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Jon Harper Appointed as Chief Client Officer for Assembly Europe

Assembly

Global omnichannel media agency Assembly has elevated Jon Harper to a new role as Chief Client Officer for its European business. The role is the first of its kind for Assembly in the region, signaling the increasing importance of Client Experience & Leadership within the agency. Over the course of Jon’s 6-year tenure with Assembly, he has worked with clients including Lenovo, Ralph Lauren, Tommy Hilfiger, Calvin Klein, and Converse with great success, building strong relationships across the board. With his new appointment, Harper will be leading every step of the client relationship journey in the business for Europe. “Assembly has grown and evolved to become a true global force beyond digital media, leading the agency to win large omnichannel deals and expanding existing client relationships. Through this, we have identified the need to go further to support clients with a broader set of solutions at a high service level in order to promote growth in a constantly evolving media landscape. Our aim is to ensure clients have the best data, tech, and talent in the industry,” said Jon Harper, Chief Client Officer, Assembly Europe. Part of achieving this has been the creation of the Client Experience and Leadership pillar (CEL), led by Harper in Europe and other leaders across Assembly’s business. This ongoing investment focuses on driving new standards of creativity and improving the agency’s viewpoint on clients’ needs. This has included “brand immersion days” and stepping outside of standard client-agency interactions through hosting Q&A sessions all the way through to getting back to the basics by visiting brand stores and speaking to front-of-house staff to truly know the heart of each brand the agency works with. Jon added, “We firmly believe that everyone is a part of client services within the agency. That’s why we’re training everyone to be immersed in our clients’ brands – my goal is for all of our teams to have more dedicated client service time and to roll out our new global CEL toolkit to assist with this.” Assembly Europe’s Managing Director, Kate O’Mahony commented, “We are delighted about Jon’s elevation to Chief Client Officer. His rich experience and willingness to go above and beyond when it comes to getting to know our clients has proven fruitful. With Jon leading this division, we will continue to drive proactive relationships and deliver higher levels of innovation in connecting Assembly with our existing and future clients.” ABOUT ASSEMBLY: Assembly is the modern global omnichannel media agency, bringing data, talent, and technology together to find the change that fuels growth for the best brands on the planet. Our approach connects big, bold brand stories with integrated, global media capabilities that deliver performance and drive large-scale business growth. Our work is powered by our proprietary, in-house technology solution, STAGE, and led by our global talent base of over 1,600 people around the world. We’re purpose-driven at our core and pioneers in social and environmental impact in the agency world. Assembly is a proud member of Stagwell, the challenger network built to transform marketing. Contact Details Assembly Gunilla Huddleston, VP of Marketing, Europe gunilla.huddleston@assemblyglobal.com Company Website https://www.assemblyglobal.com/

November 29, 2022 01:00 PM Eastern Standard Time

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Family Gift Guide for the 2022 Holiday Season

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/5srhLRhXTBU A new survey finds holiday shoppers are planning to spend more than $800 on average this season. That’s a lot of gifting for those who were either naughty or nice on your shopping list. Lifestyle Expert, Bethany Braun-Silva has compiled a few family-focused gift ideas to help consumers navigate the holiday hustle and bustle. MAKE IT A STYLISH AND AFFORDABLE SEASON Online sales continue to reign supreme this holiday season and Bethany Braun-Silva, lifestyle expert and mom of two boys, says style is important, as is how the clothing is manufactured. She highlights one company, Gerber ® Childrenswear, saying, “Their new line, Our Softest Edit, is so buttery soft and comfy for little ones to sleep or play in.” Shoppers can feel confident in its quality, as the line is developed in partnership with Livaeco by Birla Cellulose for a more sustainably produced and environmentally-friendly product. The clothing is made from natural eucalyptus blended with Spandex, adding to its durability and stretch for the most active toddlers. Braun-Silva adds, “I also love that everything is under 25-dollars. That makes it affordable to add multiple pajamas, rompers or dresses in great solids or fun prints to your shopping list.” Gerber ® has been trusted by parents for generations. For more, go to Gerberchildrenswear.com Social media handles: Facebook: https://www.facebook.com/gerberchildrenswear Instagram: https://www.instagram.com/gerberchildrenswear/ TikTok: https://www.tiktok.com/@gerberchildrenswear Twitter: https://twitter.com/gerbercw Brand Hashtag: #GCWbaby Style and comfort are important no matter your age. The lifestyle expert says she’s a big fan of a pop of plaid, lux fabrics and thoughtful details for women’s clothing. She points to J.Jill, a brand that “Has the perfect gifts for all the women in your life, including yourself!” J.Jill has styles for every moment with high-quality fabrics and details that make the difference. In addition to the versatile selection of items, they have a variety of sizing, inlcuding XS – 4X online and XS – 2X in-store. “Something else that makes this brand special—they make it easy to give back for the holidays with their snowflake printed scarf.” It’s part of the J.Jill Compassion Fund, where 100% of the net proceeds will be donated to organizations that support and empower women. Shoppers can visit their local J.Jill store or JJill.com to find their favorite pieces from the holiday collection for themselves or anyone on their gifting list. For more information, go to https://www.jjill.com/. Social media handles: Instagram: @jjillstyle Facebook: @jjillstyle KEEP IT COZY Braun-Silva says it’s a perfect season to spend time with your loved ones, adding, “The holidays are all about those warm and cozy moments.” That’s why she says it’s so easy to find your cozy and charming moments inside and outdoors this holiday season with Bedsure’s Wearable Blanket Hoodies. “My kids and husband love them, especially since there are family sets so we can match,” admits Braun-Silva, “It’s the perfect gift for the whole family.” The hooded blankets come in a range of sizes and variety of colors and patterns, featuring super-soft sherpa fleece and pockets to keep families snuggly and warm. Braun-Silva adds they are perfect for any occasion, “These blanket hoodies are perfect to use while working from home or outside on a walk.” Shoppers can find out more by visiting Bedsure’s store on Amazon. For those looking for a deal, they can get up to 51% off for shopping and gifting for a limited time. For more information, visit the Bedsure store on Amazon: https://www.amazon.com/Bedsure-Sweatshirt-Wearable-Families-Standard/dp/B095WRRTWR?maas=maas_adg_F2AB75A62099517F9948BAE867077AC8_afap_abs&ref_=aa_maas&tag=maas&th=1 Social media handles: Facebook: @BedsureHome Instagram: @BedsureHome TikTok: @BedsureHome PAY OVER TIME After selecting the best gifts for your family and friends, Braun-Silva says there is a convenient way to manage holiday spending while not breaking the bank. “If you’re looking for flexibility, PayPal Pay Later lets you spread out payments over time to better suit your budget,” the lifestyle expert adds, “I really like this approach, because it helps me balance out my spending and doesn’t stress me out.” PayPal Pay Later provides options to break purchases into four payments every two weeks or monthly payments for larger purchases. Braun-Silva thinks this is a great option, saying, “Now we can surprise loved ones with the best gifts this holiday season and stay on budget. Shoppers can learn more by checking out with PayPal Pay Later and selecting the option that suits them best to pay for all the special gifts for the people in their lives. For more information, visit paypal.com/buynowpaylater. Facebook Address: @PayPal Instagram Handle: @PayPal Twitter Handle: @PayPal Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 28, 2022 03:17 PM Eastern Standard Time

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2022 Holiday Gift Guide: Picking the Perfect Gift for Tech Lovers

YourUpdateTV

According to the Consumer Technology Association, more than 60% of Americans – about 191 million people – plan to give someone a tech-present this year. But finding the right tech gifts – and staying within your budget – can be a challenge. Recently, Tech and Lifestyle Expert Stephanie Humphrey participated in a nationwide satellite media tour to discuss the hottest tech gifts this holiday season. A video accompanying this announcement is available at: https://youtu.be/XW8HKAWu0Wk Home Office Must-Haves With more Americans working from home than ever before, there has been increased demand for productivity tools and technologies that can help make us more efficient. So, whether you’re shopping for someone working remotely full-time, or someone on a hybrid schedule, it’s important to look for devices and gadgets that can help them stay organized. Stephanie really likes the smart and ultra-compact ScanSnap iX1300 Scanner, which helps users digitize, organize and share documents with the press of a button. With its compact size, the scanner fits on any size desk or remote office space and it’s WiFi enabled to help you stay organized wherever you need it. It’s a great resource for managing work or tax documents, and also comes in handy as way to digitize kids’ artwork when they bring their latest masterpieces home from school. Managing Your Holiday Budget Budgeting and finding the best tech gifts for your friends and family can be challenging – but by planning ahead and knowing what payment options are available to you, you can avoid the unnecessary stress of holiday shopping. To help give yourself more flexibility, turn to PayPal Pay Later, which lets you spread out payments over time to better suit your budget. PayPal Pay Later provides options to break purchases into four payments every two weeks or monthly payments for larger purchases, so you can select the option that works best for your budget and enjoy the holiday season. Experience Over Things Over the last few years, it seems more and more people are leaning toward gifts that provide a meaningful and memorable experience. Whether you’re are buying tickets to a show, booking a vacation, or picking up a gift card to someone’s favorite restaurant, these types of gifts truly keep on giving. And here’s one you probably didn’t think of – Rosetta Stone. Rosetta Stone is a unique and meaningful gift for anyone who wants to learn a language, connect with loved ones on a deeper level, or learn some helpful phrases before their next international trip. Rosetta Stone teaches you through bite-sized lessons that feature interactive activities and real-life scenarios to get you ready for conversation with real people. It’s available on Apple and Android devices, so you can learn anytime, anywhere. Gadgets for Kids When it comes to gadgets for kids, it’s a good idea to always looking for something that will stimulate brains and develop healthy habits. Kindle Paperwhite Kids is the perfect option for kids and is purpose-built for reading, which means there are no distractions from other apps, games, or videos. When a child sits down with their Kindle, they read on average more than an hour a day and with a 1-year subscription to Amazon Kids+, kids can gain access to thousands of books at their fingertips, from timeless classics to the most recent popular titles. Give the gift of reading and help establish healthy reading habits no matter where you are this holiday season. For more information, follow Stephanie on Instagram or Twitter at @techlifesteph About Stephanie Humphrey Technology and Lifestyle Expert Stephanie Humphrey is a former engineer who merges her passion for lifestyle media with in-depth tech expertise to show everyday people how empowering, enriching and fun technology can be. Stephanie is currently a technology contributor for ABC News where she works as part of the nationally-syndicated Strahan Sara & Keke team.Her expertise is built upon more than a decade as a Senior Systems Engineer at Lockheed Martin. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 28, 2022 12:54 PM Eastern Standard Time

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Holiday Gifts 101

News Media Group, Inc.

Contact Details News Media Group Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

November 25, 2022 02:00 PM Eastern Standard Time

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Retention Cloud Leader CleverTap Launches CleverTap for Startups

CleverTap

CleverTap, the modern, integrated retention cloud today announced the launch of CleverTap for Startups (C4S). Through this initiative, CleverTap will offer a full stack retention platform to all budding digital-native brands, in order to help them personalize and optimize all customer touchpoints, improving user engagement and conversion. Till date, thousands of large digital-native brands have benefited from CleverTap’s platform which has solved their needs at scale, speed, and security. The aim now is to make solutions even more affordable for pre-launch, early-stage startups, or companies with limited monthly active users. New and early-stage businesses have very different needs from larger, well-established brands. They require more flexibility, affordability, and a partner that provides seamless support fuelling their growth plans. CleverTap has currently partnered with more than 50 venture capital firms, incubators, and business accelerators including Sequoia Surge, Techstars, Y-combinator, AWS Activate, Accel and others to provide exclusive discounts and resources to early-stage startups through this initiative. The C4S initiative was undertaken a year back and the offerings have now been fine tuned following feedback from 1000+ startups and is now ready to launch. Through this initiative, CleverTap aspires to be a growth partner for more than 100,000 new businesses by the end of 2025. Through this initiative, early stage startups can opt for a flexible plan with no minimum scale requirement, and can make use of the platform with as low as 5000 monthly active users. The platform is designed realizing the requirement of SMBs/startups. Additionally, customers will have the option to customize the platform with add-ons and will have the ability to only pay for the services they use. Speaking about the initiative Anand Jain, Co-Founder & Chief Product Officer, CleverTap said, “Every small business needs an ecosystem of stakeholders that are supportive and will help them get on their growth journeys. Be it small or big, startups can use all the help they can get. In our effort to bolster new businesses globally we are excited to launch CleverTap for Startups. Customer retention for consumer brands is one of the key components to building a successful business. By offering our solutions to startups at a lower cost with flexible options, we want to create an atmosphere where we can support new businesses from their 0 to 1 and then 1 to 100 journeys.” About CleverTap CleverTap is the World's #1 Retention Cloud that helps app-first brands personalize and optimize all consumer touch points to improve user engagement, retention, and lifetime value. It's the only solution built to address the needs of retention and growth teams, with audience analytics, deep-segmentation, multi-channel engagement, product recommendations, and automation in one unified product. The platform is powered by TesseractDB™ - the world’s first purpose-built database for customer engagement, offering both speed and economies of scale.CleverTap is trusted by 1500 customers, including Gojek, ShopX, Electronic Arts, TED, English Premier League, TD Bank, Carousell, AirAsia, Papa John’s, and Tesco. Backed by leading investors such as Sequoia India, Tiger Global, Accel, and CDPQ the company is headquartered in Mountain View, California, with presence in San Francisco, New York, São Paulo, Bogota, London, Amsterdam, Sofia, Dubai, Mumbai, Singapore, and Jakarta. For more information, visit clevertap.com or follow on LinkedIn and Twitter Forward-Looking Statements Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could result in the actual outcome being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction. Contact Details CleverTap Sony Shetty sony@clevertap.com Company Website https://clevertap.com/

November 25, 2022 08:22 AM Eastern Standard Time

UK fintech Atoa secures $2.2M as it kills Visa and Mastercard fees for businesses

Atoa Payments

There are more than 4 million small businesses in the UK which have no viable alternative to debit card payments and are reliant on Mastercard or Visa payment rails. Challenging this status quo, UK fintech Atoa Payments is announcing a $2.2M pre-seed funding round to reduce by 70% the payment fees and offer a new approach to making payments. The funding round was led by Leo Capital and Passion Capital and also included well regarded angel investors such as Matt Robinson (co-founder of GoCardless and Nested) alongside Moon Capital Ventures. Anil Stocker, Co-Founder & CEO of MarketFinance also serves as a company advisor. Mastercard and Visa payment rails have an effective duopoly in the market which enables them to get away with net margins as high as 51% at the expense of small merchants and their customers. On top of this, card machine providers charge small businesses up to 1.75%. Atoa is building a truly viable alternative for small businesses to accept payments at a fraction of those costs and to improve their cash flow meaningfully at the same time. Using Atoa is seamless. Businesses simply download the Atoa app and securely connect their merchant bank account. Set up takes less than 5 minutes, after which the merchant can accept payments via SMS, Pay-by Link or by displaying a QR code on their Atoa App or physical QR stand next to their till. At the same time, their customers do not need to download a separate app to pay which removes a substantial point of friction inhibiting merchant options until now. Any customer with a UK mobile banking app on their phone can securely pay a merchant who is using Atoa. Without requiring a separate consumer app, the customer simply scans the merchant’s QR code or clicks on the link sent by the merchant, selects their bank and then is redirected to their existing mobile bank app to approve the payment, meaning that the merchant receives the funds instantly. Sid Narayanan, Co-Founder of Atoa Payments said, “We are grateful to have the support and partnership of such strong investors validating our plans to break the card payment duopoly in the UK and to improve cash flows and economics for the country’s small merchants. At a time of record inflation and in the midst of a cost-of-living crisis, the UK’s small and medium merchants are struggling to contain their costs, provide great service to the customers, and maintain profit margins. Atoa is here to empower merchants and to improve their cash flow and bottom line.” Atoa Instant Bank Pay allows small merchants to receive payments at a flat fee which is up to 70% cheaper than card machines provided by SumUp, Zettle or Square. The merchants then receive funds in their bank accounts instantly instead of having to wait 1-2 days as is the usual case with card machines and debit cards. Using Atoa involves no contracts (pay as you go), no hardware fees and no chargeback fraud risk (all payments are approved via bank app and have Strong Customer Authentication). By contrast, small retailers today are locked into contracts and typically have far from transparent fees to pay including authorisation fees, hardware fees, PCI compliance fees and more which all eat into their margins. Hardware fees can be as high as £29/month. Robert Dighero, Partner at Passion Capital, said “Atoa has come to the UK market at the right time to leverage open banking and bring to small and medium sized merchants a truly viable alternative to payment cards and card machines that can be deployed in-store within minutes. We’re delighted to work with the Atoa team after their first fintech success and look forward to partnering with them as they achieve even greater heights with Atoa. Shwetank Verma, Partner at Leo Capital, said “Leveling the playing field for independent, small and medium sized merchants is an obvious opportunity which benefits everyone, not least of which consumers. We have seen this business model succeed in India and SEA and we’re looking forward to working with the Atoa team to help them build another successful business in a massively growing market.” Since going live in June, the company has experienced more than 100% month on month growth in terms of both Total Payment Volume (TPV) and number of merchant customers. Over time, the founders’ ambitions are to become a mainstream small business friendly payment method replacing payment cards. About Atoa Payments Atoa was co-founded by Sid Narayanan, Cian O’Dowd and Arun Rajkumar, who all previously founded Singapore based fintech, KlearCard, which was acquired last year by Validus. Their first successful enterprise has motivated them to seek even greater heights and to have greater impact and to focus on one of the largest merchant retailer markets in the world, the UK. After securing their pre-seed funding round, the co-founders relocated to the UK and have achieved outstanding traction since summer 2022. About Passion Capital Passion Capital (passioncapital.com, @passioncapital) was established in 2011 to bring founder-friendly operationally-minded venture investing to the UK and Europe. Founded by former entrepreneurs instead of traditional asset fund managers, Passion was one of the first operator-led dedicated early-stage venture funds in Europe. Additionally, it was the first in the world to publish and use a plain English language term sheet and not to charge its portfolio companies any of its own legal or other fees, the first in Europe to publish fund infographics and to host joint office hours (for pitching sessions), and the first to manage a coworking office space. Over the last decade the team has invested in some of the strongest European founding teams including those from GoCardless, Monzo Bank, Lendable, Marshmallow, Tide Banking, Digital Shadows, Smarkets, Tray.io, urban, Spotahome, Butternut Box, Nested, PolyAI, Causal, Fertifa, Screenloop, Sequence, True Circle and many more. About Leo Capital Leo Capital is a Singapore based early stage venture fund, built by serial entrepreneurs with global experience. Leo Capital backs companies powering a software-enabled world and supports their founders on the journey from great founder to great CEO. We are excited about partnering with founders building the iconic companies of tomorrow. Please see http://www.leo.capital/ for more details. Contact Details Atoa Payments Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://paywithatoa.co.uk/

November 24, 2022 06:00 AM Eastern Standard Time

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100 Additional Small Businesses Owned by Women and People of Color in Oakland to Each Receive a $10,000 Grant from Comcast RISE, Bringing the Total Oakland Investment to $2 Million

Comcast California

Comcast today announced it will award an additional $1 million in grants to 100 small businesses owned by women and people of color, including Black, Indigenous, Hispanic, and Asian American owners, among others, in Oakland, bringing the total to $2 million to date. These recipients are part of the more than 9,500 entrepreneurs nationwide who have been selected as Comcast RISE awardees since November 2020. Oakland was one of five cities, including Chicago, Miami, Oakland, Seattle, and Washington, D.C., that was selected to award a $10,000 grant to 100 local businesses from the Comcast RISE Investment Fund, for a total of $5 million across 500 businesses, bringing the amount awarded nationwide to $21 million to date. Through Comcast RISE, the company also announced it will support 13,000 small businesses, owned by people of color and women, with monetary grants; a TV campaign, production of a TV commercial or consulting services from Effectv; or computer equipment, internet, voice, or cybersecurity from Comcast Business by the end of 2022. “We started our tamales business as a street food vendor in the Mission and eventually opened our storefront. Nice months ago, we relocated to a busier location in the Swan’s Market, which was an expensive move,” said Reyna Maldonado, co-owner of La Guerrera’s Kitchen, a family affair run with her mom. “Thanks to the Comcast RISE Investment Fund, we’ll be able to re-invest the funds back into our business.” In addition, Comcast RISE invests in ongoing mentorship and resources to help businesses succeed in the long run. The program has partnered with Ureeka, an online platform for entrepreneurs, to provide grant recipients with business coaching to help build skills in company foundation, growing customers and financial stability. All Comcast RISE recipients will also have a specialized online networking community within Ureeka with access to educational resources, sources of capital, and vetted experts such as U.S. Black Chambers, National Asian Pacific Islander Chamber of Commerce & Entrepreneurship, U.S. Hispanic Chamber of Commerce, Association for Enterprise Opportunity, Walker’s Legacy and Operation Hope. Comcast RISE was formed in late 2020 to give small businesses owned by people of color the grants needed to not just survive, but thrive. From bakeries and barber shops to childcare centers and cleaning services, Comcast RISE has supported a variety of businesses, diversifying our local economies in more ways than one. There are more than 9,500 recipients from 704 cities across 37 states within the program. In November 2021, Comcast RISE announced a major expansion to all women-owned businesses nationwide. “It has been gratifying to see over 600 diverse California businesses across all industries and experiences benefiting from the Comcast RISE program,” said David Tashjian, Senior Vice President of Comcast for the California Region. “We want small businesses owned by women and people of color to continue to grow and thrive, overcoming the challenges of the current economy.” All eligible applicants will receive a monthly Comcast RISE newsletter with educational content, and all small business owners can visit the Comcast RISE destination on the X1 platform featuring aggregated small business news, tips, insights, and more. Just say “Comcast RISE” into the X1 voice remote. Comcast RISE is part of Project UP, the company’s comprehensive initiative to advance digital equity and help build a future of unlimited possibilities. More information and the applications to apply for either the grant program or marketing and technology services are available at www.ComcastRISE.com. With today’s announcement, the following 100 selected businesses in Oakland will each receive a $10,000 grant: About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on connectivity, aggregation, and streaming with 57 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. About Comcast Business Comcast Business offers Ethernet, Internet, Wi-Fi, Voice, TV and Managed Enterprise Solutions to help organizations of all sizes transform their business. Powered by an advanced network, and backed by 24/7 customer support, Comcast Business is one of the largest contributors to the growth of Comcast Cable. Comcast Business is the nationâs largest cable provider to small and mid-size businesses and has emerged as a force in the Enterprise market; recognized over the last two years by leading industry associations as one of the fastest growing providers of Ethernet services. For more information, visit www.business.comcast.com or call 866- 429-3085. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social. About Effectv Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. For more information, visit www.effectv.com. Contact Details Comcast California Adriana Arvizo +1 925-200-1919 Adriana_Arvizo@comcast.com

November 22, 2022 10:57 AM Pacific Standard Time

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Holiday Countdown

News Media Group, Inc.

Contact Details News Media Group Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

November 22, 2022 11:00 AM Eastern Standard Time

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Breaking the Stigma Around Obesity and Weight Loss Medication

YourUpdateTV

There is a long history of stigma surrounding obesity and weight loss medications. When diet and exercise don’t lead to effective weight loss, sometimes it’s our biology that’s holding us back. Recently, Dr. Rekha Kumar, Head of Medical Affairs at Found, conducted a satellite media tour to talk about personalized weight loss and its benefits. A video accompanying this announcement is available at: https://youtu.be/qUhnxU91uPY Science shows that our biology can dictate up to 70% of weight gain, loss, and maintenance — yet the weight loss industry still reduces a person’s success to diet, exercise, and willpower. A variety of biological factors like genetics, hormones, metabolic rate and others contribute to our body’s “setpoint weight,” which is a certain weight that your body favors that is usually at the higher end of the scale. Your body wants to stay at this weight and fights hard to keep you there, and will even lower your metabolism or amp up your hunger signals to get back to your set point weight. Blaming obesity on a lack of willpower can take a psychological toll, causing people to feel shame, guilt, frustration or judgment, and fail to address biology as the core issue. Why Prescription Medication for Weight Loss? Obesity is a complicated disease that affects 40% of the US population, and it takes a personalized approach to each individual’s biology to treat it. Prescription medication can help people lose weight by fighting against their biology. Some medications work by suppressing appetite, and others work by curbing cravings. Weight loss medications have different mechanisms, and a doctor will have to evaluate if you're a good candidate for any of them. Not every medication is right for every person, and it’s common that if one doesn't work, a clinician might recommend trying a different medication. Historically, clinical care pathways for obesity management have only been available for patients at premiere academic medical centers, and typically have long wait lists. The Found’s program addresses a clear gap in access to weight care: Today, more than 40% of Americans have obesity, and yet only 1% of physicians specialize in obesity medicine. The medications Found offers are supported by clinical evidence to be highly effective and safe for helping aid with weight loss. Found has seen that members receiving medication plus behavior change support on the Found program have lost at least 13% more weight, and in some cases up to 229% more weight, than people receiving the same medication in clinical studies. Found is the largest online weight care clinic in the country, helping more than 160,000 Americans with their weight loss journey to-date. Found offers 13 different medications that can be combined to create more than 60 different possible treatment paths, available through their Prescription Program, each uniquely paired to address a person's biological and medical history. Found’s wide toolkit of medications fundamentally helps to serve a broader audience than others in the space. The Practice of Responsible Prescribing Found-affiliated providers are trained in the Found treatment protocol, which looks at various factors to determine the medication that will be safest and most effective for a member’s individual needs.Found-affiliated practitioners prescribe both FDA-approved branded anti-obesity medications as well as off-label generic combinations when determined safe by the treating clinician. The medications prescribed are the same medications that are offered in premiere academic medical centers.Treatment through the Found platform expands access to obesity treatment by bypassing long waitlists for appointments and copays for visits at in-person clinics. Found-affiliated medical providers are expected to always provide treatment and care that is in the best interest of their patients. For more information on Found’s weight care program, please visit joinfound.com Bio for Dr. Rekha Kumar, M.D., M.S. Dr. Rekha Kumar is recognized as an international leader in the field of Obesity Medicine. She is Head of Medical Affairs at weight care platform Found, as well as a practicing endocrinologist at an academic medical center in New York City. She also served as the former medical director of the American Board of Obesity Medicine. Dr. Kumar has lectured internationally on the topic of the medical assessment and treatment of obesity. She has published several papers and textbook chapters in her field and serves as an Associate Editor of the journal Obesity. She is frequently quoted in the media on topics ranging from the diabetes epidemic in the United States to discussing fad diets, exercise trends, and the complications of Covid-19 in patients with obesity. Dr. Kumar’s areas of expertise include the clinical assessment of patients with obesity and metabolic syndrome, the effect of obesity on reproductive health and fertility, and thyroid disease. Dr. Kumar completed her undergraduate studies at Duke University then received her master’s degree in Physiology from Georgetown University. She continued on to receive her M.D. from New York Medical College and completed her residency training in Internal Medicine at the New York Presbyterian Hospital/Weill-Cornell Medical College. Dr. Kumar obtained her clinical fellowship in the combined Diabetes, Endocrinology, and Metabolism program at the Weill-Cornell Medical College/New York Presbyterian Hospital and the Memorial Sloan Kettering Cancer Center. Dr. Kumar has traveled abroad to India, China, and Tanzania to understand the scope of metabolic disease globally. She serves on the board of advisors of the Duke Global Health Institute. Dr. Kumar is Board Certified in Internal Medicine, Endocrinology, Diabetes, & Metabolism, and Obesity Medicine. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 22, 2022 07:00 AM Eastern Standard Time

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