganschow, CEO of StreamLayer. “Kaizen has been at the forefront of addressing this challenge, so we’re incredibly proud to partner with them and bring our proven technology to the betting industry for the first time.” View promotional video here. StreamLayer is revolutionizing the economic model for OTT providers around the globe. The Company’s proprietary Video Engagement Operating System (VEOS) enables content programmers and broadcast rights holders to transform linear streaming video feeds into highly monetizable interactive viewing experiences, seamlessly integrated into their own native app environments to facilitate valuable first-party data collection. StreamLayer is headquartered in Chicago, IL. Contact Details StreamLayer John Ganschow +1 312-543-0488 john@streamlayer.io Company Website https://www.streamlayer.io/

May 07, 2024 10:19 AM Central Daylight Time

Responsible Gambling Affiliate Association Opens Membership

Responsible Gambling Affiliate Association

Responsible Gambling Affiliate Association, the leading industry trade group representing companies involved in the promotion and advertisement of sports betting and gaming announces the launch of its new membership program at SBC Summit North America. This expansion marks a significant step for the RGAA, furthering its commitment to act as a trusted voice in the gambling industry, protect consumers and provide greater representation for affiliate companies. Since its inception, the RGAA has been rooted in integrity, upholding the highest standards in responsible gambling marketing and advertising practices while advocating for sensible regulation. By welcoming new affiliates into its association, the RGAA will amplify its impact and influence within the industry, building on the foundation laid by its founding members. "The launch of our membership program is a pivotal moment for the RGAA as we strive to promote responsible gambling practices and advocate for equitable regulation in the industry," said Max Bichsel, Chair of the RGAA. "With each new affiliate that joins our ranks, we fortify our efforts to ensure that integrity and consumer protection remain at the forefront of our sector.” New RGAA members will benefit from united representation within the industry, as well as gain access to a comprehensive suite of resources including regulation updates, education, and tools aimed at empowering their individual businesses. Those interested will have the opportunity to learn more about the RGAA’s mission and membership at a networking event during SBC Summit North America on Thursday, May 9 from 3 to 4 pm hosted on Better Collective’s footprint with drinks provided by SBC Events. “Last year’s Summit was a huge success and brought together industry leaders throughout North America eager to exchange ideas, collaborate and make lasting change,” said Rasmus Sojmark, CEO and Founder, SBC Gaming. “I am confident that this year will be no different and our collaboration with the RGAA will further elevate the conversation surrounding responsible gambling practices and player protection.” In joining the RGAA, members will be expected to pass a yearly responsible gambling and compliance audit. In return, they will receive the RGAA Standards of Excellence certification, awarded to organizations that demonstrate their compliance and commitment to the Group’s mission to champion responsible gambling marketing and advertising practices and protect consumer best interest. "With more than 20 years of experience in the industry and as a founding member of the RGAA, we are dedicated to supporting initiatives that enhance safer gambling practices to ultimately strengthen the protection of the players,” said Marc Pedersen, CEO of North America, Better Collective and RGAA Board Member. “We look forward to welcoming more industry peers to the RGAA as we continue our work to secure the sustainable development of the sector." To learn more about the RGAA, please visit www.rgaa.org. For affiliates interested in joining the Responsible Gambling Affiliate Association, submit your application request via email to information@rgaa.org. Responsible Gambling Affiliate Association (RGAA) is an independent trade association comprised of companies that engage in gambling, gaming, or sports betting marketing and advertising. Its mission is to champion responsible gambling marketing and advertising practices, advocate for sensible regulation, and protect consumer best interest while effectively serving the market. RGAA was founded in 2023 by Better Collective, Catena Media, FairPlay Sports Media, Gambling.com Group, Spotlight Sports Group, and XLMedia plc. Contact Details Hot Paper Lantern Jackson Gaskins Jgaskins@hotpaperlantern.com Company Website https://rgaa.org

May 06, 2024 01:17 PM Eastern Daylight Time

News Release

AC MILAN AND WEB3 IGAMING LEADER TG.CASINO SIGN NEW PARTNERSHIP DEAL

Finance News

AC Milan and TG.Casino are delighted to announce a new partnership, which sees the online casino platform become the Official Regional iGaming Partner of the Rossoneri in Europe. This new collaboration between two frontrunners in their own fields offers a great opportunity to create something new and innovative. This partnership demonstrates the platform’s intent to take on and beat the iGaming competition to become the ultimate destination for all ambitious Gamefi players. The deal catapults TG.Casino into the top ranks of GameFi by bringing the brand into the living rooms and onto the mobiles of tens of millions of consumers all over Europe. Thanks to this new partnership, $TGC token holders will have the chance to win lots of experiences offered by the Rossoneri club. From visits to the Milanello training centre to winning official AC Milan jerseys and VIP access at the San Siro stadium, football fans will have the chance to enjoy unique and exclusive experiences. The new partnership provides AC Milan with a new fan engagement tool, creating bespoke experiences, which aim to give them more access, and bring them even closer to their beloved Club. TG.Casino on Web: https://shrt.care/e44200d4 TG.Casino on Telegram: https://t.me/tgcasinoofficialbot?start=intpr Contact Details Alex Brown alex@sportsnews.com

May 06, 2024 08:00 AM Eastern Daylight Time

5thScape to list its first game “MMA Cage Conquest” on Meta Store: Ultimate Virtual MMA Experience

Spark Metro PR

Mixed Martial Arts fans and enthusiasts, your virtual fighting dreams have arrived! 5th Scape delivers a transformative experience with "MMA Cage Conquest," stepping far beyond traditional fighting games into true sensory immersion. Step into the iconic MMA cage, feel the roar of the crowd and become the champion you always envisioned. The 5thScape Project is an ambitious venture that aims to create a comprehensive Virtual Reality ecosystem. In this VR ecosystem many developers, gamers and experts from various industries can collaborate. This is a VR gaming studio startup in which they focus on developing games, movies, animations etc. Apart from this, they are also planning to launch a special VR headset and a VR Chair which is an ergonomically perfect chair for long gaming sessions. Now, coming back to the game, - "MMA Cage Conquest" redefines virtual combat. Its skill-based system demands true martial arts strategy along with honed reflexes. Learn and master strikes like a real-life wrestling professional. It includes (not limited to) powerful grappling throws and the intricacies of ground control to secure your victories. Feel the impact of every blow, the thrill of a perfectly executed submission, and the tension of a match fought on the razor's edge. Training lies at the heart of "MMA Cage Conquest." This journey transcends button-mashing and enters the realm of personal development. Start as an eager underdog, mastering the fundamentals through rigorous simulations. Refine your striking, defense, and ground game, tracking your progression and building unshakeable confidence. With each session, you don't just play the game – you live the fight. MMA Cage Conquest is all set to make gaming experiences more vigorous and a powerhouse for the senses. Feel the rush in your bones as you climb the leaderboards, and establish yourself as the ultimate MMA cage conqueror. Ready to unleash your inner champion? " MMA Cage Conquest " will be available on the Meta platform. Submitted for listing on May 2, 2024, the developers await approval from Meta. Visit 5thscape.com for trailers, release updates, and the latest news on your journey to become the undisputed MMA Cage Conqueror. Contact Details 5th Scape 5thScape Team +1 302-597-6768 Team@5thscape.com Company Website https://5thscape.com

May 03, 2024 06:51 AM Eastern Daylight Time

Video Image

AI Sports Odds Intelligence Firm Bettormetrics Finds US Sportsbooks Leave Billions in Handle on the Table Due to Poor Suspension Strategies

Bettormetrics

Bettormetrics, an innovative company providing competitive sports odds intelligence and insight to the sports betting industry, reported today through its latest data analysis, that the leading US sportsbooks are potentially losing tens of millions of dollars in revenue due to length of suspension times during live sport contests. According to the findings, FanDuel led the top three sportsbooks in potential revenue lost, leaving an estimated $1.45 billion in handle on the table with an average suspension rate of 15.8% (84.2% uptime) per fixture. DraftKings, although best in class, leaves a potential $249 million in handle with an industry leading suspension rate of 4.8% (95.2% uptime) The analysis was done leveraging NBA betting data for the 2023-2024 season. “While suspension is an inevitable occurrence in sports betting as traders necessarily evaluate the risks surrounding new situations within games, some sportsbooks are more systematically cautious than others. It’s this situational nuance that leads to more sportsbooks looking at risk instead of the potential rewards around improving its average uptime” said Robert Urwin, CEO and co-founder of Bettormetrics. “In looking at our NBA data of the top three US sportsbooks, it’s clear to see the suspension strategies and the risk management perspectives of each book’s trading desks. While FanDuel is potentially losing out on the most revenue, based on its incredible volume, with a few optimizations it can dramatically increase its margins and create distance between itself and DraftKings as the definitive leader in US sportsbook operations.” Suspension is when a sportsbook periodically shuts down betting lines in a sporting event to readjust the odds based on activity within the event (a basket, touchdown, goal, penalty, key injury, etc.). Each sportsbook handles suspension differently and for different periods of time. Depending on the length of time the odds are suspended, sportsbooks are losing the opportunity to accept new bets and can potentially lose active users to other sportsbooks, should odds be shut down for extended periods of time. “Every operator is looking for ways to grow their margins, increase wagering and reduce customer attrition. While many sportsbooks externalize their focus on the cost of user acquisition, suspension can help a sportsbook find new revenue from within by becoming more efficient than their competitors,” said Sabin Brooks, Commercial Director of Bettormetrics. “In the US, market share is gained in very slim percentage points. By understanding and addressing these crucial trading efficiencies, sportsbooks can gain potentially billions in lost revenue. A poor suspension strategy is very bad business for customers and shareholders alike.” Suspension is just one element of overall sportsbook performance. Bettormetrics monitors and analyzes thousands of live in-play sports betting events traded every single week. Observed performance and competitive analysis by Bettormetrics has already helped traders and analysts discover and ameliorate deficiencies that directly impact sportsbook revenues and profitability. About Bettormetrics Bettormetrics is an innovative company providing competitive sports odds intelligence and insight to the sports betting industry. Bettormetrics’s Trading Analytics Platform is a SAAS product supporting sportsbook trading desks with cutting edge insight and analysis on the entire event life cycle, helping sportsbooks, data suppliers and B2B platforms gain an edge on competitors and ensure no profits are left on the table. For more information, please email info@bettormetrics.com or visit Bettormetrics.com. Contact Details Digital Sport by Hot Paper Lantern Bailey Irelan birelan@hotpaperlantern.com Square In The Air Ben Cleminson ben@squareintheair.com Company Website https://bettormetrics.com/

May 02, 2024 12:50 PM Eastern Daylight Time

Image

1 ... 13 14 15 16 17 ... 244