News Hub | News Direct

SIGMA Announces 20mm F1.4 DG DN | Art, the World’s First and Only 20mm F1.4 Lens Designed Exclusively for Mirrorless

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce the upcoming release of the 20mm F1.4 DG DN | Art, a full-frame, wide-angle prime lens designed exclusively for mirrorless cameras. It is the first and only lens of this specification, joining its predecessor – the 20mm F1.4 DG HSM | Art – as the only 20mm F1.4 lenses available for full-frame platforms. With superb optical clarity from corner to corner, outstanding build quality with a dust and splash-resistant structure, and new details that consider the needs of discerning users, the new SIGMA 20mm F1.4 DG DN | Art is optimized for astrophotography, while offering performance that makes it an excellent choice for anyone looking for a high-quality, wide-angle prime lens. In addition to its impressive imaging capabilities and premium Art line features, the 20mm F1.4 DG DN | Art introduces a Manual Focus Lock, which allows the user to set focus manually and lock it in place, especially useful for time-lapse shooting or long exposures. A new Lens Heater Retainer keeps this useful astrophotography weather accessory firmly in place while in use. A Rear Filter Holder provides an opportunity to use rear-mounted filters for various effects without causing distortion or vignetting. And a convenient front filter thread allows users to also utilize commonly available 82mm filters. The new SIGMA 20mm F1.4 DG DN | Art lens will be available for both Sony E-mount and L-Mount systems in the U.S. at SIGMA Authorized Dealers for a retail price of $899 in late August 2022. Learn more about the SIGMA 20mm F1.4 DG DN | Art: https://www.sigmaphoto.com/20mm-f1-4-dg-dn-a Exclusively for mirrorless cameras | Compatible with full-frame cameras A | Art SIGMA 20mm F1.4 DG DN An Art Level 20mm F1.4. The ultimate lens for astrophotography. Highest optical performance on a new level Designed for perfect results even in the most demanding conditions Superb build quality and usability with uncompromising attention to detail Supplied accessories: Case, Petal-type lens hood with lock (LH878-04), Front Cap (LCF-82 III), Rear Cap (LCR II), Guide Plate (GP-21) Available mounts: L-Mount, Sony E-mount * The appearance and specifications of the product are subject to change. * This product is developed, manufactured and sold based on the specifications of E-mount which was disclosed by Sony Corporation under the license agreement with Sony Corporation. * L-Mount is a registered trademark of Leica Camera AG. #SIGMA #SIGMA20mmF14Art #SIGMAArt #SIGMAArtPrime #SIGMADGDN Outstanding optical quality and a range of invaluable features – The ultimate astrophotography lens from the 20mm F1.4 pioneer. The F1.4 series represents the SIGMA Art line, which pursues the highest optical performance and rich expression. The full-frame SIGMA 20mm F1.4 DG DN | Art is a mirrorless version of the SIGMA 20mm F1.4 DG HSM | Art; the one and only lens* with its unique specification of maximum aperture of 1.4 and an ultra-wide angle of 20mm. This lens offers overwhelming optical performance and unlimited potential for ultra wide-angle creativity at a compact physical size. The exceptional F1.4 brightness and the breathtaking sharpness across the entire image even at maximum aperture make this lens the ultimate choice for astrophotography. In nightly darkness and focused to infinity, the 20mm F1.4 DG DN | Art captures stars in the sky as clear, precise pinpoints of light. State-of-the-art optical design and the large, high-precision double-sided aspheric glass front element made it possible to add a front filter thread without any compromises regarding optical performance or size. The addition of other invaluable features such as a rear filter holder and a variety of useful switches further increases the creative possibilities and easy usability of the lens. Its incredible sharpness and very bright aperture, coupled with the compact body and thoughtful features, make the SIGMA 20mm F1.4 DG DN | Art the ultimate lens for astrophotography and an ideal companion for any photographically demanding situation. * As an AF interchangeable lens for mirrorless cameras that covers 35mm full-frame (as of August 2022, by SIGMA) [Key Features] 1. Highest optical performance on a new level The SIGMA 20mm F1.4 DG DN | Art delivers exceptionally detailed results that easily satisfy the high demands of professional photography and other high-end applications. With 17 glass elements arranged in 15 groups, including two SLD, three aspherical glass elements and the largest class double-sided aspherical glass element in SIGMA's history, the 20mm F1.4 DG DN | Art rigorously suppresses various optical aberrations such as sagittal coma flare or image distortion to produce highly-detailed images with exceptional sharpness and accuracy from the center to the furthest corners, allowing photographers to make use of the entire field of view afforded by its ultra-wide viewing angle. This ultimate astrophotography lens is the culmination of the unparalleled manufacturing technology of SIGMA's sole production base in Aizu, Japan, as well as the company's know-how and experience with large-aperture wide-angle lenses, such as the SIGMA 20mm F1.4 DG HSM | Art, the SIGMA 14mm F1.8 DG HSM | Art and the SIGMA 14-24mm F2.8 DG DN | Art. 2. Designed for perfect results even in the most demanding conditions SIGMA's outstanding design and high-precision manufacturing capabilities made it possible to equip the SIGMA 20mm F1.4 DG DN | Art with a front filter thread despite its very large F1.4 aperture and 20mm ultra-wide viewing angle. The lens also comes with a rear filter holder, allowing photographers the freedom to combine multiple filters to suit a huge variety of shooting situations for near-unlimited creative potential at an ultra-wide viewing angle — for example, using a front filter to reduce light pollution and a softening filter on the rear to take impressive photographs of nightly landscapes with star-filled skies. The new MFL (Manual Focus Lock) switch to turn off the focus ring makes it easier to concentrate on the shoot without worrying about accidentally changing the focusing distance. Further, the lens also equips a lens heater retainer, meaning that lens heaters used to prevent internal condensation as the temperature drops on longer night shoots will stay securely attached to the barrel without protruding into the image and causing unsightly vignetting. With its brilliant optical power and its full range of useful features despite its compact and lightweight body, the SIGMA 20mm F1.4 DG DN | Art is the ultimate choice when photographing the night sky. 3. Superb build quality and usability, uncompromising attention to detail Its dust- and splash-resistant structure* 1 and the water- and oil-repellent coating on the front glass element make the SIGMA 20mm F1.4 DG DN | Art safe to use during longer outdoor shoots, especially during the night. Thoughtful features such as a focus mode switch, a customizable AFL* 2 button, and an aperture ring lock switch enhance the lens usability. An aperture ring click switch can be used to turn the aperture ring click on and off, allowing photographers to enjoy the sound and feel of the click, as well as smooth aperture operation during video recording. The robust body is built from a combination of aluminum and Thermally Stable Composite (TSC), giving it a sleek finish, and the included petal-shaped lens hood is equipped with a lock mechanism to keep the hood securely fastened to the lens, and the rubberized grip area makes attaching and removing the hood a quick and easy process. Manufactured in Japan with an uncompromising approach towards every single detail, the SIGMA 20mm F1.4 DG DN | Art offers photographers an exceptional experience with high-end results even in the most difficult conditions, thanks to its outstanding optical performance, exceptional build quality perfect for professional use, brilliant and precise ergonomics, and a range of useful features. *1 Although this construction allows the lens to be used in light rain, it is not the same as being waterproof. *2 Only on compatible cameras. Available functions may vary depending on the camera used. [Additional Features] Lens construction: 17 elements in 15 groups, with 2 SLD and 3 aspherical lens elements Inner focus system Compatible with high-speed autofocus Stepping Motor Front filter thread (82mm) Compatible with Lens Aberration Correction Function available on supported cameras only. Available corrections and auto correction functionality may vary depending on the camera model. On cameras where lens aberration correction is controlled with "ON" or "OFF" in the camera menu, please set all aberration correction functions to "ON" (AUTO). Support for DMF and AF+MF Compatible with AF assist (Sony E-mount only) Super Multi-Layer Coating Water- and oil-repellent coating Aperture ring Aperture ring click switch Aperture ring lock switch AFL button Programmable function only on compatible cameras. Available functions may vary depending on the camera used. Manual Focus Lock (MFL) switch Rear filter holder Lens heater retainer Focus mode switch Support for switching between linear and non-linear focus ring settings (L-Mount only) Petal-type lens hood with lock (LH878-04) Dust- and splash-resistant structure Compatible with SIGMA USB DOCK UD-11 (sold separately, L-Mount only) Designed to minimize flare and ghosting Every single lens is evaluated with SIGMA's proprietary MTF measuring system 11-blade rounded diaphragm High-precision, durable brass bayonet mount "Made in Japan" craftsmanship Learn more about SIGMA's craftsmanship here: https://www.sigma-global.com/en/about/craftsmanship/ [Key Specifications] The figures below are for the L-Mount version: Lens Construction: 15 groups, 17 elements (2 SLD, 3 aspherical elements) Angle of view: 94.5° Number of diaphragm blades: 11 (rounded diaphragm) Minimum aperture: F16 Minimum focusing distance: 23cm / 9.1 in. Maximum magnification ratio: 1:6.1 Filter size: 82mm Dimensions (Max. Diam. x Length): 87.8 x 111.2mm / 3.5 x 4.4 in. Weight: 635g / 22.4 oz. [Product Barcode] L-Mount: 0085126 414696 Sony E-mount: 0085126 414658 [Accessories: Supplied] Product Name / Barcode FRONT CAP LCF-82 III: 0085126 930028 PETAL-TYPE LENS HOOD LH878-04: 0085126 939960 REAR CAP LCR II (L-Mount): 0085126 937256 REAR CAP LCR II (Sony E-mount): 0085126 929879 [Accessories: Optional] Product Name / Barcode SIGMA USB DOCK UD-11 for L-Mount: 0085126 878696 SIGMA WR CERAMIC PROTECTOR 82mm: 0085126 931834 SIGMA WR PROTECTOR 82mm: 0085126 930974 SIGMA PROTECTOR 82mm: 0085126 931100 SIGMA WR UV FILTER 82mm: 0085126 930714 SIGMA WR CIRCULAR PL FILTER 82mm: 0085126 930844 About SIGMA Corporation Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with over 30 award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. For information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog for helpful information about our products. Follow SIGMA America on social media! SIGMA Photo: Facebook, Twitter and Instagram SIGMA Cine: Facebook, Twitter and Instagram Contact Details Jack Howard +1 631-201-7381 sigma.pr@sigmaphoto.com Company Website https://www.sigmaphoto.com/

August 08, 2022 08:30 AM Eastern Daylight Time

Image

SIGMA Announces 24mm F1.4 DG DN | Art, a Premium Wide-Angle Prime Lens Offering Stellar Performance for Photo and Video

SIGMA CORPORATION OF AMERICA

SIGMA Corporation of America, the US subsidiary of SIGMA Corporation (CEO: Kazuto Yamaki. Headquarters: Asao-ku, Kawasaki-shi, Kanagawa, Japan) is pleased to announce the upcoming release of the 24mm F1.4 DG DN | Art, a full-frame, wide-angle prime lens designed exclusively for mirrorless cameras. Building on the legacy of its extremely versatile predecessor, this lens offers improved sharpness from edge-to-edge, enhanced portability, and adds useful features that are characteristic of SIGMA’s DG DN Art line lenses, such as a manual aperture ring that can be de-clicked for video use. With incredible image quality from corner to corner, robust build quality with a dust and splash-resistant structure, plus new details that enhance the lens’ usability in the field, the new SIGMA 24mm F1.4 DG DN | Art is destined to be a favorite of landscape, astro, architectural, street and wedding photographers, filmmakers, vloggers – anyone who requires a versatile, wide angle of view with minimal distortion and outstanding low-light capability. Newly-introduced features include a Manual Focus Lock, which allows the user to set focus manually and lock it in place, which is especially useful for time-lapse shooting or very long exposures. A Rear Filter Holder provides an opportunity to use rear-mounted filters for various effects without causing distortion or vignetting. The new SIGMA 24mm F1.4 DG DN | Art lens will be available for both Sony E-mount and L-Mount systems in the U.S. at SIGMA Authorized Dealers for a retail price of $799 in late August 2022. Learn more about the SIGMA 24mm F1.4 DG DN | Art: https://www.sigmaphoto.com/24mm-f1-4-dg-dn-a Exclusively for mirrorless cameras | Compatible with full-frame cameras A | Art SIGMA 24mm F1.4 DG DN Stellar results, anywhere, anytime. An astrophotography lens for everyday use. Wide viewing angle and astrophotography-level optical performance Compact for an F1.4 large-aperture, wide-angle lens beyond belief Superb build quality with a range of useful features Supplied accessories: Case, Petal-type lens hood with lock (LH782-01), Front Cap (LCF-72 III), Rear Cap (LCR II), Guide Plate (GP-11) Available mounts: L-Mount, Sony E-mount * The appearance and specifications of the product are subject to change. * This product is developed, manufactured and sold based on the specifications of E-mount which was disclosed by Sony Corporation under the license agreement with Sony Corporation. * L-Mount is a registered trademark of Leica Camera AG. #SIGMA #SIGMA24mmF14Art #SIGMAArt #SIGMAArtPrime #SIGMADGDN Stunning power of the Art series lens in a compact body: Explore the versatile potential of "24mm F1.4" with SIGMA. Featuring a very large maximum aperture of F1.4, outstanding suppression of optical aberrations as well as a wealth of thought-out features, the SIGMA 24mm F1.4 DG DN | Art enables photographers to capture breathtakingly clear images with ease even in the most demanding lighting conditions. The versatile viewing angle of 24mm and the luxurious brightness of its F1.4 maximum aperture make this lens the perfect choice for all possible situations, from casual snapshots taken indoors to architectural photographs and even nightly astrophotography. The outstanding image quality achieved by its dedicated mirrorless optical design and the use of each glass element and optimal part resulted in a thorough suppression of optical aberration such as sagittal coma flare to ensure peak performance in every part of the image, within a compact and lightweight body. Additional features such as a front filter thread, rear filter holder and useful buttons such as the newly introduced MFL (Manual Focus Lock) switch further expand the possibilities and versatility of the lens. The SIGMA 24mm F1.4 DG DN | Art brings the power and pleasure of an astrophotography lens into everyday situations. [Key Features] 1. Wide viewing angle and astrophotography-level optical performance The fantastic optical performance of the SIGMA 24mm F1.4 DG DN | Art is powered by the optimal arrangement of 17 elements in 14 groups, including two FLD, one SLD and four aspherical glass elements. The successful suppression of optical aberrations such as sagittal coma flare, which cannot be corrected by the camera, contributes to lens' clear and accurate point-image reproduction capabilities in every part of the frame. Other unsightly effects such as ghosting or flares are minimized by its state-of-the-art optical design, and the use of Super Multi-Layer Coating and Nano Porous Coating (NPC) allow the SIGMA 24mm F1.4 DG DN | Art to deliver visual punch even in backlit conditions and near maximum aperture. Its power to render clean and accurate images in any situations make this lens ideal for everyday use as well as technically demanding genres like astro-, landscape and architectural photography. Experience the power and joy of one of the most versatile lenses in SIGMA's Art F1.4 lineup. 2. Compact for an F1.4 large-aperture, wide-angle lens beyond belief The SIGMA 24mm F1.4 DG DN | Art delivers its brilliant optical performance in a compact, portable and easy-to-use body. Thanks to an optimal placement of each single part, the use of complex aspherical glass elements, the freedom afforded by the short flange back distance and a fierce fight for every single gram, the lens comes at an astonishingly small size and weight despite its wide viewing angle and large maximum aperture without any compromise of its optical qualities. With its handy dimensions, the 24mm F1.4 DG DN | Art is easy and convenient to use in any given situation, from travel and street photography to night-time photography. The wide viewing angle of its 24mm focal length makes it easy to get everything into the shot without losing focus of the subject – ideal for single or group portraits and documentary photography. The SIGMA 24mm F1.4 DG DN | Art opens up endless possibilities to anyone who values high optical performance, versatility and convenience, from professional photographers to users who are new to a wide-angle prime lens. 3. Superb build quality with a range of useful features The SIGMA 24mm F1.4 DG DN | Art is equipped with both a front filter thread and a rear filter holder, as well as a new MFL switch that disables the focusing ring to prevent accidental changes that will be especially helpful when photographing the stars at night. The dust- and splash-resistant structure* 1 of the lens itself and the water- and oil-repellent coating of the front element will keep the lens safe and functioning even during shoots in harsher environments. Thoughtful features such as a focus mode switch, a freely configurable AFL button* 2 and the aperture ring lock switch to prevent accidental changes further enhance the intuitive and flexible nature of the lens. The petal-type hood has a lock mechanism to prevent unintentional removal. Filmmakers will especially appreciate the fast yet silent autofocus driven by a stepping motor and the aperture ring click switch that allows for smooth aperture control. With its exceptional optical performance and superb build quality, the SIGMA 24mm F1.4 DG DN | Art is the latest result of SIGMA's relentless, uncompromising pursuit of perfection down to the smallest detail. *1 Although this construction allows the lens to be used in light rain, it is not the same as being waterproof. *2 Only on compatible cameras. Available functions may vary depending on the camera used. [Additional Features] Lens construction: 17 elements in 14 groups, with 2 FLD, 1 SLD, 4 aspherical lens elements Inner focus system Compatible with high-speed autofocus Stepping Motor Front filter thread (72mm) Compatible with Lens Aberration Correction Function available on supported cameras only. Available corrections and auto correction functionality may vary depending on the camera model. On cameras where lens aberration correction is controlled with "ON" or "OFF" in the camera menu, please set all aberration correction functions to "ON" (AUTO). Support for DMF and AF+MF Compatible with AF assist (Sony E-mount only) Nano porous coating Super Multi-Layer Coating Water- and oil-repellent coating Aperture ring Aperture ring click switch Aperture ring lock switch AFL button Programmable function only on compatible cameras. Available functions may vary depending on the camera used. Manual Focus Lock (MFL) switch Rear filter holder Focus mode switch Support for switching between linear and non-linear focus ring settings (L-Mount only) Petal-type lens hood with lock (LH782-01) Dust- and splash-resistant structure Compatible with SIGMA USB DOCK UD-11 (sold separately, L-Mount only) Designed to minimize flare and ghosting Every single lens is evaluated with SIGMA's proprietary MTF measuring system 11-blade rounded diaphragm High-precision, durable brass bayonet mount "Made in Japan" craftsmanship Learn more about SIGMA's craftsmanship here: https://www.sigma-global.com/en/about/craftsmanship/ [Key Specifications] The figures below are for the L-Mount version: Lens Construction: 14 groups, 17 elements (2 FLD, 1 SLD and 4 aspherical lens elements) Angle of view: 84.1° Number of diaphragm blades: 11 (rounded diaphragm) Minimum aperture: F16 Minimum focusing distance: 25cm / 9.9 in. Maximum magnification ratio: 1:7.1 Filter size: 72mm Dimensions (Max. Diam. x Length): 75.7 x 95.5mm / 3.0 x 3.8 in. Weight: 520g / 18.3 oz. [Product Barcode] L-Mount: 0085126 405694 Sony E-mount: 0085126 405656 [Accessories: Supplied] Product Name / Barcode FRONT CAP LCF-72 III: 0085126 929633 PETAL-TYPE LENS HOOD LH782-01: 0085126 939977 REAR CAP LCR II (L-Mount): 0085126 937256 REAR CAP LCR II (Sony E-mount): 0085126 929879 [Accessories: Optional] Product Name / Barcode SIGMA USB DOCK UD-11 for L-Mount: 0085126 878696 SIGMA WR CERAMIC PROTECTOR 72mm: 0085126 931810 SIGMA WR PROTECTOR 72mm: 0085126 930950 SIGMA PROTECTOR 72mm: 0085126 931087 SIGMA WR UV FILTER 72mm: 0085126 930691 SIGMA WR CIRCULAR PL FILTER 72mm: 0085126 930820 [Contact] For further information, please contact your local authorized SIGMA Service Station listed here: https://www.sigma-global.com/en/world-network/ [Information] SIGMA Corporation: https://www.sigma-global.com/en/ Product information: https://www.sigma-global.com/en/lenses/a022_24_14/ About SIGMA Corporation Craftsmanship. Precision. Dedication. Since 1961, SIGMA has been devoted to the pursuit of advancing photographic technology. Unique to the industry, the family-owned business produces its high-quality, award-winning still photo and cinema camera lenses, DSLR and mirrorless cameras, flashes, filters and accessories from its state-of-the-art manufacturing facility located in Aizu, Japan. In 2012, the company introduced SIGMA Global Vision with three distinct lens lines: Art, Contemporary and Sports. Designed for industry camera mount systems including Canon, Leica, Nikon, Olympus, Panasonic, Sony and SIGMA, each lens is handcrafted and tested in Japan to ensure a high-performance, premium product that is purpose-built to last. In 2016, the SIGMA Cine lens lineup was launched, further cementing SIGMA as an innovator in imaging engineering. Embodying the core optical DNA that has defined the SIGMA benchmark of excellence, SIGMA Cine lenses meet the needs of advanced 6k and 8k cinema production. Forming the landmark L-Mount alliance alongside Leica and Panasonic in 2018, SIGMA continues its storied tradition of imaging excellence through groundbreaking innovations such as the native L-mount SIGMA fp and fp L full-frame mirrorless digital cameras, announced in July 2019 and March 2021 respectively. These products, along with over 30 award-winning SIGMA Global Vision lenses available in native L-Mount format, demonstrate SIGMA's continued commitment to the creative community through expanded product offerings. With the fp, fp L and these lenses, even more users can now leverage SIGMA's renowned optical formula to achieve their creative vision with ease. ### For information about SIGMA America, please visit sigmaphoto.com and SIGMA Blog for helpful information about our products. Follow SIGMA America on social media! SIGMA Photo: Facebook, Twitter and Instagram SIGMA Cine: Facebook, Twitter and Instagram Contact Details Jack Howard +1 631-201-7381 SIGMA.PR@sigmaphoto.com Company Website https://www.sigmaphoto.com/

August 08, 2022 08:30 AM Eastern Daylight Time

Image

Learn More about Simply Better Brands Corp. from Benzinga

Simply Better Brands

Contact Details Simply Better Brands Investor Relations ir@simplybetterbrands.com Company Website http://www.simplybetterbrands.com

August 05, 2022 03:21 PM Eastern Daylight Time

Video

Benzinga's Interview with Xanne Leo, Chief Technology Officer, The Society Pass, Inc.

Society Pass Incorporated

Contact Details Society Pass, Inc. Dennis Nguyen: Founder, Chairman & CEO +1 877-440-9464 dennis@thesocietypass.com Company Website https://thesocietypass.com

August 05, 2022 03:18 PM Eastern Daylight Time

Video

Rapidly growing Global Sneaker Platform The Edit LDN enters the Metaverse with Bloktopia

The Edit LDN

The high-end global marketplace for sneakers, The Edit LDN is progressing into the metaverse by creating a premium store within Bloktopia’s crypto paradise. London-based founder Moses Rashid entered the brand into Harrods in October of 2021, but is now taking the sneaker community to the next stage in their purchasing journey for luxury products by setting up shop virtually. “We clearly see a trend that luxury brands need a Web3 strategy, and for us, this feels like a natural fit. We're finding our audience is more digitally focussed, has an interest in Crypto and NFTs, and an increasing desire to attain product in different ways. Our partnership with Bloktopia is our first big step to executing our vision of being the most innovative player in the market ” said Moses Rashid, founder of The Edit LDN. Moses launched the business in January 2020, and has scaled the company to new heights with a 525% growth from Y1 to Y2 & on track to deliver another 500% growth in Y3, making The Edit LDN the UK’s no1 sneaker destination for servicing a global audience. Streetwear retailers have in recent years increasingly launched limited editions of some of their products—sneakers, but also other clothing. A number of designer labels have followed suit. That has spawned big business in the resale market, with buyers snapping up in-demand products and selling them on at a profit. Despite the higher price tag - consumers are falling over themselves to be the first to own the hottest drops. The Edit LDN have deep rooted relationships across this market to provide the most limited and exclusive items for their customers at lightning speed, plus with commercial partnerships with Harrods & Threads Styling, it’s like buying from any other store except the higher quality in customer service. For those who have been sleeping on web3, the Metaverse is the bridge between physical and virtual worlds within the decentralised and open source virtual world. Cryptographic protocols will emerge for managing digital value, for example, digital art, real estate & advertising space. The facilitators that make this happen will be NFT’s on the Blockchain allowing for affordable and rapid transactions. Bloktopia, is a VR Skyscraper made up of 21 levels to pay recognition to 21 million Bitcoin. It contains everything that anyone will ever need to know about the benefits and pitfalls of Cryptocurrency, Blockchains and NFTs. Built in the Unity gaming engine on Web3 technology, the Bloktopia metaverse is the next iteration of the internet, allowing users to achieve anything that can be done in the real world. It is focused on social connection, but without the boundaries of geographical location. Its visitors will learn about crypto from trusted sources like University College London’s Centre for Blockchain Technologies. They will be able to earn cryptocurrency, play games, socialise with friends, be creative and buy things they desire. Bloktopia launched its token $BLOK in late 2021, and took the crypto sector by storm, claiming the most successful launch of the year - returning over 1000x for early investors. And with an organic following into the millions, when the metaverse goes live, expected later this year, it will become an entertainment destination of choice for many. Ross Tavakoli, CEO of Blocktopia, said: “As a big sneakerhead myself, we’re really pleased to be able to partner with the UK’s number 1 sneaker destination, Edit LDN. Fortnite makes $2m a day from in-app purchases like skins (digital clothing) for avatars. Bloktopia will offer a different, interoperable option. Allowing the purchase of digital wearables, in this case sneakers, through an NFT function which means they won’t be restricted to just our metaverse, and can be worn across hundreds of games and other metaverses. That makes the fashion industry and the metaverse such a good fit, as it creates a whole new income stream for our partners like Edit LDN. The customer can also be sent the sneakers physically too.” The meshing of these two worlds go hand in hand - consumers are just as likely to purchase the hottest garms for their avatar as they are themselves. It’s also about two companies, passionate about what they do - Rashid being a sneaker collector himself and Tavakoli adopting this space as early as 2015, both entities are disruptors in their own space and early adopters of web3 and NFT’s will be quick to jump on this. The possibilities for this partnership are endless, as the metaverse changes and evolves so does the sneaker world. Bloktopians will be able to purchase an ‘Edit LDN’ sneaker NFT for their avatar and then receive an in hand sneaker for themselves. This is yet another step in Moses Rashid’s plan for The Edit to become ‘the Amazon of the sneaker world’, after just launching The Edit’s same day service which is a resale first. Moses Rashid added: “We live in the Amazon age of Now, so we’ve focussed our business on ensuring the supply chain works quickly and scale on a global level. This is a real game-changer for a market that traditionally took 2-4 weeks for product to arrive. Looking forward, we see customers interacting with the shopping experience in different & interesting ways. With this in mind, The Edit LDN will be the bridge for both the physical and virtual worlds, through Sneakers ” About THE EDIT LDN Founded in 2020, The EDIT LDN has quickly become a global authority in the Sneaker and High End streetwear market, launching their Global Marketplace digitally connecting investors and owners of sneakers with actively engaged buyers - a gender neutral and international audience. With partnerships including Harrods, Galleries Lafayette and Threads Styling - The Edit LDN has a wide client base including International celebrities including Music stars, Footballers through to the NFL. Brands include: Jordan, Yeezy, Louis Vuitton, Fear of God, Dior, amongst others. The platform is fast becoming synonymous with speed of service, authenticity, diverse selection of secure payment methods, and first class customer service. THE EDIT LDN is a British business, scaling incredibly quickly with a huge focus on the USA. Further information visit: www.theeditldn.com Contact Details Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.theeditldn.com/

August 05, 2022 11:20 AM Eastern Daylight Time

Image

A Million Dollars Will ‘Level Up’ Thousands of Houston Area Residents Out of Digital Divide

Comcast Houston

If you’ve ever played a popular 80’s video game, then you know about the disadvantages your character has right out of the gate. You can’t jump as high or as far, and it’s easier to lose the level and have to start all over again. But in the first few seconds, there’s usually always a chance to ‘level up’ your character. Instantly, you can jump higher and farther, run faster and if you encounter an enemy, you still have another chance at winning the level. There are thousands of Houston area residents who — from a digital perspective — aren’t ‘leveled up” and therefore struggle to participate in the digital economy. Some Houstonians still don’t know how to surf the web, write emails or create a resume. Others don’t even have a reliable and fast internet connection in their homes. The digital divide is still big. According to the 2020 U.S. Census Bureau’s American Communities Survey, one in ten households, or 687,086 households, in the greater Houston area do not have an internet subscription or do not have a computer. They want to ‘level up’, and they are about to get it. Comcast, the Houston area’s largest internet service provider, is giving more than one million dollars this year to local organizations that help students, adults and people with disabilities ‘level up’ their computer, career development and tech education skills. The million-dollar investment will also support ongoing efforts to build awareness about low-cost or no-cost connectivity programs like Internet Essentials and the federal government’s Affordable Connectivity Program (ACP). “These investments are a part of Comcast’s ongoing efforts to make a real difference in southeast Texas by giving families an opportunity to thrive in this digital age,” Ralph Martinez, Comcast Houston’s Regional Senior Vice President, said. “The Internet is where life happens. It allows students to expand their educational aspirations and it empowers parents to explore better job openings so they can ultimately deliver a better quality of life for their families.” So far, Comcast has given grants to eight Houston area organizations. More announcements will be made later this year. United Way | Funding will be used to provide tech experts (Digital Navigators) to help people in need of digital skills training. BakerRipley | Funding will support computer skills, software, email and internet safety training for low-income adults in the Houston area. Comp-U-Dopt | Funding will support students participating in Early Adopters, STEAM Team and Learn2Earn, which brings technology education to area youth. Comp-U-Dopt will also use the funding to provide tech experts (Digital Navigators) to help people in need of digital skills training. Easter Seals of Greater Houston | Funding will support the development of a curriculum for people with disabilities to help them successfully learn to use digital technology to gain and maintain employment. The Boys and Girls Club of Greater Houston | Funding will help high school students gain technical and leadership skills through the Workforce Readiness Program. AAMA | Funding will be used to purchase technology and equipment to support students through the training program at the Work and Learn Center, with an emphasis on digital literacy and design. Dress for Success | Funding will be used to provide Houston-area women with the resources needed to obtain long-term employment through access to job readiness training, digital skills workshops, computers and mobile labs. AVANCE-Houston | Funding will support adult literacy program and continue to build pathways to economic mobility for families in the community. “We are passionate about doing our part to help close the digital divide and committed to helping establish a more equitable foundation for learning, working and succeeding,” Martinez said. Comcast remains steadfast in its efforts to connect people to moments that matter, to connect families to opportunities in Southeast Texas. For more than a decade, the company has offered Internet Essentials to help low-income Americans access reliable, high-speed internet. Comcast is now a proud champion of the federal government’s new Affordable Connectivity Program. ACP gives qualifying households up to $30 towards their monthly internet bill. With ACP, Comcast’s Internet Essentials internet service is free. As more Houston area residents get the ‘level up’ they need, just like in their gameplay, they will have more chances to keep advancing—better jobs, better education, innovation, opportunities and yes, more fun and better gaming. Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on connectivity, aggregation and streaming with 57 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Comcast Houston Steve Campion +1 832-920-2001 Steve_Campion@comcast.com Company Website https://houston.comcast.com/

August 02, 2022 08:40 AM Central Daylight Time

Image

Rahama Wright, Chief Executive Officer of Yeleen Enterprises, has been appointed to the Presidential Advisory Council on Doing Business in Africa for her fourth term

Yeleen Enterprises

Rahama Wright, CEO Yeleen Enterprises has been appointed to serve a fourth term on the President’s Advisory Council on Doing Business in Africa (PAC-DBIA). U.S. Secretary of Commerce, Gina Raimondo, appointed 24 members to serve a two-year term. Council members are selected from small, medium, and large U.S. companies across the United States representing a diverse range of industries and economic sectors. “I have had the pleasure and honor of serving on the Advisory Council for the three previous terms and in both the Obama and the Trump Administrations,” says Wright. “I look forward to demonstrating the same level of high commitment as in previous terms and plan to proudly advance the efforts of the Advisory Council as it transitions with new members and the Biden Administration.” The PAC-DBIA was established in 2014 to provide recommendations and analysis through the Secretary of Commerce to the President, on strengthening commercial engagement between the United States and Africa. During her service on the Advisory Council, Wright drafted Advisory Council recommendations on doing business in Africa, participated in the fact-finding mission to Cote d’Ivoire and Ghana, contributed to the development of the “Keys to Success” report, and reviewed and provided feedback on the Prosper Africa Roadmap. In her most recent term, Wright supported core programming for the PAC-DBIA such as the “Keys to Success” webinar series where PAC-DBIA members shared practical advice on entering African markets. She also spearheaded the PAC DBIA’s high-level event for Women’s History Month titled “Enabling Women Entrepreneurs in US-Africa Trade & Investment.” The PAC DBIA is a policy tool for advancing US trade engagement with Africa by leveraging the experience of private sector leaders to inform the Secretary of Commerce and the President. Wright will continue to contribute perspectives from running a social impact business that strengthens supply chains on behalf of African and women-led cooperatives. About Rahama Wright After serving in the Peace Corps, Rahama Wright began her entrepreneurial journey by launching Shea Yeleen, a shea butter brand with the mission to create living wage jobs for women in Northern Ghana. The products secured features in Oprah Magazine, MSNBC, CNBC, and retail distribution in select Whole Foods Markets and MGM Resorts. A leading voice on African women’s economic and business development, in 2014, Rahama was first appointed to the Presidential Advisory Council on Doing Business in Africa. She received her BA in International Relations from the State University of New York at Geneseo. An avid traveler, Rahama has visited and worked in 36 countries. About Yeleen Enterprises Yeleen Enterprises is a social impact company comprised of the Shea Yeleen product line, and the Yeleen Beauty Makerspace. Shea Yeleen is dedicated to empowering women in West Africa and the United States through the production, sale, and use of shea butter products. A unique blend of grassroots organizing and business development, Shea Yeleen is a company that specializes in manufacturing high-quality, pure plant-based shea butter products with a commitment to ethical sourcing. The Yeleen Beauty Makerspace is a Washington DC-based co-manufacturing space for early-stage, independent beauty entrepreneurs to launch in 2023. Contact Details Media Inquiries robin@charmedpr.com Company Website https://sheayeleen.com

August 01, 2022 01:10 PM Eastern Daylight Time

Minuteman Press Million-Dollar Owners Thomas and Denise Batliner Share Keys to Business Growth in Louisville, KY

Minuteman Press International Inc

Thomas and Denise Batliner have owned their Minuteman Press franchise located at 3905 Bardstown Road since November of 2005. With over 16 years in business, Thomas shares the following insights that helped he and Denise grow their business in Louisville and become members of the Minuteman Press International President’s Million-Dollar Circle. On this accomplishment, Thomas says, “Denise and I believe marketing efforts, customer service, networking, and a little luck have been vital to our success and longevity. We would like to place special emphasis on customer service. At Minuteman Press in Louisville, we focus on treating the customer as we would like to be treated. We believe anyone who walks through the door can be our next biggest customer, and hospitality may make or break the possible relationship.” He continues, “Over the past 16+ years in business, Denise and I have grown the business by developing relationships with new customer bases. More specifically, we gained these relationships through acquisitions. For example, in August of 2012, we purchased an independent printer. This acquisition almost doubled our 2011 sales in addition to our everyday marketing and networking. Then, in December of 2020, we purchased an independent promotional products company. Like our 2012 acquisition, we almost doubled the past year’s sales. Our new customers are the key to our success, and we appreciate their continued business and loyalty.” From the US Navy to Owning a Printing Business Prior to franchising with Minuteman Press, Thomas Batliner served in the US Navy. He shares, “We didn't start Minuteman Press until 2005 when I was 38 years old. Before reaching this point, I served in the United States Navy for three years where I specialized in aviation hydraulics (AMH3). This military experience reinforced the work ethic instilled in me at a young age while farming with my family and has played a vital role in driving my determination to stay in the printing industry.” Thomas continues, “Furthermore, after being honorably discharged, I was a tool and die specialist by trade before being promoted to an estimator at a plastics manufacturer, Beach, Mold, and Tool, now known as NYX. While in this role, I earned an associate degree in Business. But most importantly, I decided I wanted to drive my career and become an entrepreneur. Minuteman Press matched this goal because of the low initial investment, and the business presented the new challenge I was seeking.” “Minuteman Press International supported me from the beginning before I had any professional knowledge about the printing industry. For instance, at the initial home office training, I learned basic facts about paper stocks and more information regarding machine availability and capabilities. Lastly, our office utilizes FLEX, the workflow software developed by Minuteman Press that constantly evolves to add effective apps that drive marketing value.” – Thomas Batliner, owner, Minuteman Press, Louisville, KY Leveraging Local Business Relationships & Benefits of Printing Today When asked what it has been like to own a business in Louisville for over 16 years, Thomas shares, “We are in an urban area and serve a diverse community. There are people from many varying backgrounds, and we have learned about different cultures from around the world. Additionally, we are part of a community where nearby business owners help and look out for one another. For instance, a nearby competitor has helped us continue production during machine downtime and meet customer demand. To return this favor, we have been known to share our resources if this competitor is short-staffed. Because of this dynamic, we believe it is important to develop healthy relationships with everyone in the community, even those with competing business goals.” Thomas explains why printing remains so vital today, sharing, “We believe printing remains vital today because it secures a company’s mission. In terms of management, it also provides different avenues for documentation. To illustrate, when a business provides a digital or physical copy of an employee handbook to its staff, it can better document and communicate expectations and other important information.” He adds, “The main benefit of print is that it can be found everywhere, from the menu you use at your favorite restaurant menu to the branded t-shirt you buy at the store. Because of print's presence, companies always need it. Even during uncertain times like the pandemic, manufacturing facilities, hospitals, and a variety of other companies needed printed materials promoting safety warnings and best practices.” “Our highest demand products and services include envelopes, every door direct mail (EDDM), and wide format printing, a powerful visual medium used for larger files such as blueprints and banners. Our customers value these products and services because they can reach a larger audience. In addition to our highest demand products, key growth areas for our business are promotional products and branded apparel. For example, the customers from our acquisition of the promotional products company have driven sales and we have added a new product line that existing customers can access.” –Thomas Batliner Rewards of Owning a Business & Advice to Others As Thomas and Denise reflect on their accomplishments, there are a couple of items that really stick out. Thomas says, “The biggest personal reward for Denise and me was the ability to put both of our children through college as traditional four-year students. Lauren, our oldest, is now a critical care nurse and Erica, our youngest, is a sourcing and supply chain professional.” He adds, “Aside from this personal reward, our biggest professional reward was receiving our plaque for the Minuteman Press International President's Million Dollar circle. After 16+ years of business, it was an honor to achieve such a high sales goal and to meet others who have accomplished the same or more.” Thomas shares the following advice to today’s aspiring business owners, saying, “The advice I would give to someone looking to own a business is ‘do your homework.’ You need to choose something you can be passionate about and enjoy daily. Despite the hard work ahead of you, because there are some long days and weeks, it can be very rewarding.” For more information on Minuteman Press in Louisville, Kentucky, visit https://minuteman.com/us/locations/ky/louisville20/ Learn more about #1 rated Minuteman Press franchise opportunities at https://minutemanpressfranchise.com Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

August 01, 2022 10:00 AM Eastern Daylight Time

Image

LiveArt and Huang Yuxing Announce Exclusive NFT Collection Available this Fall

LiveArt

LiveArt announced today an upcoming partnership with Huang Yuxing (b. 1975, Beijing) to co-create “Meta-morphic: the Genesis of Huang Yuxing,” an exclusive NFT drop by the contemporary artist. Already renowned for his dexterous paintings, Huang will expand on his physical work and enter the digital realm through this genesis collection of generative NFTs. Each NFT will evolve and unlock alongside a collector’s participation. This NFT drop is produced and published by LiveArt, which launched in early 2021 by a team of former Sotheby’s and Christie’s leaders to bridge the physical and digital art worlds. The collaboration between two leading forces in the art world will bring their collective creativity to the rapidly maturing world of digital art. "Meta-morphic is my first generative NFT project. This new medium allows a new kind of exploration of recurring motifs in my work - minerals, bubbles and rivers - and the themes of nature and of time that are hallmarks of my artistic journey," said Huang Yuxing about the collaboration. Huang Yuxing is widely recognized for paintings that reflect and preserve the process of their creation. His work’s exceptional synthesis of styles has broad appeal, with imagery that calls back to traditional Chinese landscape painting rendered in an ultra-contemporary neon palette that verges on abstraction. Huang’s works have already passed the $8-million mark at auction, most recently via the sale of his epic riverscape Seven Treasure Pines (2016–19) which sold for HK$64.8 million ($8.3 million), more than 13 times its high estimate, a record sum for a Chinese artist born after 1970. “We are thrilled to be working with Huang Yuxing on his ‘Genesis’ NFT collection,” said Marisa Kayyem, head of LiveArt NFT division. “ Yuxing’s arresting work brings together tradition and innovation, not limited by constraints or boundaries. He is an ideal partner in LiveArt’s mission to support creators in exploring blockchain as an artistic medium, bring traditional collectors into the digital space, and expose crypto collectors to breakthrough contemporary artists.” “Meta-morphic: the Genesis of Huang Yuxing” will be available this fall exclusively at LiveArt. Visit https://liveart.io/meta-morphic to receive updates about the collaboration. About LiveArt LiveArt is a premium platform that connects the art world with Web3. With unique technology built by art industry leaders, LiveArt brings creators, collaborators, and collectors into the metaverse. Artists can mint their works in the Creator Hub with powerful rights management and unbreakable resale royalties. The LiveArt White Label Suite enables galleries, museums, and brands to launch and manage their own Web3 projects and work with the LiveArt NFT Studio and our partners to curate and market drops. And the LiveArt Developer Lab empowers the most advanced coders to work with our innovative Web3 technology. LiveArt provides the ultimate bridge between the physical and digital art worlds – blending technology, innovation and deep knowledge of the art market. Our $ART token facilitates the community and governance around the LiveArt marketplace while providing insider access to the art world. Holders of the $ART token are eligible for exclusive rewards and access to digital and physical art, advance notice of drops, and membership in the LiveArt DAO. About Huang Yuxing Huang Yuxing (b. 1975, Beijing) is widely recognized among his generation for his ability to create paintings that reflect and preserve the process of their creation. Colors, brushstrokes, and traces of the artist’s hand endure on his canvases after being continuously overlaid and blended. The meticulous brushstrokes and intense colors that pervade his works are grounded in the traditional Chinese realist technique, ‘Gongbi Zhongcai’, while building upon these principles through a signature contemporary style that continues to evolve. Huang’s artistic practice is marked by exceptional depth: while his works may at first recall an Expressionist style, they are deeply rooted in a detailed construction of landscape and human form that effuses vibrant color and reflects the experience of creation. Huang’s works are marked by a sharp and clear contrast between the vitality of color and the harsh realities of life. Rivers, bubbles, treasures, sunrises, and sunsets are recurring motifs in his works that are presented with dazzling visual effect, yet embody the artist’s extensive study of individuals, nature, life, politics, and beyond. Contact Details LiveArt PR press@liveart.io Company Website https://liveart.io

July 29, 2022 01:09 PM Eastern Daylight Time

Image

Retail

SIGMA Announces 20mm F1.4 DG DN | Art, the World’s First and Only 20mm F1.4 Lens Designed Exclusively for Mirrorless

SIGMA Announces 24mm F1.4 DG DN | Art, a Premium Wide-Angle Prime Lens Offering Stellar Performance for Photo and Video

Learn More about Simply Better Brands Corp. from Benzinga

Benzinga's Interview with Xanne Leo, Chief Technology Officer, The Society Pass, Inc.

Rapidly growing Global Sneaker Platform The Edit LDN enters the Metaverse with Bloktopia

A Million Dollars Will ‘Level Up’ Thousands of Houston Area Residents Out of Digital Divide

Rahama Wright, Chief Executive Officer of Yeleen Enterprises, has been appointed to the Presidential Advisory Council on Doing Business in Africa for her fourth term

Minuteman Press Million-Dollar Owners Thomas and Denise Batliner Share Keys to Business Growth in Louisville, KY

LiveArt and Huang Yuxing Announce Exclusive NFT Collection Available this Fall