News Hub | News Direct

Retail

Bridal Cosmetics E-Commerce Luxury Office Products Supply Chain Management
Article thumbnail News Release

Knowledgehook to boost maths attainment across Australia

Stockwood Strategy

Knowledgehook, the world’s most comprehensive mathematics learning platform, has launched in Australia as the nation’s teachers turn a corner in addressing low maths attainment levels for young people. It is now available to schools across the country for children in Year 3 to Year 10 classes, through The Learner First, a consultancy working with schools across Australia. The latest TIMSS (Trends in International Mathematics and Science Study) found that Australia’s achievement in mathematics has improved since 2015. However, Year 4 mathematics achievement has not changed since 2007. One of the biggest challenges facing educators is to find better ways to meet the learning needs of the many students who fall behind in schools, failing to meet year-level expectations (often year after year) and, as a consequence, become increasingly disengaged. Knowledgehook’s proprietary technology harnesses the power of data to track where students are on their math journey. Their programmes connect a child’s at-home learning with in-school education, providing real-time insights to teachers on learning gaps. This empowers teachers to develop an understanding of the maths concepts related to their students’ challenges, enabling them to adjust instruction and monitor student progress. As Knowledgehook launches across Australia, former Australian Mathematics Curriculum leader, Margaret Bigelow, commented: " Australia's results in international testing are improving. The impact of a national approach to teaching and learning Mathematics has impacted on this improved outcome. Teachers need to be supported to maintain this trajectory of improvement by having the ideas and tools to enhance the engagement of their students to develop critical and creative thinking and further mathematical skills. This will enable students to adjust to the ever-changing demands and challenges of life in the future." “Knowledgehook was inspired by my own struggle with maths as a child,'' explained Co-Founder and CEO of Knowledgehook, Travis Ratnam. “Having the right, personalised guidance makes all the difference and every student deserves to have a teacher who has access to the best pedagogical tools, and parents who have insights into their learning. Our platform is not a game, it pulls together a 360 view on a child’s learning journey enabling people around them to improve the child’s math experience and outcomes. In launching Knowledgehook across Australia, Joanne McEachen, Founder and CEO of The Learner First commented: “I love the fact maths support is available 24/7 so when a learner struggles with a math’s concept, the teacher can access professional learning and development to help support both the learner and the teacher on the spot. Moreover, it helps teachers retrace their approach and identifies what may have been missed allowing them to recover and embed essential skills and concepts. Quite simply, it is what we have been missing for years and it will certainly complement the current trajectory of further improving math’s performance and disposition in Australian students.” Knowledgehook’s AI-enabled platform has grown to support schools across the US, Mexico, and the UK. It is designed to scale across multiple countries and languages developing teacher capacity while engaging students and providing actionable insights for parents. Over the years, Knowledgehook’s research-based solution has garnered industry-leading partnerships and investments from the most recognised global education bodies, notably from the University College of London (UCL), the global leader in education research. Knowledgehook actively collaborates with governments around the world while also working directly with schools and their suppliers, to offer curriculum-aligned solutions. The company currently empowers teachers in more than 100,000 schools. In 2021, it is anticipated the solution will reach 50,000,000 students globally. “We have received growing interest for our technology and expertise to be applied to other subjects and we look forward to expanding our solution to empower more educators and support the learning of students to become the problem-solvers of tomorrow,” Qamar Qureshi, President and Chief Business Officer added. Ends About Knowledgehook Knowledgehook, a leading educational technology company, empowers hundreds of thousands of teachers and parents to collaboratively support the mathematics learning journey of millions of students worldwide. Winner of Google’s Game Changer Award and named Top Disruptor by BNN, its platform analyses student understanding through engaging assessments, providing real-time personalised solutions to close learning gaps between classroom teaching and at-home learning. Designed by leading numeracy and research experts, Knowledgehook’s Instructional Guidance System is known for reinventing how online technology supports education and educators, while inspiring the problem solvers of tomorrow. Contact Details Knowledgehook Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.knowledgehook.com/

February 15, 2021 04:00 PM Eastern Standard Time

Image
Article thumbnail News Release

The U.S. Chamber Discover & Deliver initiative is Fighting Covid-19 with Innovation and Technology

YourUpdateTV

Defeating the global pandemic is truly an all-of-nation effort. Across the nation, America’s innovation community has mobilized like never before to fight the coronavirus pandemic. Right now, our nation’s brightest scientific minds, most innovative companies, and leading universities are moving at unprecedented speed to deliver the COVID-19 treatments, vaccines, diagnostics, and cures we need. The scope is as impressive as the speed. To date, scientists are conducting over a thousand clinical trials in the United States for potential pandemic ending solutions, in all 50 states, from big cities to small towns. The U.S. Chamber Discover & Deliver initiative is telling the story about the private sector’s role in bringing the science to life and bringing it to people. It is a nationwide, cross-industry effort that involves our brightest scientific minds, the most innovative companies, and the nation’s leading universities—all working together toward the common goal of leading the global community out of this crisis. Discover & Deliver is conducting virtual events in communities across the United States to engage local leaders, share the latest information, and provide a “boots on the ground” view of progress underway. To help illustrate this story, the U.S. developed an interactive map, to show what’s happening across our country—in communities large and small—as innovation works to identify the solutions we need to solve the coronavirus pandemic. Visit www.USChamber.com for the latest resources and insights into the all-of-nation effort underway to beat this pandemic. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

February 11, 2021 01:00 PM Eastern Standard Time

Article thumbnail News Release

Best Buys for Valentine’s Day 2021

YourUpdateTV

Valentine’s Day is right around the corner, and while this year’s day of love might look a little different, that’s all the more reason to celebrate the people around you. Recently, Beauty and Lifestyle Expert, Alle Fister, teamed with YourUpdateTV on a satellite media tour to share her top gift ideas for Valentine’s Day 2021. A video accompanying this announcement is available at: https://youtu.be/o0C7M0hi3w8 Valentine’s Day Brunch With the 14th falling on a Sunday this year, it means brunch will be a popular activity for many. So, whether you are having a romantic day with your partner or celebrating ‘Galentine’s Day’ on the 13th with friends, it’s always a good idea to kick off your celebrations with the ‘official sponsor of brunch’, Korbel. They have some really fun and easy 1 to 1 ratio cocktails such as the Chambord Royale, which is the PERFECT pink drink for at-home date night. Just pour Chambord into a flute glass, top with sparkling wine, and finish with a raspberry garnish. Dressing for the Occasion If you’re getting a little more dressed up for the occasion, checkout ModCloth’s Sweetheart Shop which features vintage inspired silhouettes from XS to 4X that will have you falling head over heels. These are the perfect option for any Valentine’s Day ensemble. Valentine’s Day ‘Self-Love’ It’s been a long year, so I think we could all use a little self-love. One great option is from Birchbox. If you’re like me, you’re less ‘beauty obsessed’ and more ‘beauty casual’. You can’t spend all your time sorting through beauty products, so you prefer a simple and personalized way to explore different options. Birchbox exists to simplify all of the beauty and grooming product options for you and do a great job selecting product samples tailored to your specific beauty profile. For $15 a month, you can purchase the subscription for yourself or a gift subscription for someone special on your list. Also check out Versed - the cleanest drug store brand out there, period! They have an incredible product called Dew Point, which is great if you want to keep your skin hydrated but don’t like the feeling of traditional cream textures. It absorbs instantly and leaves your skin feeling refreshed and never greasy. Last year, they sold one unit every 3 minutes and 45 seconds, so it’s a popular pick! You can find it online at versedskin.com or in-store at Target. At-Home Fitness Routine We’ve all had to adjust this year, and I think everyone learned one valuable lesson. We need to make the most of our space! Especially those of us living in smaller apartments. So, check out JAXJOX, the ultimate space-saver and the perfect addition to at-home workout routines. The Kettlebell goes from 12-42lbs in the click of a button - and the system includes smart tracking, saving you, and a partners, reps, weight, sets, and power! It’s pretty darn cool and provides the gym experience we’ve all been missing. For more information, visit Bollare.com or follow @Bollare on Instagram. About Allie Fister: Alle Fister is the Principal and Founder of Bollare Communications, a full service beauty, fashion and lifestyle communications firm with offices in London, NYC, Los Angeles and Newport Beach. Fister began her career as an early employee at women’s online retailer, Shopbop, where she headed the brand’s communications. Ultimately, Shopbop was acquired by Amazon, and Fister launched her firm, Bollare, with Shopbop as her first client. Today Bollare works with clients such as Barbie, Blank Denim, Charlie Holiday, Josie Maran, Innisfree, Missguided, Modcloth, and Timberland across marketing, pr and communications. In her free time, Fister is on the Founding Team of I am a voter., a proud mother and wife, and an active yogi. Fister has appeared on over 400 regional and national broadcast segments such as the Today Show, EXTRA, CBS Early Show, MTV’s TRL, and had standing segments on E! News, TV Guide Channel, Soap Talk. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

February 10, 2021 04:00 PM Eastern Standard Time

Video
Article thumbnail News Release

Chew on This: How to Choose the Healthiest Snacks

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/4u9Fhl4GE4w Stressful times call for comfort food and for many people that means turning to snacking. Before the pandemic, consumers were snacking more than ever – with a focus on healthy products and ingredients. In 2020, there was a surge in packaged foods with consumers buying groceries online instead of going to the store. But snacking has gone beyond just the foods we eat – now snacking is bringing us together for comfort and connect and we’re looking for snacks that are delicious and nutritious! But not all snacks are created equal and research has indicated that consumers want their food to work for them. One in 4 consumers are looking for health benefits from food, and heart health ranks high among what they seek. The best snacks are multi taskers: They do a ton of things at once, providing a powerful combo of: protein, healthy fats & fiber – all are important to keep you feeling satisfied longer. And almonds provide all three components along with a variety of important nutrients. Bonnie Taub-Dix – Blue Diamond partner, Registered Dietitian and author of Read It Before You Eat It – Taking You from Label to Table – conducted a nationwide media tour in conjunction with D S Simon Media and YourUpdate TV to discuss healthy snack options from Blue Diamond. With Blue Diamond, consumers can always have nutritious items on hand. For example: Almond Breeze Almondmilk is made with real California almonds, and is fortified with vitamins and minerals that are essential to a healthy diet. Shelf Stable Almond Breeze Almondmilk lasts for a year unopened in the pantry. Whole Natural Almonds – Just 28 almonds can help satisfy hunger including 6 grams of plant protein. Crave Almond flavors: From Wasabi & Soy Sauce to Spicy Dill Pickle, Salt ‘n Vinegar to Honey Roasted – these almonds will satisfy hunger and give you a nice kick of flavor. Almond Breeze Almondmilk is an excellent source of calcium with 50% more calcium than dairy milk*. In fact, it’s an excellent source of calcium and vitamins D and E as well as a good source of vitamin A. Almond Breeze is a great choice for people who prefer foods that are low in calories, sugar-free, lactose-free, gluten-free, or for those who follow a vegetarian or vegan lifestyle. Almonds are incredibly nutritious. Just 28 Whole Natural almonds provide 6 grams of plant protein, 3 grams of fiber, healthy fats and they’re an excellent source of biotin, vitamin E, a good source of magnesium and so much more. With plant-based diets being so popular these days, almonds and Almond Breeze Almondmilk are so versatile they’re perfect ingredients for meals and snacks anywhere from smoothies, to stews and baked goods to meet consumers wherever they are along their health journey. For more information you can visit BlueDiamond.com *Almond Breeze: 35% DV (450mg); Dairy milk: 25% DV (300mg) - 1 cup of dairy milk contains 300mg calcium vs. 1 cup of Almond Breeze contains 450mg calcium About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

February 09, 2021 10:30 AM Eastern Standard Time

Video
Article thumbnail Digital Asset Direct

How To Shrink Your RMDs in 2021 and Beyond by Jennifer Lang Financial Services

Jennifer Lang Financial Services, LLC

Contact Details Jennifer Lang +1 877-487-8926 mail@jenniferlangfinancialservices.com Company Website https://www.jenniferlangfinancialservices.com

February 09, 2021 10:05 AM Eastern Standard Time

Video
Article thumbnail News Release

Agora Data Adds Credit Lines for Buy Here Pay Here Dealers

Agora

Adding to its suite of market-disruptive capabilities, Agora Data, Inc. announced the rollout of its newest tool, AgoraCredit – a dealer-friendly line of credit to continue helping an underserved segment of the auto industry. With AgoraCredit, Buy Here Pay Here dealers and other underbanked originators can transition from their current senior lender into interim credit lines that are designed to transition them into a highly efficient and abundant source of permanent capital, AgoraCapital. AgoraCredit was created with the specific goal of not locking originators into expensive and risky lines of credit, but instead with the objective of providing a smooth glidepath into Agora Data’s groundbreaking crowdsourced securitization, AgoraCapital. The formation of AgoraCredit happens on the heels of Agora Data’s announcement of the first-ever crowdsourced auto securitization that closed on December 29, 2020. That securitization gave Buy Here Pay Here dealers and subprime originators of all sizes access to the capital markets with lower cost of funds and other business transformation benefits. AgoraCredit works in partnership with AgoraCapital rather than in competition with it and removes barriers for auto dealers and small to mid-size finance companies to graduate directly into this new source of funding that has never been available to the auto industry. “Closing the first crowdsourced securitization at the end of 2020 was a monumental achievement for the auto industry. We showed proof of concept for a business model that brings favorable financing terms to an underserved group of entrepreneurs,” said Steve Burke, CEO, Agora Data, Inc. “With AgoraCredit, we made another addition to our suite of already game-changing capabilities. AgoraCredit will make the process even easier for more dealers and finance companies to access capital.” Agora Data has created access to capital for Buy Here Pay Here dealers and small to mid-sized finance companies. Pioneered by Agora Data, both AgoraCapital and AgoraCredit provide a new funding channel to obtain all the cash needed to fuel growth. Agora’s proprietary radical AI-infused technology connects dealers and finance companies with the capital markets. For capital markets stakeholders, AgoraTrade and AgoraCapital provide an opportunity to participate in a time-tested asset class previously not available. Agora Data made history with the closing of the first-ever Crowdsourced Subprime Auto Securitization on December 29, 2020. Founded in 2017. agoradata.com. For more information, contact Agora Data at 877-592-4672. Contact Details Agora Data, Inc Shelly Vandeven +1 682-282-4130 media@agoradata.com Eric PR & Marketing, LLC Eric Nemeth 602-502-2793 nemeth@ericpr.com Company Website https://agoradata.com/

February 09, 2021 09:03 AM Eastern Standard Time

Article thumbnail News Release

Noy Fund and Nofar Energy enter Italy’s Energy Market

Nofar Energy Ltd.

Sunprime, which specializes in the development, certification, and construction of solar energy systems, won a tender for building 30MW rooftop capacity at a secured rate of €90-102 for 20 years. Sunprime is also in the process of licensing and developing a cumulative total of 100 MW Nofar and Noy Fund expect their collaboration in surplus-yield segments will accelerate the development and maximize the Italian market's potential. Nofar Energy today reported it had entered an agreement to invest in Sunprime General Srl via Andromeda Solutions, a company jointly held by Noy Fund (60%) and Nofar Energy (40%). Sunprime Generation develops, certifies, and builds photovoltaic rooftop systems in Italy. The power generated by these systems is sold at a fixed rate for 20 years under tenders published by Italy’s Regulatory Authority for Energy, Networks and Environment (ARERA). The partners will invest ~€40 million in shares that account for up to 50% of Sunprime’s share capital subject to attaining certain milestones. Nofar’s report shows the investment will be made via share purchase and allocation, including share convertible loans. The investment will be implemented in several stages, conditioned on winning ARERA’s tender for rooftop systems and the systems' physical readiness. The partners will provide €20 million in a shareholders’ loan to support Sunprime’s development and growth. As of the time of the report, Sunprime won a tender to build photovoltaic rooftop systems with a total throughput of 27.8MW. The electricity generated by the systems will be offered at €90-102 MW/h (€0.09 to 10.2 per Kw/h), a secured rate for 20 years. Sunprime also plans to bid on other projects published in 2021-2022 to build systems and sell the power generated by them at the rate stipulated in the various tenders (also secured for 20 years). Pini Cohen, Ran Shelach, and Gil-Ad Boshwitz, directors at Noy Fund, commented, “The investment in Sunprime adds to other strategic investments Noy Fund made in renewable energies in general and the high-growth niche market of solar roofs, in particular. The Fund had identified Sunprime as offering the most promising potential to achieve a breakthrough in the current phase of Italy’s solar roofs segment. |The new is aligned with the strategic thinking that has guided us in our successful investment in Nofar.” Nadav Tene, CEO of Nofar Energy, said, “Nofar Energy and its partner, Noy Fund, venture into Italy, a well-developed electricity market with multiple energy sources. The Italian government’s decision to increase the power generated from renewable energy sources to 55% of Italy’s power consumption played an important role in our investment decision. In line with Nofar’s signature approach, we focus on projects with a potential for surplus value and ROI. In Italy, too, each MW we generate will be worth more from the first tender. The transaction with Sunprime, a growing local platform, is expected to create Nofar and Noy Fund a significant potential for surplus yield.” Italy’s well-developed electricity market boasts numerous energy sources, including natural gas, hydroelectric facilities, renewable energies, and coal. In 2017, Italy’s government announced the National Energy Strategy, committing to phase out coal for energy production by 2025 and increase the share of electricity from renewable energy to 28% of its energy consumption by 2030 and 55% by 2030. In 2019, Italy set specific targets for renewable energies, including reaching an installed capacity of 50GW from solar energy and 18GW from wind energy by 2030. Noy Fund is Israel's largest infrastructure fund. To date, it had raised ~ILS 7 billion in three funds and other entities and is now in advanced stages of mobilizing its fourth fund of over ILS 2 billion. Noy Fund incorporates most of Israel's major institutional investors, including Altshuler Shaham, the Phoenix, Menora, Clal, Migdal, Amitim, Meitav Dash, Psagot, Halman Aldubi, Poalim Capital Markets, and more. Nofar Energy, which issued stock on TASE in December 2020, develops, certifies, builds, and operates photovoltaic systems, mainly in the dual segment (stored and rooftop power). As an engineering company, Nofar leverages its in-house capabilities to achieve operating flexibility and other benefits in this segment, which features surplus yields projects. The company translates wins into initiating, building and running projects with surplus yields and “megawatts that are worth more”. Contact Details Dikla Ivry Pardnoy +972 52-380-4085 dikla@ivripr.com

February 09, 2021 04:05 AM Eastern Standard Time

Article thumbnail News Release

CMMC Center of Excellence Announces Engagement Agreement with Ignyte Assurance Platform

Interoperability Clearinghouse

The Cybersecurity Maturity Model Certification Center of Excellence ( CMMC COE ), hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public-private partnership serving the public and private sectors for more than 15 years, is excited to announce a partnership with Ignyte Assurance Platform, a leading provider of software and consulting expertise for cyber risk, cyber compliance, and cybersecurity standards mapping and assurance. This unique partnership will extend efforts to identify and include proven capabilities within the CMMC COE Marketplace to improve cybersecurity protection and resilience for the global defense industrial base network of contractors, vendors, and suppliers. Ignyte Assurance Platform delivers a software product to assist with data collection, analysis, and to help streamline processes across multiple security frameworks at once. The capability developed by Ignyte Assurance Platform supports an organization’s efforts around security, governance, risk management, and compliance and provides a tested and proven range of solutions to improve overall cybersecurity protection and resilience while meeting requirements of standards such as CMMC. The executed Engagement Agreement establishes a collaborative engagement between Ignyte Assurance Platform and the CMMC COE to partner in the furthering of their respective and complementary missions and objectives regarding the adoption, use, and expansion of CMMC based cybersecurity practices, risk management, and compliance for the DIB contractor, vendor, and supplier community of providers creating a broader CMMC ecosystem globally to improve security and resilience. “This is exciting opportunity for us”, said Mr. John Weiler, Chairman of the Board at CMMC Center of Excellence, “This new partnership will further help advance the goals and objectives for improving the supply chain security and resilience of the US Department of Defense (DoD)”. “While CMMC seems like a brand-new framework for someone outside the industry, we’ve been working on automation of its predecessor legislative and industry requirements such as DFARS 252.204-7012, NIST 800-171 and FedRAMP since 2012, eliminating manual components and automating governance processes” said Mr. Max Aulakh, Founder and CEO of Ignyte Assurance Platform. “We recommend implementing NIST 800-171 for now, because it’s the first logical step in CMMC adaptation. NIST domains cover 110 controls out of 130 required for Level 3 of CMMC. Joining IT-AAC / COE in this initiative, we are not just bringing educational resources to the table, but have the means to utilize our technology to speed up and simplify CMMC adoption for the DoD Supply Chain” Specific actions will include: The co-development of CMMC advisory services, cyber training and education programs to accelerate CMMC certification, increase cyber adoption and improve cyber protection & resilience. Co-sponsor symposiums, training programs and podcasts leveraging their combined cyber and IT expertise. Host regular working groups, with other partners, to enable collaboration and communications. Source qualified CMMC/ cyber professionals to serve as advocates. Establish an independent Industry Cyber Security Advisory Council with peer organizations to advise and educate leaders across government and industry on the continued evolution and effectiveness of CMMC. The CMMC-COE ( http://cmmc-coe.org ) and Ignyte Assurance Platform partnership will focus on bringing together the many disparate cyber and national security communities of interest to reduce complexity, improve awareness, and accelerate industry effort to become more cyber resilient against the growing threats from nation states and criminal enterprises. The CMMC-COE establishes both a Market Place and Knowledge Clearinghouse that will include resources that support the overall effort, including white papers; tutorials; recorded webcasts; presentations; and more that will help reduce the cost and burden on small and medium size contractors already struggling from the impact of COVID. For more information on the CMMC COE, please visit http://cmmc-coe.org email info@cmmc-coe.org or call 703-863-3766 For more information on Ignyte Assurance Platform, please visit https://ignyteplatform.com/ About Us ---------- CMMC-COE.ORG is a unique non-profit public-private partnership, with a vision to accelerate Cybersecurity Maturity Model (CMM) adoption, and reduce time & cost for security compliance for our partners by leveraging commercial best practices, CMMC standards, and innovative solutions for a measurable success. Our mission, focused on DOD mission objectives, cost containment and expeditious CMMC compliance, is to help the DIB improve cyber posture and resilience, and simplify its acquisition. The CMMC-COE is hosted by the Information Technology Acquisition Advisory Council (IT-AAC), a public/private partnership (P3) chartered in 2007 as an honest broker to reach outside the confines of the Federal IT advisories that lack dynamic reach into the Global IT Market, and dedicated to the adoption of commercial IT management standards of practice and innovations emanating from the Global IT market. Team IT-AAC has already demonstrated the value of its decade long investment, and provides a unique value to agencies seeking to achieve accelerate the transformation of legacy processes and systems. Our Just-in-Time SMEs apply an innovative suite of Technology Business Management and Agile Acquisition Processes needed to assure the business value of commercial IT. The Interoperability Clearinghouse (ICH), is the managing partner that make up the 24 NGO/SDO organizations that make up the IT-AAC. ICH provides the contract vehicles, clearances, and critical resources proven to guide sustainable, measurable and repeatable processes needed to drive better investment decisions as the speed of mission need, while aligning existing processes, methods and workforce with IT reform mandates contained in Clinger Cohen Act, FITARA, IT MGT Act, EO13838. Contact Details Bob Dix +1 703-975-6633 bob.dix@it-aac.org Company Website https://cmmc-coe.org

February 08, 2021 08:00 AM Eastern Standard Time

Article thumbnail News Release

2021 Will Be the Year of Meaningful Travel

YourUpdateTV

Airbnb released a new report and highlighted how 2021 will see a shift toward more meaningful travel as the pandemic continues to limit mass tourism and afflict the industry overall. When travel returns in 2021, it will be about connecting with loved ones through more personal trips, with mass tourism unlikely to return at any scale this year. Recently, Director of International Communications at Airbnb, Cassidy Blackwell, teamed with YourUpdateTV on a satellite media tour to discuss this trend and much more. A video accompanying this announcement is available at: https://youtu.be/f00q-568WXw In the report, US consumers say their near-term travel priority is to spend time with family and friends in comfortable, familiar and secure settings. Here are some additional findings from the report: Travel for pleasure is the out-of-home activity Americans have missed the most—over going to restaurants and bars, and attending sporting and other live events. A majority is ready to travel again: 54% have either already booked, are currently planning to travel, or expect to travel in 2021. This includes 57% of 18- to 29-year-olds, and 60% of 30- to 49-year-olds. The type of travel people have missed the most is visiting with family and friends. Business travel is the type of travel they have missed the least. Connecting with family and friends is also the type of travel that has grown most in importance as people look to travel after the pandemic: 41% say such travel has become “much more” important to them, almost twice the percentage who cite travel to accomplish personal goals (22%). Affordability is the top priority overall when it comes to choosing accommodation not just for the first trip but for future travel indefinitely (54%), beating health and safety protocols by 10 points. Nearly three in five Americans (58%) earning less than $50,000 per year say they are booked, planning or expecting to travel in 2021. Based on ongoing Airbnb guest survey data, a majority of guests—including 53% of all homes guests in 2019—tell us they choose Airbnb to save money while traveling. 56% of those under age 50 say they would be “much” or “somewhat more likely” to use an online platform which offers the ability to search for alternate energy and green accommodations. Only 28% of those aged 50+ say the same. For more information on these trends and much more, visit Airbnb.com About Cassidy Blackwell: Cassidy Blackwell is the Director of International Communications at Airbnb. In her role she is responsible for leading the teams across EMEA, APAC, LATAM and China to drive initiatives that help to advance business objectives, policy priorities and brand reputation. In her tenure as a marketing and communications professional, Cassidy has experience in working in both tech, CPG, retail and philanthropy, with specialized experience in empowering women, people of color and other underserved communities around the world. Cassidy has been named one of Fast Company's Most Creative People in Business, Brand Innovator's 40 Under 40 and a finalist for the Sage Group's Marketers Who Matter. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

February 05, 2021 10:00 AM Eastern Standard Time

Video
1 ... 240241242243244 ... 248